Building Alt/Grassroots Media Networks to Challenge and Widen Traditional Media

The current ecosystem of alternative and grassroots media is too narrow in its imagination of what media could, and should, be. There’s a persistent naivety or, in some cases, a self-serving dishonesty. Many of the most “successful” progressive media groups continue to mimic #traditionalmedia without understanding, or addressing, the fact that they do not control their distribution. In effect, they’re renting space in someone else’s empire.

This is not just a mistake. It’s the same mistake that corporate media has been making for years: relying entirely on the #dotcons, especially Google/Meta/Facebook, to reach people. The algorithms shape the message. The gatekeepers never disappeared, they were replaced by code, powered by ad dollars.

Where are we now? Most grassroots and alt-media outlets do have websites, which means they technically sit on the #openweb. But their sites rarely, if ever, link to other alt-media projects. Despite the rhetoric of solidarity, there is little visible network of mutual support, not even basic hyperlinking between allies.

They podcast, another foot in the #openweb. Yet their outreach and engagement still happen inside #silos like Spotify, YouTube, and Apple Podcasts. In practice, this reinforces the #deathcult’s control of visibility. You can’t build a new world inside the structures of the old, not if the old is designed to undermine you. Why is this mess happening? Two dominant forces are shaping this failure:

  1. On the big scale, we have the #Fashernista embrace of the #dotcons

Many alt-media producers came of age inside the mainstream tech stack. They built their platforms and careers inside the same closed systems they claim to challenge. Their political commitments might be radical, but their infrastructure choices are entirely conventional. This is the liberal, capitalist version of #mainstreaming – reform, not replacement.

  1. On the small scale, #Encryptionist obsession and the #geekproblem

At the other extreme, we have alt-tech projects so obsessed with privacy and control that they create pointless parallel networks that no one uses. They fetishize encryption and “clean standards” over actual human use. The result is tech that is “safe” but irrelevant, drifting into a shrinking ghetto of #stupidindividualism. This is the libertarian version of #mainstreaming – escape, not engagement.

The has been practical work on the ground, over the last years an #openweb tech revolution built around ActivityPub and Fediverse, with projects like Mastodon, which in theory is guided by the #4opens. Yet, despite this, we still hit a wall of self-interest, naivety, and careerist short-termism from the media groups and meany individuals inside this movement.

What can we do? The web is made of links, the #openweb dies without them. If alt/grassroots media want to be part of the solution, they must start acting like a network. A simple step is to start linking to each other. Publicly. Repeatedly. On websites. On blogs. On Fediverse accounts. Use hashtags. Use lists. Tag each other. Cross-publish when relevant. This one act can change the ecosystem.

To solidify this, it’s past time for a new alt-media reboot, a small crew of linked-up, working examples that can pull others onto a sustainable, #openweb path. A real, living network of trust and mutual visibility. If we can show what’s possible, by doing it, we might begin to shift the culture. Let’s find the hopeful, grounded people to help shovel this forward.

If you’re interested in building the open media commons, join the #OMN conversation at https://unite.openworlds.info/explore/organizations to “Make the world you want to see.” or splash some dosh here https://opencollective.com/open-media-network we will make good use of it


The #OMN really complex? It’s not in the code – it’s in us. Let’s be blunt:

The Outside Threats:

The #dotcons (Facebook, Google, Amazon, etc.)

Surveillance capitalism

Attention farming

Closed distribution algorithms

Platform lock-in

The Internal Saboteurs:

Encryptionist geeks obsessed with crypto but forgetting human users

NGO social media managers who talk community but build silos

Process vampires who kill projects by committee

Fashionistas who follow hype cycles and abandon working tools for shiny vaporware

The #OMN is native to none of these tribes. That’s its strength. But also why it’s often ignored or misunderstood. No permissions, no gatekeeping, no central database. It just works. That’s the #KISS principle: Keep It Simple, Stupid.

None of the usual suspects like this: Geeks: Don’t like using old tools like RSS or thinking socially. Politicos: Prefer being seen at the cutting edge, even if it leads nowhere. NGOs: Want measurable outcomes, not messy grassroots growth. But we need to stop building castles in the sky. Start building bridges instead.

The real block? The mental model of our tech and political culture. We’re still thinking in terms of silos, ownership, and control.

If we close everything, we are left with the evil – A bad outcome

What should be open? What is okay to be closed?

Let’s begin from a traditional liberal framing: Most social interactions should be OPEN, some private or sensitive interactions may be CLOSED.

This isn’t radical. It’s been a functional principle across free societies. But in our current digital culture, this simple framing is often flipped or ignored. Many developers, activists, and even funders uncritically push for closure, often in the name of privacy, safety and control, without recognizing what’s lost when everything becomes closed.

The power of OPEN is all good forms of social power and progress come from open processes:

Transparency builds trust.

Sharing creates knowledge and community.

Federation gives us alternatives to centralized control.

From the printing press to Wikipedia, openness has always been a powerful force for liberation, creativity, and justice. Meanwhile, much of the worst abuse and corruption festers in the dark:

Hidden surveillance (NSA/Five Eyes).

Closed algorithms (Facebook/YouTube).

Closed decision-making in opaque NGOs and foundations.

If we push everything into private silos or lock it behind paywalls, we kill the very culture that allows us to challenge and change the system. We are left with only the closed, and that’s not a world we want to live in.

A real-world example is needed? Let’s talk about the Diaspora project, 15 years ago, in response to Facebook’s rise, a group of well-meaning devs built a “privacy-first” social network. They rejected the openness of RSS and federated tech like XMPP and Atom. They wanted to start from scratch, build their own private network, and lock down data flows, for safety.

The result was a very predictable mess, Diaspora burned brightly and briefly, but never built a vibrant network. In contrast, existing open networks were shouted down, de-funded, and ignored. Ten years passed. Then, we had to reinvent the same open path wit ActivityPub to get back to what #RSS and other open tools were already doing, but better.

This is the #geekproblem, the idea that you can throw away working social infrastructure because it’s not “clean” or “cool”, and replace it with abstract, closed systems… usually ends in failure. Worse, it delays progress by a decade. Encryptionism, privacy dogma, and the closing of the commons.

Yes, privacy is important, nobody is arguing otherwise, but what many #encryptionists miss is that building only for privacy is building only for fear. You can’t build a shared culture on fear alone, you need to balance this with trust, transparency, and cooperation too. These require openness. When everything defaults to closed, the commons dies, and without the commons, there is no #openweb.

A politics of openness, is not just technical. it’s deeply social and political. It touches on human nature, ideology, and power. If you’re new to these ideas, start with some reading of the basics of Sociology (Wikipedia) and Political ideologies then ask what assumptions are built into this tech? Who does it empower? Who does it exclude?

Where to begin, to understand motivations and outcomes in #openweb development, it helps to name the ideological currents at play:

Conservatism → favors stability, hierarchy, closure.

Liberalism → favors rights, transparency, and balance.

Anarchism → favors decentralization, autonomy, and openness.

Much of the Fediverse, despite the tech mess, is functionally anarchist in ethos. But this is rarely understood or spoken aloud. We have the A (Anarchy) but not yet the O (Order). Let’s fix this by building the O in the Fediverse, rather than let the default path be imposed, where #NGOs and #foundations bring closed governance models wrapped in the fig leaf of “participation”, we should be working now to build native, open forms of governance.

That’s what the Open Governance Body (#OGB) is trying to do, to creating soft structure for an open culture. That’s what the #4opens help guide: basic principles for transparency and shared power. Let’s support these paths, as if we default to closure – either because of fear, control, or ideology – we kill the #openweb before it can grow.

Let’s remember, we are the stewards of the future commons, let’s keep the doors opens. Thoughts? Examples? Let’s keep this conversation alive, in the open.

Hopelessness is a deeply conservative reaction to change and challenge

In the face of mounting crisis – social breakdown, political polarization, ecological collapse – many people turn inward. And in this turn, they mistake passivity, irony and detachment for resistance. But hopelessness is not radical, it’s deeply conservative. It says: “Nothing can change.” “Everything is corrupt.” “Why bother?”

This isn’t rebellion, it’s surrender. And it’s the exact emotional state that power systems – what we call the #deathcult of neoliberalism – need us to be in. It feeds on your hopelessness, it wants your sarcasm, it loves that you’re “above it all.”

Meme culture & irony: Subversion or sedation? What started as absurdist and ironic commentary devolves into a feedback loop of reaction over reflection. Sarcasm and irony dominate, and this can be useful satire, but more often it’s deflection. You’ll see it in:

The snide quote-tweets with no solution.

The endless “vibes” critiques in social threads.

The collapse of political dialogue into aesthetics and shitposting.

This “cool detachment” doesn’t move us any were toward change, it actively blocks it. We saw this in the decline of many #Occupy offshoots, where internal meme culture replaced organising. Or more recently in parts of climate circles, where #doomposting pushes people into nihilism instead of movement.

Inward-looking tribalism in a globalising world, the creeping tribalism of identity performance, the tendency to build ever-smaller circles of agreement and define yourself against the world instead of with it. On the surface, this might seem like radical rejection of the #mainstreaming. But it’s the opposite, a deeply conforming reaction to consumer individualism.

“Build your brand.”
“Curate your followers.”
“Find your niche.”
“Be your own revolution.”

This is #stupidindividualism, a self-defeating survival mode learned from decades of #neoliberal collapse. But there is no individual path through #climatechaos, only collective ones. We see this mess when grassroots media creators ignore collaboration and #4opens publishing, instead choosing to grow their own follower count on YouTube, TikTok or Substack. We see it when radical tech projects are siloed by pride and petty grudges, while the #dotcons eat their functionality alive.

This performative tribalism ends in isolation, not revolution. All of this is the problem, not the solution, let’s be clear:

Sarcastic detachment = stagnation.

Tribal identity wars = division.

Hopelessness = inaction.

Together, they serve the status quo. They are cultural arms of the #deathcult, a system designed to:

Feed on fear.

Incentivize competition.

Reward silence over solidarity.

So what is the change we need? A first step is in #KISS reviving:

  • Networks of trust, not control (#4opens).
  • Tools that connect, not isolate (#OMN, #OGB).
  • Spaces where we speak with doubt, and listen with care.
  • Structures of cooperation, not only critique (#indymediaback).

We don’t need perfect answers, we need open processes, and we need to reclaim hope, not as naïve optimism, but as active engagement. So pick up your shovel, join a group of composters, feed the soil of a future worth living in.

Hashtags are the River.

Should we do something native in the Fediverse?

And what would that actually look like? Let’s be honest about what the #Fediverse is, despite all the code and standards talk, the heart of the Fediverse is anarchism – not in the chaos sense, but in the older meaning:

The letter A for anarkhia (‘without ruler’), circled by an O that stands for order or organization.

We have plenty of the A with decentralization, voluntary cooperation and resistance to imposed authority. But where’s the O? Of clear coordination, transparent process and federated trust and mediation?

Right now, we’re herding cats – each server, dev group, and community running off on their own, building tools and protocols, often without clear ways to connect, share governance, or defend against capture. This worked when we were small, it will not work now the big boys have arrived.

Warning from experience: The #EU outreach failure, we had a direct taste of this during the 2023–24 EU outreach process. It worked, but was quickly transitioned to the infrastructure of the #Fediverse without its soul. This isn’t theoretical, it is what happened to #FOSS transitioning to #opensource in the 2010s. This is what happens if we keep doing nothing? If we don’t act:

The foundation model is imposed — not built.

The fig leaf of “community governance” will be ignored.

A self-selecting oligarchy will form — friendly faces, perhaps, but still an eliteist power cleqe.

The Fediverse will be co-opted — just like we watched Google and Microsoft do to open source over the last 20 years.

Yes, #ActivityPub is “open” but openness alone doesn’t stop capture. Ask the #FSF, or look at meany #NGO paths in tech.

What would “native” governance look like? Built from our values, not imported from the institutions we’re resisting.

  1. Soft Structure – Not no structure. The #OGB (Open Governance Body) project is one possible model: https://unite.openworlds.info/Open-Media-Network/openwebgovernancebody It’s based on the #4opens and rooted in the real history of grassroots organising, not rigid control, but visible, participatory trust-based structure.
  2. Real federation of trust -Imagine something like “trust instances”, each instance or org can choose to endorse certain process and values (e.g., 4opens, PGA hallmarks), creating a visible network of aligned projects. Not a central body, but a web of consent, the #OMN is an example of this.
  3. Self-accountability + Diversity of tactics. Everyone agrees to transparency and openness. Everyone chooses their own path. Nobody is forced, but the community can see what you’re doing. This is essential for resisting #NGO co-option without creating more gatekeeping elitists

Are Platform Co-ops the Answer? Maybe, but… proceed with caution. Many tech co-op projects I’ve seen:

Become ossified in bureaucratic process

Elevate process geeks over users and communities

Reproduce #NGO behaviours under a different name

We’ve seen this in the #techcoop movement, especially in the UK, where platform co-ops often start with radical aims and drift into “doing B2B consulting for ethical startups.” Fine, but not the revolution we worked for. The stakes are real, we’re not just talking about tech here, we’re talking about:

Climate collapse

Social fragmentation

The rise of digital authoritarianism

We need an #openweb that reflects our values, #fediverse governance that protects the commons, and to move from just the A to the full A inside the O – the anarchist circle of voluntary structure. Let’s not wait for another hijacking, we need to build something native to the Fediverse before it’s too late.

You can help here https://opencollective.com/open-media-network

Why most #geekproblem software fails: Trust vs. control

Almost all of our #geekproblem software fails because it’s built with a mindset of control.

Control over users.
Control over systems.
Control over outcomes.

But all good societies, and all durable communities, are based on trust. When we ignore this, we don’t just write bad code, we produce #techshit that nobody uses, that burns out developers, and that confuses users. Then we start over… and call it “innovation.” That’s #techchurn.

Control-driven projects: Examples of failure

Diaspora
Touted as a Facebook alternative, it focused too much on cryptographic control and data silos — and forgot the social UX that makes people actually want to use social media. It never recovered from this early design flaw.

GNOME Online Accounts
Supposed to be a bridge between the desktop and online services. Instead, it became a privacy puzzle with unclear consent and broken trust. Control was enforced without social understanding.

Secure Scuttlebutt (SSB)
A radical peer-to-peer network, very promising. But became increasingly unusable due to overcomplicated trust mechanics and lack of simple social pathways for onboarding new users. The community stalled.

Matrix / Element
Still pushing forward, but has constant friction because it replicates many centralised “control” models in the name of “choice.” Powerful, yes. But still struggles with real decentralised trust outside geek bubbles.

🌱 Trust-Based Systems: What Works?

Fediverse / Mastodon
It works because it’s socially familiar and based on human trust over algorithmic control. You choose who to follow, what server you trust. And it grew because of this — not in spite of it.

Signal (Early Days)
Before turning more into a consumer app, Signal succeeded by focusing on trusted networks — your phonebook — and making end-to-end encryption invisible. It was about trust, not just security.

The real problem is in part to do it money and the funding of the wrong side of tech, in that most funding goes to things that feel safe:

Protocol development

Core backend infrastructure

“Governance” initiatives run by “neutral” NGOs

These are important up to a point, but this “safe” money ONLY reproduces the #geekproblem:

Building tech without communities

Tools without culture

Features without stories

When we do try to fund the social side, the interfaces, user onboarding, documentation, actual relationships, it too often gets handed to parasite #NGOs with no grassroots accountability. Just look at the endless pilot projects by digital rights NGOs that are abandoned 18 months later. Or the “governance frameworks” that never go anywhere. It’s a cycle of buzzwords over boots-on-the-ground.

The people with shovels, in a messy world, the only thing that might work is messy people with shovels, people who compost the shit, clean the broken tools, and patch the networks to keep things going.

These people are rarely funded.
They’re not “scalable.”
They don’t write grant-friendly proposals.
But without them, none of the tools work.

Who funds them?

A call to action: If we want an #openweb that survives the coming waves of #climatechaos and #mainstreaming sellouts… We need to fund trust, not control, to support social infrastructure, not just servers and specs, to back messy doers, not polished whitepapers. We need to talk about this, fund this, and build on this, or we’re just making more compost for the next #dotcons to grow from.

#NLnet #NGI #NGIzero #EU #funding

A conversation about money and the #openweb

Let’s talk about the tension at the heart of the modern #openweb, and why so many grassroots builders and radical technologists find themselves on the outside looking in. Scene: A typical “open internet” conference in Europe. Excited NGO-funded attendee toots:

“Just booked my place for ePIC in Lille! My first Eurostar trip! It’s where I started 10 years ago with Mozilla. Time flies. #OpenBadges #VerifiableCredentials

Me (a social tech outsider):

“These things are hopelessly expensive. To attend you have to worship the #deathcult. Hard to know what to do with these two-track approaches. Kinda can’t be #openweb if they’re locked behind temple walls.”

PS. It’s a metaphor. But not an empty one.

Two economies, two Internets, the #mainstreaming of the #openweb means that most so-called “open” events are inaccessible unless you:

Work for a #NGO, startup, or university with a travel budget

Have a career track aligned with #neoliberal frameworks

Can spend hundreds of pounds on accommodation, tickets, and travel

That’s not grassroots, not radical, not open – it’s branded openness for the networking class. The Reply:

“I think that’s a complicated way of saying you can’t afford to go?”

No, it’s not, it’s a social critique, and a common one from those of us who have spent decades building grassroots tech infrastructures and activist media, unpaid or underpaid, mostly ignored. It’s about asking: Who is the #openweb for, really?

Why this matters, when we raise issues like this, we’re not “being reply guys.” We’re making a point about the structural divides that are silencing and marginalising the very voices we need most in these spaces, the people actually building and defending the #openweb on the ground. You can’t build democratic tech by replicating elitist spaces and calling them “inclusive” just because the code is on GitHub. The pushback:

“You can’t live outside the mainstream, throw rocks at it, and complain when it doesn’t accommodate you.”

“I’ve never had a positive interaction with you. You wear that like a badge of honour. I’m muting you.”

Pause here, is this really the attitude we want? If you’re part of the #NGO world, if you have stable income and access to conference budgets, then you are in a position of power. When someone critiques that system, not you personally, but the structures you inhabit, and your reaction is to mute, dismiss, or mock them… something has gone wrong. This is exactly how we lose the #openweb. Not to tech giants, but to social silos within our own communities.

A different approach? Imagine this instead:

“You're right, many of these events are structurally exclusionary. I’ll raise this at the conference. How do you think we can bridge this divide without compromising either side?”

That’s the kind of solidarity we need, that’s how we stop #mainstreaming the death spiral, how we build together. If we want an #openweb that isn’t just another branded ladder for careerists, we have to defend the messy, painful, and vital presence of the grassroots, even when they come knocking without a conference pass.

Muting critique is easy, building bridges? That’s harder, but it’s the only thing worth doing right now.

#NLnet #NGI #NGIzero #EU #funding

Why most #geekproblem software fails: Trust vs. control

Talking about the #geekproblem in #openweb funding

Let’s be honest: we have a real and ongoing #geekproblem in how funding is allocated in the alt-tech and #openweb space, and it’s holding us back. The current push for infrastructure is important, but it’s not enough.

Yes, backend infrastructure is vital. You can’t build sustainable alternatives to #dotcons without solid plumbing. Funding projects like mesh networks, free firmware, and decentralised protocols, as #NLnet and others often do, is necessary work. BUT… If no one uses the infrastructure, or if it simply gets absorbed back into corporate platforms, then we’re just building tools for the next round of tech enclosures. That’s the pattern we’ve been trapped in for 20+ years.

Take the example of #ActivityPub. It would have remained a marginal protocol if #Mastodon hadn’t wrapped it in good UX, approachable design, and a culture people actually wanted to be part of. It was this social work, not just the code, that made the #Fediverse grow. That success was accidental, not structural, and we’re now coasting off that one cultural leap forward while backend devs get all the attention and funding. Culture first, code second is the hard truth:

The Fediverse is a culture first, and a standard second.

Where is the real funding for building sustainable social tools, interfaces, and communities? Where is the funding for actual alternatives to #dotcons that real people can use? This is one of the things we mean by the #geekproblem, the over-prioritisation of backend infrastructure in a vacuum, without acknowledging the social, political, and cultural layers needed for real systemic change. What’s the Risk? It’s that we end up with:

Endless dev churn.

Great tech no one uses.

A cultural vacuum that’s quickly filled by bad actors or subsumed by corporate rebranding.

Sound familiar? So what do we do?

  1. Balance the Funding. Yes to infrastructure, but also fund user-facing projects, UI/UX work, community engagement, moderation tooling, multilingual outreach, and federated editorial practices. In other words, fund culture-building.
  2. Support “Soft” Projects That Matter. There’s very little funding for projects like #OMN, #indymediaback, or #openwebgovernancebody because they don’t look like “innovation.” But these are the organic, lived tools that connect radical tech to real social movements.
  3. Fund social protocols, not just transport protocols.

#4opens, the #PGA hallmarks, and trust-based governance are protocols too, just not the kind that compile into binaries. They help mediate conflict, keep projects focused, and build human networks that last.

Funding only “safe” backend tech guarantees it will either be: Irrelevant, co-opted, or turned into the next closed platform. We have to fund risky, visible, social alternatives if we want a different outcome. None of this is new, I like meany people been banging this drum since the #indymedia days and writing about it for decades. On this path, the #geekproblem isn’t about individuals, it’s a systemic blind spot. Let’s please take the time to balance funding tech AND the culture to finally move toward more humanistic paths.

What do you mean by “mainstreaming”?

At its core, #mainstreaming is how we, often unconsciously, uphold and reproduce the values of the dominant system. In our time, that system is #neoliberalism, or what I metaphorically call the #deathcult. It’s the air we breathe: shaping our politics, our economics, even the food we eat and how we relate to each other.

In activist terms, #mainstreaming too often means pushing this dominant worldview into alternative spaces, building careers and institutions that play progressive on the surface, but ultimately reproduce the very system that’s driving the crisis. It’s what happens when people take grassroots energy and repackage it in #NGO boxes or #dotcon business plans. The result? We end up feeding the monster we’re supposed to be fighting.

This is the path to #stupidindividualism, where neoliberalism “common sense” didn’t just attack unions, welfare and public goods – it atomized our very identities. Over the past 40 years, we’ve been trained to act as isolated economic units. Individualism replaced solidarity. Competition replaced care. This is what we metaphorically call #stupidindividualism – the corrosive belief that the only way forward is by looking after yourself, even when your actions are part of a system that destroys community and climate. And as history has shown us, when communities collapse, what rushes in to fill the vacuum is fear, resentment, and authoritarianism, in a word: #fascism.

In real-world examples, let’s take @NovaraMedia. They produce great content. But their distribution strategy is rooted in #dotcons (YouTube, Twitter, Instagram), and their cultural aspirations are aimed at becoming the next @Guardian – a new node in the old system. They’re playing inside the media ecosystem of the #deathcult. Now, there’s nothing wrong with wanting to grow an audience. But if we don’t also invest in building and sustaining #grassroots alternatives, we’re just treading water in the mainstream’s tide.

Most NGO agendas follow this same mainstreaming logic: speak in respectable tones, aim for policy tweaks, never rock the boat too hard, and above all, protect your funding. This echos my experience of doing media training and its limits, i’ve spent 25+ years training thousands of people to create radical, grassroots media, through projects like #Undercurrents, #Indymedia, #visionontv, and now the #OMN. Here’s what happened: Most of those trained went on to have careers in mainstream journalism or #NGO communications. Almost none stayed with grassroots projects. And honestly, I kinda don’t blame them, it’s hard to survive outside the system. But that’s the problem: without long-term support for non-mainstreaming work, there’s no soil for alternatives to grow.

We trained them to change the world, but the world trained them to change careers. So what do we do? If we don’t build real, working alternatives, then the only future left is one where billions of people die or are displaced over the next 100 years, from accelerating #climatechaos, and the rise of digital authoritarianism and political fascism. That’s why we need to push back against mainstreaming, not with purity politics or infighting, but with tools and structures that offer real alternatives.

The #OMN (Open Media Network) is one such tool:

Technically solid

Politically grounded in the #4opens and #PGA hallmarks

Designed to resist co-option by the #NGO sector or #dotcon logic

Rooted in peer-to-peer cooperation instead of hierarchical control

This path is a seed of something better, not perfect, not finished, but growing from decades of experience. We can’t blame people for trying to survive, but still we can and must build and defend spaces that nurture something, different, better.

Otherwise, the #deathcult “wins” by default.

Organising in the 21st Century: What’s Beneath the Surface?

Let’s talk about how we actually organise, in grassroots movements, in radical alternatives, and yes, even in the broader currents of #mainstreaming. Like a river system, the real action is often happening under the surface in tributaries and undercurrents that shape how power flows and decisions get made. We can roughly split organising methods into two broad categories:

The Horizontals (our grassroots tradition) is often celebrated, but rarely understood in practice. These organising streams look flat, but dig deeper, and you’ll find varying, often opaque, forms of power and coordination.

  1. Organic Consensus

This is rare and usually fleeting. Think early Rainbow Gatherings, decisions emerge from shared myths, rituals, and a communal “vibe.” Beautiful when it works. Fragile and easily co-opted when tested.

  1. Bureaucratic Consensus

Common in large activist spaces. Looks democratic on the surface, but often masks actual power structures. Over time, it leads to ossification and burnout. See: late-stage #climatecamp or current versions of the Edge Fund.

  1. Opaque Affinity Group

A small group is running things behind the scenes. You don’t know who they are, how to join, or how decisions get made. Common in alternative media and radical tech, including late-stage Indymedia and many “open” collectives.

  1. Invisible Affinity Group

Stuff just magically happens. This is common in the early, energetic phase of projects like #climatecamp, #londonhackspace or early #indymedia. It feels great, until burnout hits, or when trust gets broken.

  1. Open Affinity Group

Rare, but promising. A visible and accessible group makes decisions transparently and encourages participation. The tech crew at the Balcombe anti-fracking camp is a good example. This takes real work to maintain, the tendency is to slide into opacity or bureaucracy over time.

The Verticals (the legacy paths) are forms of organisation more familiar, and more obviously flawed, but still dominate much of the institutional and party-political terrain.

  1. Democratic Centralism,

    SWP-style top-down “consensus.” Power is concentrated, often corrupt. These groups make noise, absorb new blood from the fringes, but produce little meaningful change.
  1. Bureaucratic Democracy

The #NUJ model. Predictable, structured, and slow. This can create space for long-term work, but is often reactionary and sluggish to adapt to new challenges.

  1. Career Hierarchies

Trade unions, legacy NGOs, the Labour Party, in theory democratic, in practice dominated by careerists and backroom deals. These can be captured by opaque or invisible affinity groups, as #NewLabour demonstrated.

In the water of social change and challenge, reading the river, what you see on the surface rarely reflects what’s going on underneath. Almost all meaningful organising for social change happens through opaque or invisible affinity groups. The more stable and formal infrastructure, the parts that stick around, tend to fall into bureaucratic or hierarchical forms. And when those structures merge with the #mainstreaming, they’re usually co-opted by careerists and institutions seeking stability, not change.

We live in turbulent times, enjoy your ride down the choppy river, just make sure to understand the currents below. Know what you’re paddling, and where it’s likely to carry you. As some currents are much more useful tan others for the change and challenge we need to happen.

Everything we build sits on standards

An example of the #geekproblem is the refusal, or failure, to engage seriously with standards. In tech, as in life, nothing exists in isolation. Every app, every protocol, every line of code rests on a foundation of inherited agreements: protocols, languages, schemas, and governance systems. These are the invisible scaffolding of the digital world, we call them standards, and whether people like it or not, everything you’re building is already part of an industrial web of standards.

Now, here’s the issue, some people like building sandcastles, it’s fun, creative, and ephemeral and that’s fine for a beach. But when you’re trying to build something social, collective, public, sandcastles don’t last. Tech built without engagement with standards is just that, fantasy castles doomed to wash away with the tide. The #geekproblem is this tendency, to act like you’re inventing from scratch, when you’re just ignoring the foundations that are already holding you up.

So, what is an “Open Industrial Standard”? Think of it this way:

An industrial standard is a shared agreement that enables interoperation. Think HTTP, HTML, RSS, USB, SQL, IP, ActivityPub. These let different things talk to each other, without asking permission.

An open standard means anyone can read it, implement it, and improve it — without a license fee or gatekeeper.

When it works well, it becomes a public commons — infrastructure we all use without even thinking about it.

That’s the real power of the #openweb, these boring, beautiful agreements that allow radically different people and machines to cooperate at scale. And yes, the process of defining them can be nebulous and political. There are gatekeepers, old boys’ clubs, turf wars (just ask anyone who’s fought through the W3C or IETF). But without engaging with these processes, you’re not doing tech that scales, you’re doing cosplay.

Tribalism vs standards, some geeks mistake tribal loyalty for technical innovation. They reject standards because they didn’t write them, or because they’re seen as “corporate,” or because it’s not their language/community. This is understandable, but it’s also deeply destructive when building shared tools. This tribalism can be:

Beautiful — as identity, passion, and solidarity.

Problematic — when it blocks interconnection, growth, and real-world relevance.

And yes, nationalism is another form of this, some #dotcons are more powerful than countries, so perhaps it’s a useful metaphor. If Amazon or Meta can out-legislate half of Europe, then tribal structures and state structures start to blur. The violence of exclusion, whether through passport or platform ban, operates in similar ways.

The #geekproblem is a 20th-century hangover, a part of the tech tribe that’s clung to personal purity, control, and isolation. But this path is real damage: #climatechaos worsened by inefficient or extractive systems, #failbook dominating sociality through centralised design, #diaspora outreach falling apart from internal ego wars.

The #geekproblem refuses the hard, messy work of social coding, open standards, federation, collective governance. It prefers to build new silos rather than inhabit and improve shared space. We see this constantly. New protocols, platforms, forks. Few links, no bridges. We need to talk about this, as it’s not personal, it’s structural. But people get very personal when you point this out, that’s the #stupidindividualism talking. Instead of building relationships and cooperation, they build sandcastles and expect others to admire them from afar. Meanwhile, the world burns, and tech could be helping, but mostly it isn’t.

In Summary: Open industrial standards are the foundations of anything that actually works at scale. The #geekproblem is a block when it pretends these don’t matter. Sandcastles are nice, but you can’t build a future on them. Let’s engage, not isolate. Link, not fork. Share, not hoard.
That’s the path to a real #openweb, that resists the #deathcult and has a shot at making lasting change.

I’ve been fighting this for 20 years. I wrote this in 2005, and it still holds:

“It’s going slow but we are getting there… One of the main problems seems to be a dysfunctional idea of division of labour – ie. Everyone seems to think I should do everything – as I am pretty useless at many things it’s no wonder it is going so slow… If you wanna see something miraculous happen you gotta wave your arms around a bit and mutter some arcane words… Go on you can do something… Just look at the blog page to see what.”

What Do We Do With Our #Mainstreaming Alt-People?

This is an old and familiar problem: people who say they want change but consistently choose the path that neutralises it. Welcome to the “common sense” #NGO worldview, currently being repackaged in the #Fediverse as things like the Fedi Foundation. It’s not new. It’s not empowering. It’s a tired institutional gravity that drags every radical project into a fog of bureaucracy, branding, and paid careers.

In contrast, we have the “nativist” #openweb crew – grassroots people working with messy horizontalism and free tools, trying to keep the fire alive. See the more grounded reflections like What would a fediverse “governance” body look like?.

And then, sitting awkwardly in between, we have the #geekproblem, coders who are working hard on technical processes like the FEPs (Fediverse Enhancement Proposals) but who avoid touching anything political. They’ve been pushing the #fep process for years now, and while technically interesting, they often ignore the deep political questions of governance and power. That’s fine. But it leaves a vacuum.

The risk: If native paths don’t move, the NGO model will win by default is the hard truth, if the “native” #openweb people don’t move beyond our tired leftist divisions and infinite internal critique, then the #NGO model will be imposed. History tells us this, over and over again. Nature abhors a vacuum. Institutions are always waiting to fill the space with “best practices,” dull forms, and “inclusive” hierarchy. It’s just what happens when there’s a failure to organise from below.

And here’s the problem, the argument between “structure” and “lack of structure” is largely a strawman. Most functioning grassroots projects have lots of structure, it’s just soft structure: relational, implicit, culturally encoded, emergent. The #OGB project (Open Governance Body), for instance, grew from the #EU outreach work and shows this kind of structure in action. It’s not rigid like an NGO. It’s not anarcho-chaos either. It’s #KISS structure, small, practical, and adaptable. But people often miss this because they’ve been taught to only see hard structure: constitutions, charters, legal entities, chairs, and trustees. This blindness is a serious block.

On coops, NGOs, and the shadows of the #Deathcult. A note on coops: They’re often cited as a model alternative. And yes, coops can be good. But many have been co-opted. They function more like bureaucratic relics than vibrant counter-systems.

Examples:

The Coop supermarket hired Tesco managers to “turn it around,” resulting in soviet-style shopping and a full embrace of corporate logics.

The Coop Bank? Try dealing with them — they’re functionally broken through bureaucracy.

1970s wholefood coops had potential — many evolved into neoliberal health shops in the 1990s, selling overpriced turmeric capsules to middle-class wellness seekers.

In contrast, activist organising – even when messy, clumsy, and exhausting – is a better bet. It rarely becomes the shadow of the #deathcult because it is in active struggle against that system. NGOs and formalised coops often become the shadow by default.

What should we do?

  • Name the problem without being prats about it. People drift into #mainstreaming by habit, not usually by conspiracy. But habits can kill movements. Name them. Push back gently but firmly.
  • Embrace diversity of organising models. Don’t push coops or NGOs as a one-size-fits-all. Sometimes a loose affinity group or soft network is better. Sometimes a coop makes sense. But don’t dogmatise structures that we know often fail.
  • Build soft structure, not rigid rules. Ask simple questions like “How does this work with the #4opens?” or “Does this strengthen the PGA Hallmarks?” This builds accountability without shutting down creativity.
  • Support native projects like #indymediaback, #OGB, and the #OMN, these are based on working structures, rooted in radical history, and built by people with lived experience of doing the work.
  • Don’t confuse visibility with substance. Just because a foundation or NGO gets press or looks shiny, doesn’t mean they’re doing anything real. Look under the hood.
  • Compost what needs composting. Don’t let failed or flawed projects keep clogging up energy space. Say goodbye, thank them for their lessons, and move on. We have enough shit to shovel already.

In summary, we don’t need to choose between chaos and bureaucracy. There’s a third path of soft, relational, rooted organising with shared values, proven history, and practical tools. But we have to fight for it. Because if we don’t, the NGO train will keep rolling through, colonising everything with HR-speak and grant metrics. And we’ll be stuck rebuilding, again and again. Let’s not waste more time on that.

Bringing #indymediaback: A Gentle Revival of Radical Media

The old flower beds of #Indymedia lie fallow, not dead. The seeds are still there, beneath layers of neglect, factionalism, and the noise of 20 years of failed “alternatives.” What we need now is not revolution or reinvention, but revival. A slow, careful re-rooting in the fertile ground of experience.

We don’t need to tear it down or rebuild from scratch. Almost all of what worked between 2000–2008 still works today, at least 90% of the original social structure is sound. Let’s focus instead on the missing 10%, the gaps that were never resolved. That’s where the real energy and creativity are needed. That’s where trust, experimentation, and diversity of tactics should guide us.

Change with Care: Soft Hands, Open Eyes – In today’s tech-social landscape, even the slightest structural changes can lead to rips and tears. And once those start, the momentum of destruction escalates. We’ve seen this over and over again: dogmatic reinvention, ego-driven platforms, over-complex redesigns, and every time, we’re left with more fragmentation and less power. Instead, we propose a path of slow change. Work with what already functions. Use the existing structure as a trellis to support new growth.

Let’s be clear:

#4opens is not dogma — it’s the distilled learning of 30 years of open-source and open-process practice.

#PGA Hallmarks are not just ideals — they’re the living legacy of thousands of grassroots organisers across decades and continents.

#Indymedia isn’t a romantic memory — it’s the real-world, working outcome of diverse radical media groups building something that worked.

Indymedia only fell when it forgot the principles it was built on. When the foundations faded, it couldn’t flex under pressure, from internal disagreements or external attack. Let’s not make that mistake again.

Old Tools, New Wisdom – We don’t need saviours with shiny ideas. We need comrades with shovels. We need “elders” who are kind and sharp, who know when to step forward and when to stay quiet. Let’s embrace our role in this: gently holding the centre path, not controlling it. When someone passionate comes forward with a “better” idea, let’s respond with:

“How does that work with the #4opens?”

“Does it move us toward the PGA hallmarks?”

If it does, let’s try it. If not, let’s compost it and try again. That’s the rhythm of real change.

Expect Mess. Build Anyway – Let’s not sugar-coat it. We live in a world collapsing under its own contradictions. #Brexit, #ClimateChaos, the digital enclosure of the commons, these aren’t trends, they’re symptoms of systemic failure. And into that storm, every grassroots effort will be met with confusion, conflict, and co-option.

Expect:

People driven by petty grudges and personal agendas.

NGOs smothering action with managerialism.

#Stupidindividualism hijacking community energy.

Waves of right-wing actors using open platforms better than the left.


The approach: Focus and fertility – The Open Media Network (#OMN) exists to nourish, not replace. It’s a shovel to compost the piles of #techshit and #NGO mess. It’s a network for linking what already works and rediscovering the strength of shared infrastructure.

This is what makes #IndymediaBack different from other “radical” tech revivals?

It’s built on lived practice, not theory.

It’s structured for diversity, not conformity.

It’s based on human trust, not techno-fetishism.

It’s deeply political — anti-capitalist, anti-authoritarian, rooted in care and collaboration.

Yes, this is slow work, there will be times when things get ugly, when howling mobs throw shit, metaphorically and otherwise. Our job is to stay calm, stay focused, and keep the compost warm. Reviving Indymedia is not about nostalgia. It’s about learning from what worked, and building with care on that foundation. Let’s dig in. Let’s grow something together.

#IndymediaBack

#OMN

4Opens

#PGA

#NothingNew

#DIY

#CompostTheMess

#GrassrootsMedia