We’ve had 40 years of head-down worship of the #deathcult, and now very few people dare to lift their heads to look around at the mess we live and die in. It is really hard to communicate to #mainstreaming people inside the #dotcons that today, way too much mainstreaming is simply parasitic. That the balance is out with them feeding, draining the life from grassroots #DIY creativity, to consumes it, and then discards the husk. This is in part why our liberal society and wider ecology are in crisis. We let “them” devour and discarded the very cultures that regenerates our lives.
Punk emerged as a raw, anti-establishment eruption of energy: people building their own venues, pressing their own records, and living outside the system. Within a decade, the mainstream chewed it up, spat out mall-punk aesthetics, and sold rebellion back to kids as a fashion statement. The original #DIY culture that sustained community withered, while corporations wore its preserved skin to sell the same cultural emptiness punk rose to resist.
Or take the light green movement. Grassroots dark green eco-activism in the ’70s and ’80s was fierce and uncompromising, with people physically blocking bulldozers, building tree-sits, and creating autonomous zones. Today, the “green” label is a marketing gimmick, plastered on disposable products and corporate ad campaigns. The radical core of systemic change has been devoured, leaving a husk of performative (stupid)individual actions like buying metal straws.
Even the internet itself — once an open tool of ideas, built by native #DIY culture and hackers who wanted to share knowledge freely — was, after a ten-year fight, enclosed by the #dotcons. They bought the creativity, built walled gardens, and replaced collective digital commons with algorithmic echo chambers. What was once a chaotic, messy, generative space became a polished, ad-riddled shopping mall.
This cycle repeats because people don’t see the consumption happening in real time. They’re taught to see success as visibility, and visibility as validation. But by the time a radical idea becomes visible to the mainstream, it’s usually already being gutted from the inside. The #mainstreaming only lets radical ideas and actions in when they’ve been defanged, made safe, and rendered useful to perpetuate the status quo.
The result is today’s society running on empty, haunted by the hollowed-out shells of the movements that imagined another way of being. And because we’ve been taught to equate progress with endless consumption, of ideas, identities, cultures, few people realize they’re living in a landscape of corpses.
The question is: how do we shovel this mess to change this cycle? How do we protect the roots while letting the flowers bloom? And how do we get people to lift their heads, shake off the #mainstreaming trance, and see the compost we’re standing in, the fertile ground where real alternatives do grow? How do we change and challenge what is mainstreaming?
Note: This is a #fluffy attempt at communicating to the #mainstreaming. In reality, this post is about #activertpub and the #Fediverse. I’ve already written extensively on this, but I don’t think those pieces break through to the #mainstreaming. So, I used other examples to illustrate the issue.
