Rebalance, by shifting focus from tools to cultures

Appropriate technology in activist tech means tools built for our real contexts, not for Silicon Valley fantasies or bunker-dwelling paranoia. It’s about lightweight, repairable, understandable systems that communities can actually run, adapt, and share. Right now, the #geekproblem pushes us toward shiny, #dotcons shaped over-engineered toys that serve developer ego more than people and community need or bloated encryption stacks nobody understands, federated protocols that collapse under complexity, and endless half-finished “next big things” with no grounding in actual social use.

We need to drag the conversation back to fit for purpose, tech that works in the messy, underfunded, real world of activism, where trust and openness are the foundation, and security is woven in without becoming a fetish that locks us away from each other.

The #fedivers #openweb reboot of the last ten years is a good first step, but it embeds meany of the #mainstreaming issues and has the deep #geekproblems embedded into its culture and tech stacks. A second step away from this is, the social understanding, that security doesn’t come from code alone, it comes from the community that surrounds it. Without a living, visible, and shared culture, the best tools are just dead weight.

The path starts with embedding our tools inside open, self-documenting, collective cultures. If you can’t see how decisions happen, you’re just replacing one opaque power structure with another.

Forget the myth of the “perfect” platform. What we need are messy but resilient spaces, a diversity of nodes, loosely connected, each carrying its own part of the load.

Build commons-first infrastructure, to re-anchor our work in openness, federation, and trust-based networks baked in from the start. The baseline is #4opens – open data, open source, open standards, open process – non-negotiable.

On this path, the #OMN (Open Media Network) can be the publishing spine: a trust-based network where stories, actions, and knowledge move between activist spaces without corporate choke points and #blocking.

We must bridge into existing real-world struggles – unions, climate justice, housing fights. Tech that only talks to other techies is just another dead end.

Stop digging the same hole, we stop wasting energy on projects that make us smaller and weaker:

No more encryption fetishism. Encryption is the lock on the door, not the whole house.

No more closed, invite-only dev silos. If you can’t talk openly about the work, it’s either the wrong work or the wrong space.

No more “founder cult” projects that collapse when one person burns out or drifts off.

Security is not enough, survival is not victory, we can be safe and irrelevant – or vulnerable and changing the world by breaking corporate dependency, by building the infrastructure of a post-#dotcons world. This isn’t about perfect software, it’s about building the cultures that can use it – and win.

Stories on this subject:

https://unite.openworlds.info/Open-Media-Network/MakingHistory/wiki/Story+-+Oxford%3A+Going+with+The+Flow.-

https://unite.openworlds.info/Open-Media-Network/openwebgovernancebody/wiki/Out+reach+short+story+-+Stalls+and+Code.-

The Fediverse Is Social Tech Built by People Who Don’t Understand Community

We dig. Turn over the old soil. Question assumptions. Get honest about what’s working and what’s not. We plant. Build in the open. Share power. Let go of fear. We grow. Not towards scaling up, but spreading out, resilient, diverse, interconnected.

The Fediverse could still be a true commons. But we need to build it as one, together. Right now? Our thinking and common sense is building fenced off little kingdoms, each with its own rules, its own etiquette, and its own moderators-turned-monarchs. We wave our “federation” flags proudly, but let’s be honest, most of these flags are stitched from the same cloth: control, hierarchy, and a quiet hostility to anything really different.

Let’s stop pretending, the community side of the Fediverse is a mess. The instance as a community, was a good idea, but it never worked, the was no code that was needed to build the links that mattered, no mod tools, nothing. And it’s not a mystery why – it was built by the #geekproblem and marketed with white #PR lies. The developers who shaped this space were (and mostly still are) people who don’t understand, or worse, actively dislike, messy human social dynamics. They wanted control, moderation as containment, not mediation, identity as code, not culture.

This isn’t to blame them personally, many were doing their best. But structurally, the Fediverse was always going to build this current mess when it grew out of narrow foundations:

Built by people who think consensus means “do what I say.”

Designed in back rooms, then announced as done.

Sold as decentralised, while consolidating power around key projects.

Promoted with “diversity” stickers, while real diversity was culturly blocked or ignored.

No surprise the result is growing to be alienating, slow-moving, and hard to trust for actual social communities. So the question now is: how do we fix this? Here is my idea where to start:

Acknowledge the rot. No more polishing turds. Let’s call things what they are.

Shift governance from control to trust.The #OGB model exists to empower native communities, not gatekeepers.

Build openly. Work in the open. Use the #4opens.Transparency is the only path back to legitimacy.

Stop begging for NGO scraps. The #OMN is about building outside their logic. If they want in, they come on our terms.

Compost the techshit, but keep the compost. Acknowledge failures. Learn from them. Don’t drag them forward for brand reasons.

The Fediverse can still be a commons – but now we need to build it as one. Right now, we’re mostly fencing off little kingdoms, waving our “federation” flags. We’ve seen where this leads. It’s time to dig, plant, and grow something different.

Let’s look at this same issue from a different view, at the individual scale, self-hosting is pushed by the #geekproblem as the golden path to “being in control of my data.” But in reality, that’s a comforting illusion – like saying, “I grow a vegetable garden to be in control of my food.”

Yes, having a garden is valuable. It connects you with the land, the seasons, the rhythm of growth. But:

You can’t grow everything you need — rice, flour, salt, coffee?

You’re one bad season away from failure — drought, pests, illness, burnout.

It’s time-consuming, and often inefficient to go it alone — especially if you’re just trying to feed one household.

The same is true for self-hosting. Sure, it can be a great learning experience. You can run your own Mastodon instance, email server, or Nextcloud. You might feel a sense of autonomy and pride, “I’m off the cloud!”.

But, you’re now your own sysadmin, responsible 24/7. Security patches? Backups? Downtime? You’re one bug or hard drive crash away from losing everything, no safety net. If you’re DDoSed or targeted, you’re alone in the storm. Most people don’t know how to balance security and useablierty of their systems, and the risk of leaks or exploits is real.

This doesn’t mean “don’t self-host.” Like gardening, it’s a good and meaningful thing. But it’s not meaningful and sufficient for control or resilience. And the more we pretend it is, the more we set people up to fail.

The solution? We need to balance collectivizing resilience. Just like with food, we need shared kitchens, food co-ops, and community gardens – not just individual allotments. For digital infrastructure, we need to balance working #OMN mobile #p2p bridging to:

Small community-run servers with shared responsibility (like tech collectives or co-ops).

Federated services that respect autonomy and provide mutual aid.

Redundant backups across trusted peers, not just one node.

Tools designed for social trust, not corporate extraction or lonely geek heroism.

Because real control over data isn’t about having a castle with a moat. It’s about living in a village where the roads are open, the wells are shared, and people have your back when things go wrong. Resilience and transparency cannot be achieved in isolation.

It’s a social problem, and we need to bring social solutions, built with care, trust, and collective #DIY responsibility. What too meany people push is “common sense” #stupidindividualism that is so obviously prat’ish behaviour, let’s step away from this mess making, please.

Why #NGO and fluffy #openweb tech events should include radical real grassroots projects

If you need a working definition of the #geekproblem, it’s the habit, no, the reflex, of putting the social side of tech outside of tech. It’s the behaviour of someone sticking their head in the sand and mumbling, “That’s not my department.”
It’s “I just write the code.”
It’s “We’re neutral tools.”
It’s “Let’s keep politics out of it.”

This isn’t just naivety, it’s a deep, culturally reinforced avoidance of responsibility. And it’s one of the key reasons why even alternative tech replicates the same failures and power structures as the mainstream.

Worse, this behaviour is often mainstreamed in the alt-tech spaces themselves, turned into best practice by #NGO people who should know better. It becomes active #blocking of any real progress on alternative paths. New governance? Too political. Radical accountability? Too messy. Grassroots involvement? Too slow. Let’s just build it and hope for the best.

We can’t afford this any more, in the midst of #climatechaos, rising authoritarianism, and the enclosure of digital commons, building better tools without building better relationships, better communities, and better politics is a dead-end.

This is the core of the #geekproblem, and if we’re serious about anything more than shiny toys, it’s something we must talk about at our conferences, meetups, and hackathons. Let’s stop pretending code is apolitical, let’s start with this: tech is social, or it is nothing.


Let’s be blunt, “inclusive” tech/#NGO events talk about change but don’t platform the people doing the hard, messy work of building this path. This is a real problem, rooted in comfort, control, and careerism.

Radical grassroots projects like the Open Media Network (#OMN) exist precisely to challenge the #mainstreaming mess, not to dress it up. We aren’t here to repeat feel-good slogans and deliver polished #PR. We’re here to offer lived solutions grounded in the #4opens and decades of collective, hands-dirty work.

So why should OMN and similar voices be invited in?

  • We speak from the grassroots, not the conference stage.
  • We build tools that people have historically used, not just write funding proposals about.
  • We hold space for #DIY, for #p2p, for real change, not only the reform theatre.

If your event doesn’t include these voices, like almost all of them, it’s the #mainstreaming problem of locking out knowledge, networks, and resistance, which the events #PR claims to support.

#KISS, this doesn’t need to be a fight, let’s make events better together. Can you imagine real dialogue between grassroots builders and NGO funders? Imagine shared workshops where friction leads to function, messy, honest space that acknowledges power dynamics – and really then starts to do something about this mess.

Want a better event?

Put grassroots groups on the stage, not just in the audience.

Pay people for their time — especially those working outside institutions.

Focus on practice, not just policy.

Drop the gatekeeping.

Build open process into your event — make your own structure accountable to the #4opens.

But, remember, we aren’t going just to play nice, to be seen, we’ll come to compost the status quo, and plant something that might actually grow. Let’s try and maybe do this right, please.

Frictionlessness is a Poisoned Fantasy – an #OMN Reflection

In our current mess of a world, one of capitalism’s illusions is the promise of #frictionlessness, that everything should just work, that all interactions should be smooth, efficient, and untroubled. In tech this is the logic of the #dotcons, keeping the “users” engaged, never give them time to think, and above all don’t let the real world get in the way of the pipeline between their attention and your profit.

This has infected the #geekproblem deeply. In software culture, especially, friction is seen as a flaw to be eradicated. You get endless talk about seamless UX, microservices glued together with endless APIs, “AI” interfaces that complete your thoughts before you’ve had them. But in this drive for “smoothness”, we erase the very stuff that makes us human. Friction isn’t a bug, it’s the thing that matters.

We in the #OMN path think differently, humanistically, friction is where we bump up against each other, where ideas collide, where something has to be negotiated, not assumed. It’s where care, conflict, and collective learning live. Real life and community requires discussion. It forces mutual understanding. It invites shared responsibility. Not only that, but it’s slower – yes. Messier – absolutely. But in that mess, something native grows.

This is the fundamental difference between a society built for people and one built for control. A people-based network has thick edges, blurry boundaries, and rough interfaces, you feel each other. A control-based network is sterile. Optimized. Soulless.

This is what the #deathcult calls “progress”, the drive to strip the world of friction so that each of us can float through our own private consumerist delusion, never encountering anything real. Currently you feel this in the emerging cult of “AI as Everything Machine”, the idea that you’ll never need to interact with anyone ever again. Need something? Ask the machine. It won’t argue, won’t misunderstand, won’t push back. It’ll stroke your ego and reinforce your (their) worldview. It’s like having a compliant servant with no wages, no needs – and no truth.

We are encouraged to see this as liberation. But it’s so obviously the opposite. It’s a deepening of the loneliness machine. This is what happens when we build networks to eliminate community. No neighbours to disagree with, no comrades to compromise with, no community to be accountable to. Just you, “your” machine, and your carefully filtered feed, all controlled by the “invisible” #nastyfew in a feedback loop of isolation.

A #fluffy view of this

But, simply put, the real world doesn’t work like that, it is messy. The river floods. The server crashes. The refugee needs a place to sleep. The boat needs fixing. Your project needs people who don’t agree on everything, but care enough to stay and work it out. This is the world the #OMN needs to be built for.

Humanism is not removing friction, it’s mediating it. Friction can hurt, but it also brings growth. It’s how we learn, we feel our need for each other. And yes, how we fight, but also how we forgive.

If we’re serious about challenging the broken paths we’ve been led down – from #neoliberal isolation to techno-dystopian escape – we need to stop chasing the dream of #stupidindividualism, and start building networks that build communities of interest, that touch back. That remind us we’re not alone and push back, gently, when we try in our misery to float away.

Because only in activism – in tension, in movement, in shared resistance – can we build anything real #KISS

Power Politics and the Race/Gender Card – A Contemporary Reflection

If we want to build meaningful alternatives, we must deal with difficult issues head-on. Sweeping things under the carpet – especially in radical spaces – always comes at a cost.

One of the more complex, and often misused, areas is around identity politics, particularly the playing of the race/gender card in ways that obscure rather than clarify the real issues at stake.

Let’s be clear: systemic racism and sexism are real. We all live with the deep, painful legacies of colonialism, patriarchy, and class oppression. These power structures are embedded in our cultures, our institutions, and, yes, in our own organizing spaces. Naming and addressing them is vital.

But sometimes, identity markers are used as shields, not in the pursuit of justice, but to avoid accountability. When this happens, especially in grassroots or activist collectives, it creates paralysis and prevents us from dealing with actual abuse of power.

A real-world example. This happened to me some years ago at a community-run space in Dalston. One person dominated meetings, spoke over others, and made every decision-making process a battleground. It was classic power politics, silencing others through constant assertion and manipulation.

When I finally took responsibility to challenge this, the room froze. Instead of engaging with the issue, some defaulted to “both sides are equally problematic.” Then, when pressure built, he played the race card, asserting that my criticism was racially motivated. No one knew how to respond. The conversation shut down. I became “the problem.” He continued unchecked.

It took 6 months of dysfunction and damage to the project before he was finally removed from collective meetings. In the end, people realised: yes, he was mentally unwell, addicted, controlling, and yes, he had useful skills. But we had all failed to support him and the group because we didn’t deal with the real power dynamics early and honestly.

Hard truths, sometimes someone uses identity-based arguments not as a reflection of structural injustice, but as a way to deflect accountability. When that happens, we can end up with unchallengeable behaviour patterns that destroy collectives from within. This doesn’t mean ignoring or downplaying racism, sexism, or mental health, far from it. It means being brave enough to hold multiple truths at once:

Someone can be from a marginalised background and be acting out of line.

Someone can be struggling with mental health and still be causing harm.

Power politics doesn’t disappear just because it’s wrapped in the language of social justice.

What Can We Learn?

Deal with issues when they come up. Don’t defer hard conversations. Don’t wait for people to burn out.

Support everyone – including people acting out – with clear boundaries, not blanket exclusion or indifference.

Distinguish real oppression from manipulative tactics. It’s not easy, but it’s essential to long-term health of communities.

Don’t collapse into false equivalences – not every confrontation is “two monsters fighting.” Trust your political instincts.

Ultimately, we need to reclaim the messy, complicated work of building trust, of calling in rather than calling out, and of recognising power wherever it appears, even when it wears familiar or “progressive” clothing. We won’t fix any of this with purism or purity politics. We’ll do it by grounding ourselves in collective care, lived experience, and honest struggle.

To use technology as a part of this social change, we need better working with the #dotcons generation. This generation is a mess. No surprise after 20+ years of submission to the #deathcult:

#Neoliberalism hollowed out our economies and replaced solidarity with consumerism.
#Postmodernism fragmented identity into a battlefield of individualism over collective action.
#Dotcons centralized control, turning the internet into a corporate surveillance machine.

The real question is: how do we break free? Our #fashernistas still dodge this, trapped in cycles of performative activism, #NGO co-option, and endless distraction.

The activist path out of this mess is not more chasing trendy tech stacks or branded illusions of progress. What we need is a grounded, #KISS path forward, #OMN (Open Media Network) to building grassroots, independent media beyond corporate platforms. #4opens for transparency, collaboration, and trust baked into our tech + social governance. And, reclaiming #DIY activism real-world organizing, not just digital spectacle.

We don’t need more #geekproblem “fixes” or slick branding exercises. We need radical, collective agency. The tools are here, let’s build. #openweb #climatechaos #socialchange #indymediaback #OMN

The Open Media Network: More Than Just a Tech Project

At first glance, the #OMN (Open Media Network) might look like a technical project, a collection of code, standards, and protocols. But to think of it only this way is to miss the point entirely.

What we’re building is a social and technological fabric for the #openweb, woven together by shared values and practical needs. Yes, there’s tech, but the tools and standards we develop are not neutral. They lean, by design, toward openness, transparency, collaboration, and grassroots control, the principles of the #4opens.

These standards are not delivered from on high by lone developers or institutional committees. They emerge from the lived, everyday use of technology, from how communities interact, what they need, and how they grow together. They evolve from practice, leading to theory.

The code is nothing without people. The protocol withers without participation.

So, we’re not only building tech, we’re growing a community, and that community gives the technology life. It’s a symbiotic process: the social side shapes the tech, and the tech enables new social formations. One cannot thrive without the other. If you treat it only as a technical solution, it will fail, no matter how elegant the code. If you treat it only as a social project, it will stall, no matter how good the intentions. We have to hold both in balance. In that balance, real change becomes possible.

In this spirit, the #OMN is not just an infrastructure project. It’s a call to those who want to reboot the web from the grassroots up, reclaiming the digital commons from #dotcons and #deathcult systems. Let’s get to build it together, simple, federated, and open.

We all know the current state of independent and grassroots media: scattered, under-resourced, and mostly invisible to the wider public. While the content exists, the connection between producers, platforms, and audiences is too often broken. Meanwhile, corporate platforms like #Failbook, Google, and YouTube work for a few, they continue to dominate how people access and experience media and use this to push down any real radical change.

We need a reset, not by building shiny new silos or reinventing the wheel, but by connecting what already exists into a living network. This is where the Open Media Network (#OMN) comes in. The core idea is to link together the fragments of the #openweb. Rather than replace everything, OMN builds bridges between existing activist sites, blogs, podcasts, and alt media using open standards and simple, low-barrier tools.

The idea is simple: Producers publish content on their existing sites (blogs, podcasts, etc.). Aggregators bring it all together, curating, tagging, and redistributing content through RSS, ActivityPub and metadata flows.

What this means for people is easy discovery of relevant content on the topics they care about. A gateway back to the #openweb – away from algorithmic manipulation and ads. A better browsing experience than siloed social media.

What it means for media producers: Syndication, content appears on dozens or hundreds of relevant sites. More traffic, more engagement, and better visibility without having to chase algorithms. Simple tools to embed rivers of content from others, so you give back to the network while benefiting from it. In short, publish once, appear everywhere, no need to grind content for each individual silo.

Why this works, all content remains owned by the original publishers. The system simply connects and enhances what’s already there. It’s not a new platform, it’s the missing glue between platforms. Why this matters socially, we’ve been burned by both: The #geekproblem of over complication and privacy tunnel-vision and the NGO/foundation/brand-washing of horizontal, activist culture

OMN avoids both by hardcoding openness and cooperation into the foundations, using the #4opens as a social and technical guide. This isn’t a system that can be easily captured or siloed. It’s designed to move faster than co-option, and built for people who want to do, not just talk.

If this sounds old-fashioned, that’s because it is, and it works, we don’t need innovation for its own sake, we need media compost, not just another layer of glossy tech bling. We’re creating the soil for tomorrow’s social movements. Want to help us shovel the #techshit and start planting?

Join the project: https://unite.openworlds.info
Learn more: http://hamishcampbell.com
Spread the word: #OMN #openweb #4opens #grassrootsmedia #reboot

The #Hashtags Tell a Story: Building Trust in a Messy World

We live in a time of crisis. Climate, community, communication, all are breaking down. Our tools and platforms no longer serve us. To make sense of this, we need to tell stories. And in the digital world, hashtags are one of the most powerful ways we do this. But our hashtags don’t just tag, they trace the roots of our problems, and signpost paths out. Each one is a seed. Together, they are a map.

#dotcons – From #openweb to walled gardens. Once, the internet was a place of openness, built on free tools, shared protocols, and community spirit. Then came the #dotcom era, where profit became the driving force. Platforms like Facebook, Google, and Amazon, what we call the #dotcons, reshaped the web to lock us in and sell us out. A handful of corporations own the highways of our communication, and their algorithms guide what we see, say, and believe.

#dotcon = profit for a few, con for the rest.

#stupidindividualism – A trap we set for ourselves, we were promised empowerment. But what we got was individualism without solidarity. We’re told: brand yourself, hustle alone, curate your reality. But without community, there is no resilience. Without cooperation, there is no change.

#stupidindividualism is the cultural poison that tells you “you’re on your own.” It weakens us from the inside.

#deathcult – Forty years of neoliberalism. The last four decades have been shaped by a ruthless ideology, that markets solve everything, government should step back, and people must compete, not care. This is the #deathcult – a term for the deadly logic of late-stage capitalism. It’s taken over politics, media, even our sense of self.

Climate denial, gig work precarity, housing crises, mental health collapse - these are all symptoms.

#geekproblem – The failure of trust in tech. Even our allies, the people building tech to fix things, fall into a trap. The #geekproblem is when developers replace trust with control, more permissions, more encryption, more complexity. Instead of building with people, they build over them. The result? More unusable tools, more silos, more #techshit that ends up needing to be composted in abandoned GitHub repos.

#4opens is a way out of the mess, we need this new paths, based on simplicity, humility, and openness, a compass. If a project doesn’t pass the #4opens, it’s not building for the commons, it’s just making another silo.

#OMN, shovels and compost, we already have the tools, projects that build media flows, not platforms. To connect blogs and podcasts into open rivers of content, using simple tech instead of complicated “Web3” vaporware or #dotcons mess.

We’ve built up piles of #techshit. It’s time to pick up our #shovels, compost the waste, and grow something new.

Hashtags = Soft tools for hard times. We use soft metaphors because we live in soft systems: culture, emotion, trust. You can’t “solve” these with code alone. You need care, community, and storytelling. Yes, many demand hard, scientific “proofs” or “frameworks.” But if someone can’t feel the metaphor, they’re probably not ready for the work of rebuilding. We need to focus on those who can, who’ve seen that a different world is possible.

If you can understand that different ideologies shape different realities, then these hashtags will start to speak to you.

Let’s recap the key tags in the story:

#dotcons – Corporations that own and fence in our web

#failbook – Facebook and its culture of manipulation

#openweb – The decentralized, people-powered internet

#4opens – A compass for ethical, sustainable tech

#geekproblem – Tech that controls instead of empowers

#stupidindividualism – Isolation sold as freedom

#deathcult – Forty years of neoliberalism and its collapse

#OMN – Building networks, not silos

#techshit – All the unusable tools that ignore real needs

#shovels – The work we must do

#compost – Making good soil from past mistakes

We don’t need heroes, we need gardeners, grab a shovel, let’s build a future please.

Talking About the #geekproblem in Funding

Funding the #openweb is a political act, yet most funding decisions today are framed in technical terms only, dominated by what we call the #geekproblem – a worldview where infrastructure is king, user needs are secondary, and social context is largely ignored.

Let’s unpack this with real-world examples and look at how we keep falling into this trap, and what we could do to climb out. The call-out for funding is phrased in social language, to build privacy-preserving tools, improve the commons, empower communities, decentralize infrastructure. But the funded projects rarely reach or empower actual communities. This is the disconnect, a cultural blind spot that stems from the #geekproblem.

We need to fund the social layer, as a strong backend is necessary, nobody is saying otherwise. But it’s not sufficient, the #openweb is not failing because of lack of backends. It’s failing because almost nobody knows they exist, cares, or knows how to use them. Take ActivityPub, the protocol behind Mastodon and the #fediverse. It had existed in various forms for years, but it only took off because:

Mastodon made it social.

It had good UX for regular people.

There was media buzz and community-building.

It offered emotional utility — a real alternative to Twitter at the moment people needed it.

Without this social glue, ActivityPub would have been another elegant-but-abandoned standard. A backend sitting on a shelf, this is the lesson:

To have an #openweb because we need to fund the people and projects who do social UX, onboarding, design, documentation, evangelism, and community organizing.

We currently keep building plumbing and call it a house, we then blame people for not living in it, feeding the #dotcons. Here’s a bitter irony:

Funding backend tools with no regard for adoption pathways just helps #dotcons.

The corporate world happily scoops up open source backend work (including ActivityPub) and wraps it in slick UX, marketing, and control. That’s how:

Meta is building Threads with ActivityPub.

Google funds protocol work to feed proprietary services.

Microsoft contributes to open source, then wraps it in Azure services.

They have the social layer, #PR, onboarding, monetization, network effects, and we hand them the backend work for free. We build the roads, they put up the toll booths.

The Fediverse is not a collection of protocols, it’s not a stack of servers, it’s a culture – or it was. And that culture is in crisis:

Burnout among developers.

Fractured community governance.

Rising influence of #NGOs and foundations pushing vertical, institutional models.

Selling out to mainstreaming partnerships (ex: EU outreach, Threads integration).

Social stagnation as microblogging dominates over creativity, curation, and real collaboration.

There is still potential, a web of relationships, tools, and practices built on trust rather than control, but we are not funding that potential. We are, instead, funding more tools, more protocols, more #techchurn.

What’s the pat out of this mess? We need to rebalance, right now funding overwhelmingly goes toward:

Code (especially backend)

Security and cryptography

Infrastructure-level "innovation"

We need to start funding:

Onboarding, documentation, UX

Social features, not just tech protocols

Network-building between grassroots media and communities

Outreach that isn’t just evangelism, but relationship-building

Public education, not just developer conferences

Human infrastructure — the people doing the messy, unglamorous work of care and connection

Think about projects like: The Open Media Network (OMN) – which builds out real linking between alt-media producers using existing standards like RSS and ActivityPub. It’s boring tech, but socially radical. This project aren’t shiny, but it matters.

We cannot build future paths by pretending the problem is just technical. The #geekproblem is a cultural blindness, the belief that the social will magically emerge once the tech is “good enough.” It won’t.

If you want a flourishing #openweb, you need to fund the people with shovels — the ones doing the care work, building bridges, and holding space for non-geek communities.

Until we do that, the #openweb will remain a ghost town of beautiful ruins – and a free R&D lab for the next generation of #dotcons.

#NGI #NLnet #NGIzero

Building Alt/Grassroots Media Networks to Challenge and Widen Traditional Media

The current ecosystem of alternative and grassroots media is too narrow in its imagination of what media could, and should, be. There’s a persistent naivety or, in some cases, a self-serving dishonesty. Many of the most “successful” progressive media groups continue to mimic #traditionalmedia without understanding, or addressing, the fact that they do not control their distribution. In effect, they’re renting space in someone else’s empire.

This is not just a mistake. It’s the same mistake that corporate media has been making for years: relying entirely on the #dotcons, especially Google/Meta/Facebook, to reach people. The algorithms shape the message. The gatekeepers never disappeared, they were replaced by code, powered by ad dollars.

Where are we now? Most grassroots and alt-media outlets do have websites, which means they technically sit on the #openweb. But their sites rarely, if ever, link to other alt-media projects. Despite the rhetoric of solidarity, there is little visible network of mutual support, not even basic hyperlinking between allies.

They podcast, another foot in the #openweb. Yet their outreach and engagement still happen inside #silos like Spotify, YouTube, and Apple Podcasts. In practice, this reinforces the #deathcult’s control of visibility. You can’t build a new world inside the structures of the old, not if the old is designed to undermine you. Why is this mess happening? Two dominant forces are shaping this failure:

  1. On the big scale, we have the #Fashernista embrace of the #dotcons

Many alt-media producers came of age inside the mainstream tech stack. They built their platforms and careers inside the same closed systems they claim to challenge. Their political commitments might be radical, but their infrastructure choices are entirely conventional. This is the liberal, capitalist version of #mainstreaming – reform, not replacement.

  1. On the small scale, #Encryptionist obsession and the #geekproblem

At the other extreme, we have alt-tech projects so obsessed with privacy and control that they create pointless parallel networks that no one uses. They fetishize encryption and “clean standards” over actual human use. The result is tech that is “safe” but irrelevant, drifting into a shrinking ghetto of #stupidindividualism. This is the libertarian version of #mainstreaming – escape, not engagement.

The has been practical work on the ground, over the last years an #openweb tech revolution built around ActivityPub and Fediverse, with projects like Mastodon, which in theory is guided by the #4opens. Yet, despite this, we still hit a wall of self-interest, naivety, and careerist short-termism from the media groups and meany individuals inside this movement.

What can we do? The web is made of links, the #openweb dies without them. If alt/grassroots media want to be part of the solution, they must start acting like a network. A simple step is to start linking to each other. Publicly. Repeatedly. On websites. On blogs. On Fediverse accounts. Use hashtags. Use lists. Tag each other. Cross-publish when relevant. This one act can change the ecosystem.

To solidify this, it’s past time for a new alt-media reboot, a small crew of linked-up, working examples that can pull others onto a sustainable, #openweb path. A real, living network of trust and mutual visibility. If we can show what’s possible, by doing it, we might begin to shift the culture. Let’s find the hopeful, grounded people to help shovel this forward.

If you’re interested in building the open media commons, join the #OMN conversation at https://unite.openworlds.info/explore/organizations to “Make the world you want to see.” or splash some dosh here https://opencollective.com/open-media-network we will make good use of it


The #OMN really complex? It’s not in the code – it’s in us. Let’s be blunt:

The Outside Threats:

The #dotcons (Facebook, Google, Amazon, etc.)

Surveillance capitalism

Attention farming

Closed distribution algorithms

Platform lock-in

The Internal Saboteurs:

Encryptionist geeks obsessed with crypto but forgetting human users

NGO social media managers who talk community but build silos

Process vampires who kill projects by committee

Fashionistas who follow hype cycles and abandon working tools for shiny vaporware

The #OMN is native to none of these tribes. That’s its strength. But also why it’s often ignored or misunderstood. No permissions, no gatekeeping, no central database. It just works. That’s the #KISS principle: Keep It Simple, Stupid.

None of the usual suspects like this: Geeks: Don’t like using old tools like RSS or thinking socially. Politicos: Prefer being seen at the cutting edge, even if it leads nowhere. NGOs: Want measurable outcomes, not messy grassroots growth. But we need to stop building castles in the sky. Start building bridges instead.

The real block? The mental model of our tech and political culture. We’re still thinking in terms of silos, ownership, and control.

If we close everything, we are left with the evil – A bad outcome

What should be open? What is okay to be closed?

Let’s begin from a traditional liberal framing: Most social interactions should be OPEN, some private or sensitive interactions may be CLOSED.

This isn’t radical. It’s been a functional principle across free societies. But in our current digital culture, this simple framing is often flipped or ignored. Many developers, activists, and even funders uncritically push for closure, often in the name of privacy, safety and control, without recognizing what’s lost when everything becomes closed.

The power of OPEN is all good forms of social power and progress come from open processes:

Transparency builds trust.

Sharing creates knowledge and community.

Federation gives us alternatives to centralized control.

From the printing press to Wikipedia, openness has always been a powerful force for liberation, creativity, and justice. Meanwhile, much of the worst abuse and corruption festers in the dark:

Hidden surveillance (NSA/Five Eyes).

Closed algorithms (Facebook/YouTube).

Closed decision-making in opaque NGOs and foundations.

If we push everything into private silos or lock it behind paywalls, we kill the very culture that allows us to challenge and change the system. We are left with only the closed, and that’s not a world we want to live in.

A real-world example is needed? Let’s talk about the Diaspora project, 15 years ago, in response to Facebook’s rise, a group of well-meaning devs built a “privacy-first” social network. They rejected the openness of RSS and federated tech like XMPP and Atom. They wanted to start from scratch, build their own private network, and lock down data flows, for safety.

The result was a very predictable mess, Diaspora burned brightly and briefly, but never built a vibrant network. In contrast, existing open networks were shouted down, de-funded, and ignored. Ten years passed. Then, we had to reinvent the same open path with ActivityPub to get back to what #RSS and other open tools were already doing.

This is the #geekproblem, the idea that you can throw away working social infrastructure because it’s not “clean” or “cool”, and replace it with abstract, closed systems… usually ends in failure. Worse, it delays progress by a decade. Encryptionism, privacy dogma, and the closing of the commons.

Yes, privacy is important, nobody is arguing otherwise, but what many #encryptionists miss is that building only for privacy is building only for fear. You can’t build a shared culture on fear alone, you need to balance this with trust, transparency, and cooperation too. These require openness. When everything defaults to closed, the commons dies, and without the commons, there is no #openweb.

A politics of openness, is not just technical. it’s deeply social and political. It touches on human nature, ideology, and power. If you’re new to these ideas, start with some reading of the basics of Sociology (Wikipedia) and Political ideologies then ask what assumptions are built into this tech? Who does it empower? Who does it exclude?

Where to begin, to understand motivations and outcomes in #openweb development, it helps to name the ideological currents at play:

Conservatism → favors stability, hierarchy, closure.

Liberalism → favors rights, transparency, and balance.

Anarchism → favors decentralization, autonomy, and openness.

Much of the Fediverse, despite the tech mess, is functionally anarchist in ethos. But this is rarely understood or spoken aloud. We have the A (Anarchy) but not yet the O (Order). Let’s fix this by building the O in the Fediverse, rather than let the default path be imposed, where #NGOs and #foundations bring closed governance models wrapped in the fig leaf of “participation”, we should be working now to build native, open forms of governance.

That’s what the Open Governance Body (#OGB) is trying to do, to creating soft structure for an open culture. That’s what the #4opens help guide: basic principles for transparency and shared power. Let’s support these paths, as if we default to closure – either because of fear, control, or ideology – we kill the #openweb before it can grow.

Let’s remember, we are the stewards of the future commons, let’s keep the doors opens. Thoughts? Examples? Let’s keep this conversation alive, in the open.

Should we do something native in the Fediverse?

And what would that actually look like? Let’s be honest about what the #Fediverse is, despite all the code and standards talk, the heart of the Fediverse is anarchism – not in the chaos sense, but in the older meaning:

The letter A for anarkhia (‘without ruler’), circled by an O that stands for order or organization.

We have plenty of the A with decentralization, voluntary cooperation and resistance to imposed authority. But where’s the O? Of clear coordination, transparent process and federated trust and mediation?

Right now, we’re herding cats – each server, dev group, and community running off on their own, building tools and protocols, often without clear ways to connect, share governance, or defend against capture. This worked when we were small, it will not work now the big boys have arrived.

Warning from experience: The #EU outreach failure, we had a direct taste of this during the 2023–24 EU outreach process. It worked, but was quickly transitioned to the infrastructure of the #Fediverse without its soul. This isn’t theoretical, it is what happened to #FOSS transitioning to #opensource in the 2010s. This is what happens if we keep doing nothing? If we don’t act:

The foundation model is imposed — not built.

The fig leaf of “community governance” will be ignored.

A self-selecting oligarchy will form — friendly faces, perhaps, but still an eliteist power cleqe.

The Fediverse will be co-opted — just like we watched Google and Microsoft do to open source over the last 20 years.

Yes, #ActivityPub is “open” but openness alone doesn’t stop capture. Ask the #FSF, or look at meany #NGO paths in tech.

What would “native” governance look like? Built from our values, not imported from the institutions we’re resisting.

  1. Soft Structure – Not no structure. The #OGB (Open Governance Body) project is one possible model: https://unite.openworlds.info/Open-Media-Network/openwebgovernancebody It’s based on the #4opens and rooted in the real history of grassroots organising, not rigid control, but visible, participatory trust-based structure.
  2. Real federation of trust -Imagine something like “trust instances”, each instance or org can choose to endorse certain process and values (e.g., 4opens, PGA hallmarks), creating a visible network of aligned projects. Not a central body, but a web of consent, the #OMN is an example of this.
  3. Self-accountability + Diversity of tactics. Everyone agrees to transparency and openness. Everyone chooses their own path. Nobody is forced, but the community can see what you’re doing. This is essential for resisting #NGO co-option without creating more gatekeeping elitists

Are Platform Co-ops the Answer? Maybe, but… proceed with caution. Many tech co-op projects I’ve seen:

Become ossified in bureaucratic process

Elevate process geeks over users and communities

Reproduce #NGO behaviours under a different name

We’ve seen this in the #techcoop movement, especially in the UK, where platform co-ops often start with radical aims and drift into “doing B2B consulting for ethical startups.” Fine, but not the revolution we worked for. The stakes are real, we’re not just talking about tech here, we’re talking about:

Climate collapse

Social fragmentation

The rise of digital authoritarianism

We need an #openweb that reflects our values, #fediverse governance that protects the commons, and to move from just the A to the full A inside the O – the anarchist circle of voluntary structure. Let’s not wait for another hijacking, we need to build something native to the Fediverse before it’s too late.

The signal-to-noise problem of our #geekproblem in the #fediverse and the wider #openweb. Let’s be clear: platforms like #Mastodon and the #Fediverse are native openweb projects. They embody the values of the #4opens — open data, open source, open process, and open standards.

The value here is not in hardening and securing these systems to the teeth. People who are pushing for hyper-“security” are missing the point entirely. This isn’t about “common sense” dev practice. It’s about use-case. Public media content should be open — and that’s what the Fediverse is good at. It’s media. It’s conversation. It’s public dialogue. That’s what #ActivityPub is designed for. For private communication, we already have mature and well-tested encrypted tools: #Matrix, #Briar, #Signal, etc. Use those for whistleblowing, direct action, or anything sensitive.

Trying to bolt high-security models onto public communication tools breaks the value of the #Fediverse – its simplicity, accessibility, and low barrier to entry. Right now, the #Fediverse is a functional part of the #OMN – it’s a mesh of many small pieces, loosely joined, low-barrier, easy to host, easy to adapt, easy to grow. This is a fragile ecosystem, not a fortress. By pushing unnecessary “security” requirements, this #geekproblem are:

Scaring away potential users and admins

Raising technical barriers

Spreading #FUD

And most dangerously — undermining real-world activists who rely on open visibility and reach, not secrecy.

The #geekproblem, pushing complexity, abstraction, and fear over usability and trust, has been blocking the alt-tech world for over 20 years, it’s happening again. Let’s not let them smother this moment, the open web works when it’s messy, simple, and human.

You can help here https://opencollective.com/open-media-network

Why most #geekproblem software fails: Trust vs. control

Almost all of our #geekproblem software fails because it’s built with a mindset of control.

Control over users.
Control over systems.
Control over outcomes.

But all good societies, and all durable communities, are based on trust. When we ignore this, we don’t just write bad code, we produce #techshit that nobody uses, that burns out developers, and that confuses users. Then we start over… and call it “innovation.” That’s #techchurn.

Control-driven projects: Examples of failure

Diaspora
Touted as a Facebook alternative, it focused too much on cryptographic control and data silos — and forgot the social UX that makes people actually want to use social media. It never recovered from this early design flaw.

GNOME Online Accounts
Supposed to be a bridge between the desktop and online services. Instead, it became a privacy puzzle with unclear consent and broken trust. Control was enforced without social understanding.

Secure Scuttlebutt (SSB)
A radical peer-to-peer network, very promising. But became increasingly unusable due to overcomplicated trust mechanics and lack of simple social pathways for onboarding new users. The community stalled.

Matrix / Element
Still pushing forward, but has constant friction because it replicates many centralised “control” models in the name of “choice.” Powerful, yes. But still struggles with real decentralised trust outside geek bubbles.

🌱 Trust-Based Systems: What Works?

Fediverse / Mastodon
It works because it’s socially familiar and based on human trust over algorithmic control. You choose who to follow, what server you trust. And it grew because of this — not in spite of it.

Signal (Early Days)
Before turning more into a consumer app, Signal succeeded by focusing on trusted networks — your phonebook — and making end-to-end encryption invisible. It was about trust, not just security.

The real problem is in part to do it money and the funding of the wrong side of tech, in that most funding goes to things that feel safe:

Protocol development

Core backend infrastructure

“Governance” initiatives run by “neutral” NGOs

These are important up to a point, but this “safe” money ONLY reproduces the #geekproblem:

Building tech without communities

Tools without culture

Features without stories

When we do try to fund the social side, the interfaces, user onboarding, documentation, actual relationships, it too often gets handed to parasite #NGOs with no grassroots accountability. Just look at the endless pilot projects by digital rights NGOs that are abandoned 18 months later. Or the “governance frameworks” that never go anywhere. It’s a cycle of buzzwords over boots-on-the-ground.

The people with shovels, in a messy world, the only thing that might work is messy people with shovels, people who compost the shit, clean the broken tools, and patch the networks to keep things going.

These people are rarely funded.
They’re not “scalable.”
They don’t write grant-friendly proposals.
But without them, none of the tools work.

Who funds them?

A call to action: If we want an #openweb that survives the coming waves of #climatechaos and #mainstreaming sellouts… We need to fund trust, not control, to support social infrastructure, not just servers and specs, to back messy doers, not polished whitepapers. We need to talk about this, fund this, and build on this, or we’re just making more compost for the next #dotcons to grow from.

#NLnet #NGI #NGIzero #EU #funding