The #OMN is not a product — It’s a path you walk

The #OMN project is #DIY, it only works if we build it together. This isn’t a startup pitch. It’s not a platform that magically appears out of nowhere to fix everything. It’s not a product to consume, it’s a path you walk. The direction is participatory, not passive. You don’t get to sit back and clap… or boo from the sidelines. If you do, the system won’t collapse, but it sure as hell won’t grow.

Let’s be direct, there is no saviour coder, no NGO white knight, no perfectly designed protocol that will do the real work for us. If you’re waiting for a polished solution wrapped in a branded bow, you’re already on the wrong side of history.

And if our current (stupid)individualism keeps #blocking, even if we don’t build any of this now, the work still matters. There’s deep value in memory, the rough notes, the abandoned wikis, the half-built tools, the strange and beautiful conversations scattered across the #fediverse. These are the seeds and scraps that future builders can compost. If we can’t get our act together now, the next wave might. But only if we leave something living behind.

Right now, for me, that “something” is #makinghistory, the #OMN archiving project. It’s not just nostalgia or backup, it’s a living memory layer, a scaffolding of knowledge and intention that gives us a place to stand. Without memory, we circle the same old #techshit heap, repeating mistakes, retelling the same half-lost stories, falling into the same social and technical traps.

That’s not progress. That’s rot.

So we’re starting where we might get funding, bootstrapping the archive. It’s step one. It’s doable. And it matters. If we don’t remember soon, many of us, and the histories we’ve made, will be lost in the rising storm of #climatechaos and social fragmentation.

In the end, it’s simple, if we don’t build, we don’t change. If we don’t remember, we’ll never learn.
And if we don’t act, this moment becomes compost for someone else’s future.

That’s fine, but I’d rather build that future when we need it most now. Wouldn’t you?

Ah, the cockerel crows and the full moon glows, a fine moment to scratch at the compost pile.

You’re right, most are merrily skipping through walled gardens, hashtagging selfies and feeding the #dotcons. But seeds don’t need mass attention, they just do need rich compost. That’s what we need to build. Slow, damp, a bit smelly, but fertile.

The #sheeple are not my flock, they belong to the algorithmic shepherds. We’re feeding the stray goats and curious crows.

You don’t convert people by preaching. You do it by making better paths, ones they choose when the old ones crumble. We don’t sell the #openweb like snake oil — we show it, live in it, fix it when it breaks, and compost the crap. It’s #DIY, not #DRM

As for silos and skips, good compost needs oxygen, not airtight boxes. So yeah, a messy open pile — full of half-rotten ideas, posts, drama, even the occasional troll turd.

We trust in tools not gatekeepers, the #4opens are the shovels, rakes, and sieves. The people bring the scraps, and over time, it breaks down into something usable.

No army of mods, no paywalls, simple trust, process, and a lot of patience. Think rural anarchism, not startup governance.

On scaling… Ah, the eternal #techshit question, “Does it scale?” That’s the wrong frame. Nature doesn’t scale, it sprawls.

We’re not building an empire. We’re nurturing a network. Think mycelium, not megastructure.

The #OMN isn’t about numbers. It’s about resilience and agency. If it sprouts in some cracks, the monoculture breaks. And yes, nettles welcome

The #Kolektivas, the #fashernista paradoxes, the semi-anarchic infighting, it all goes in the pile. Break it down, stir it up, give it time…

And what do you get? Fluffy, fertile humus — ready for new growth. That’s the cycle. That’s the plan.

News, the signal-to-noise mess

Almost all our posting in the #openweb and in the #dotcons in response to #mainstreaming news is noise. It’s reactive, fragmented, performative. We scroll, we rage, we boost, we dunk, but we don’t build. Sometimes, someone posts something thoughtful, something deep, meaningful. But it vanishes in the churn. The system is designed this way.

Even on our #openweb, where we have more autonomy, we are mirroring this spectacle path, feeding it attention, reposting its narratives, amplifying its framing. In the mess of this world, our timelines become echo chambers of secondhand despair and outrage. In short, we’re still speaking their language, on their terms, with their tools.

Why? Because we haven’t (re)built a place for real signal yet. The #OMN (Open Media Network), is a push to shift this dynamic. It’s not about broadcasting noise slightly more ethically. It’s about creating new spaces entirely, where the roots of stories matter more than the spin, where the focus is on shared compost rather than hot takes, where people and community are producers, and where signal isn’t just a flash, but a ongoing process.

The current state of the web, especially under the domination of the #dotcons, is colonized communication. It rewards (stupid)individualism, immediacy, virality. It buries context, nuance, history. It’s a structure that #blocks liberation because it’s built to sell alienation back to us, one like or scroll, on click at a time.

Even the current #openweb reboot, for all its potential, reproduces these patterns, because we carry them with us. We don’t just need alternatives in name, we need alternative cultures, processes, and values. We need to compost the mess, the #techshit, and grow new paths from the decay. That’s what the #OMN is seeded to do.

But let’s be honest, we’re not there yet. And we won’t get there unless we start collectively focusing on building signal, not just yelling about the noise. The tools need to be #KISS (Keep It Simple Stupid), the governance needs to be transparent, trust-based, and the tech has to get out of the way, not be the centre. This requires stepping away from the #geekproblem, the cult of control, complexity, and abstraction, and towards living, messy, grassroots cultures that prioritize access, action, and accountability.

The mainstream is collapsing under the weight of its own contradictions. That collapse is not the revolution. What grows next is.

#OMN #OGB #4opens #openweb #geekproblem #deathcult #nothingnew #buildalternatives #grassroots #trustbasedgovernance


Take media coverage of protests as an example. It’s always framed through the lens of disruption and spectacle, “violent clashes,” “unrest,” “inconvenience to commuters” rather than the systemic injustices that birthed the protest in the first place. The message from the #mainstreaming is clear: “Why can’t you express your anger in a way that’s easier for us to ignore?” This is not journalism, it’s narrative policing. It flattens struggle into caricature and erases the causes: the exploitation, the dispossession, the broken promises. This is normal when we have media infrastructure of our own. Without projects like #indymediaback to hold space for grounded, first-voice storytelling, all we get is the echo of power describing its own reflection.

Mainstreaming: Building Grassroots Balance

Our history of involvement in #EU digital outreach and policy meetings has made one thing starkly clear, our #openweb is deeply entangled in the process of #mainstreaming, a messy, often co-optive dynamic where grassroots voices are softened, diluted, and redirected into bureaucracy, then in the end they are simply #blocked. Yes, while there is value in taking part, it’s also a wake-up call.

The push to shape digital paths from above is strong. But without active grassroots alternatives, there will be no balance that is needed. The building of a so-called “commons” is reshaped to fit into #NGO boxes, filled with #dotcons-friendly language, and stripped of any radical potential. This is why our #openweb projects now matter more than ever.

At the heart of this approach must be #KISS (Keep It Simple, Stupid) in both technology and user experience. We don’t need more convoluted tools or platforms weighed down by geek prestige. We need simple, effective frameworks and networks that allow users-as-producers to build the social complexity on their own terms. Complexity should come from people, not code.

And this brings us to the elephant in the room, the #geekproblem. Our own grassroots digital spaces are still shaped by a narrow, deterministic culture that lacks wider social understanding. In the path we need to be on, we cannot code our way to liberation if the ideology behind the code is warped, and currently, it is. As we often say: all code is ideology solidified, and it has real social effects.

Right now, way too much of that ideology stems from the #deathcult, hidden behind kind words, progressive branding, and empty buzzwords. This disconnect between stated values and real-world outcomes is dangerous, and disturbingly common.

This is why we’re pushing the #OGB, an online Open Governance Body for the #fediverse and beyond. Built around the #4opens and grounded in social paths, the OGB is designed to be a real voice for grassroots communities. It’s an open project, a no-permissions outreach tool, use it if you find value in it.

We’re currently looking for funding support and collaborators, particularly developers who are attracted to this vision. If you have links, networks, or skills to offer, get in touch.

The time is urgent. The mainstreaming machine is rolling forward. Let’s compost the #techshit, reclaim our spaces, and grow better from the bottom up.

More on this: https://hamishcampbell.com

#OGB #openweb #KISS #4opens #DIY #EU #geekproblem #commons #fediverse

Struggling for a Real Alternative

For the last 5 years conversations have been about, the #Fediverse, #Web3 and more recently the pushing of #mainstreaming into the #openweb native path. But despite this, the fediverse is still a notable outlier in the digital landscape. This is in part because unlike the dominant tech trends, which emerge from Silicon Valley and the cross-Atlantic #dotcons agenda, the fediverse is rooted in European ideals of decentralization, federation, and digital autonomy, it’s a “native” openweb project.

When you step outside, into so-called “global” tech events, you’re hit with a wall of #techshit nonsense. Looking back, when I used to bring up the Fediverse at these events, the reaction was predictable: blank stares, polite nods, and then a quick return to parroting the latest #bluesky, #blockchain, talking points. This tells us that the techshit is still mainstreaming and more native paths will continue to be invisible to most people looking for real decentralized alternatives.

One of the issue that pushes this is Identity Politics, in our own spaces, beyond the tech sphere, this issue impacts the Fediverse and grassroots media projects or more precisely, its misapplication dose. By overemphasizing individual identity over collective struggle, leftist and progressive movements fall into fragmentation, making them easier for the #nastyfew to co-opt, divide, and neutralize. This is not to dismiss identity politics outright, systemic oppression is real, and addressing issues of race, gender, and class matters deeply. But when these struggles are disconnected from broader grassroots organizing, they are easily absorbed into the neoliberal agenda.

This is the normal mess dressed in a dress, to push a likely unhelpful metaphor. We’ve seen this time and again with corporate tokenism of big tech and NGOs pushing superficial diversity while maintaining exploitative structures. This “thinking” leads to co-optation of radical movements, which are watered down into harmless social branding exercises that don’t threaten power. Feeding divisiveness, when instead of organizing collectively, activists are pitted against each other over micro-issues, while top-down power structures remain untouched.

The central question is who gains power, the only question that matters in activism, are we giving more power to the centralizers, or are we shifting power to the grassroots? Everything else, culture wars, internal leftist feuds, academic debates, is secondary. And the normal reality is that our current #mainstreaming always leads to power centralization. When the path we need to take, requires discomfort, real change, which is never easy. And right now, we are still stuck in this mess, watching many in the #Fediverse waste time repeating liberal nonsense instead of challenging the #neoliberal dieing old world order.

This leads us onto the illusion of the liberal “centre”, where many so-called progressives are still worshipping the #deathcult, by amplifying right-wing culture war narratives. Why? Because it’s easier. The liberal-left is caught in an endless cycle of reacting to right-wing provocations instead of fighting systemic power. The truth, is that the “centre” is not holding, the centre is never going to hold. And that if you refuse to choose a side, both the left and the right will decide your fate for you. Liberal fence-sitting has always been about the rise of reactionary forces, both online and offline. Thus, if you’re still spending your time fighting over petty internal issues while ignoring the big-picture consolidation of power, you are helping the system you claim to oppose.

What’s can people do? A good first step is building real alternative’s. my example is the #OMN projects and growing the Fediverse, this means: Keeping focus on systemic power, not just individual experience that people keep focusing on. Actively pushing back against co-optation, building truly decentralized native alternatives, not only clones of corporate platforms. Rejecting the culture war distractions and pushing real organizing.

The Fediverse should be better, it’s one of the last remaining spaces where you can create rather than just consume. But we won’t get there unless we actively fight for it. So the question is: Are we ready to stop feeding shit and start building something real?

#Techshit Hype – #NothingNew

The is nothing new to pointing out that our #fashionistas #mainstreaming crew push tech mess.

Remember in when drone deliveries were going to revolutionize shopping? When every major news outlet unthinkably reported that we’d have autonomous quadcopters dropping off toothpaste and Amazon boxes on our doorsteps?

Or when 3D TVs were the future of entertainment, pushed so aggressively that manufacturers stopped making non-3D models for a while? Where are they now? Rotting covered in dust in clearance bins or forgotten in garages.

Then there was the Internet of Things (#IoT) hype, your fridge was supposed to talk to your toaster, which would text your smart kettle to boil water before you even knew you wanted tea. Instead, we got insecure, surveillance-riddled devices spying on us for #dotcons corporate profit.

And we need to not forget #blockchain, #NFTs, and the endless #Web3 hype? Each was pushed as a revolution, yet all followed the same pattern of hype, vulture capital gold rush, and then, inevitably, disillusionment. NFTs went from “the future of digital ownership” to being silently abandoned by even their most vocal promoters.

Why do we keep pushing this #techshit? Every time a new #mainstreaming tech fad appears, it follows a predictable, boring hype cycle. First, it’s marketed as the next big thing, a must-have, must-invest, must-embrace technology. Then, sceptics, like this site, are ridiculed as out-of-touch or anti-progress, at best or simply trolling at worst. But when the promised revolution never materializes, we quietly move on, forgetting the past mistakes and priming ourselves for the next wave, this is a rinse and repeat cycle.

We need more people to say, “Not this again, you were wrong last time”? So we have space to ask why do we let the wannabe #nastyfew feed us this mess, why do we let it slide, allowing the same marketing binds to #blind us over and over?

The answer is that we have our heads down worshipping a #deathcult, and this is the pushing of #fashernista tech, the cycle of embracing new trends not because they work but because they fit the cultural moment. A mixture of corporate propaganda, social pressure, and the desire to be seen as forward-thinking creates a path where critical thinking is drowned out by #FOMO (fear of missing out). It’s fear, simply fear.

How do compost this? A first step is, instead of dismissing critics, we should embrace grounded scepticism as part of a healthy tech culture. The goal isn’t to reject all new technology, it’s to demand real, meaningful progress rather than letting corporations sell us snake oil over and over. There’s a hashtag for that: #nothingnew, a reminder that most “revolutions” are just recycled ideas repackaged for a new round of exploitation.

This is part of the native #openweb story, not just about technology, but about culture. We don’t need to mindlessly adopt every new fad. Instead, we should compost the hype, extract what’s useful, and discard the corporate waste. Yes, it’s messy. But that’s what being native to the #openweb means.

Read more: hamishcampbell.com

Composting the #TechShit

The value of the #Fediverse isn’t in the tech specs. It’s not in the #ActivityPub protocol or the code itself, those are tools. The value lies in the culture that birthed it. The #Fediverse is the living embodiment of the #openweb, not some #VC Silicon Valley plaything. But as money floods in #mainstreaming forces will unconsciously increasingly try to turn it into another hollow platform, on this we risk losing the very thing that makes it powerful, its strong decentralized, trust-based roots.

The looming battle is CONTROL vs. TRUST

We need to shout this loud and keep shouting it: if we don’t compost the inrushing #techshit, we will rot in it. So if you’re plotting a power grab, do us all a favour – DON’T. These grabs for control create more mess that others then have to clean up. #Powerpolitics is a wasteful distraction, and we have better things to do. The #Fediverse is built on trust and open collaboration, it is not the place for #fashionista influence peddling or backroom power games. If you want real change, try the #4opens, it’s the grounded native path.

Look at history, every commons that survives long enough faces an inflection point. Do we defend openness, or do we let it be devoured by the forces of control? Right now, we are at that moment.

  • CONTROL wants to bring in governance models borrowed from the corporate. #NGO world, top-down, centralized, policed from above.
  • TRUST builds governance through open, messy, and transparent processes, by learning from failures rather than silencing dissent.

It’s the serious question: are you on the side of CONTROL or TRUST?

Breaking the cycle of destruction, the #mainstreaming web is collapsing under its own dead weight. People are stepping back to the #openweb, but they are bringing their baggage with them. We need better tools to mediate this influx. If we don’t, we’ll repeat the same mistakes that led to the first enclosure of the internet commons 20 years ago.

The Fediverse is working, and that’s terrifying to the #dotcons and the #NGO class trying to domesticate it. It still needs to destroy billions of dollars worth of CONTROL while growing billions of people and communities based on collective happiness. That’s the balance we push and maintain: keeping it messy enough to stay real, but structured enough to survive.

And let’s be clear, if we don’t call out those in our own communities who push control agendas, we are complicit in their mess making. If we don’t resist the #NGO push to turn the Fediverse into another grant-funded, #VC playground, we are signing its death warrant. If we don’t challenge the rising mobs of faux-activists and #fashernistas who police culture over substance, we are handing them control.

The Poison is the cult of control, isn’t only corporate overlords, it’s also being fed by dead ideologies like postmodern nihilism. Too many people are weaponizing identity politics, turning everything into a performative purity contest. The cruelty of social capital hoarding is just as toxic as corporate greed, it’s the same authoritarian impulse, just wearing a different mask.

YOU can’t do social change without annoying people. We need to stop chasing distractions and focus on real accountability. Otherwise, we are just repeating the cycle that destroyed the early web. Let’s be blunt: if you think you can do radical change without stepping on toes, you’re play-acting. You’re the problem, not the solution. If this annoys you, good—that means it applies. We don’t have time for the normal path of #stupidindividualism, for personal empire-building, or endless #powerpolatics struggles. The #Fediverse is about cooperation over control, culture over corporations, and trust over fear. Let’s keep shouting this, least we forget.

The reality is messy. The future is uncertain. That’s OK. The answer isn’t sterile management, it’s composting the ground into something fertile. We aren’t shouting into the void. We are building something new from the mess of the old. Dive in, follow the flow, and be part of the solution, click a hashtag to join the conversation:

#OMN
#openweb
#activitypub
#stepaway
#4opens
#geekproblem
#fashernista
#dotcons
#failbook

Are you here to build, or are you here to control? Choose wisely please.

A shift back to radical values and paths

Much of academia post-1990s is just a shadow of the #deathcult, stripped of radicalism and repackaged into careerist, bureaucratic loops. It became another self-referential path, detached from real world struggles. The privatization of knowledge through paywalled journals, corporate funding, and NGO capture made sure of this.

The same thing happened with #FOSS and #opensource, once about radical openness, it was watered down when organizing shifted to closed chat systems and corporate-friendly platforms. We lost the #openprocess that made early public archives powerful.

Then you have, Modern Art, once revolutionary, was quickly absorbed into the cultural arm of the #deathcult, turning radical expression into a commodity for the #nastyfew. It’s the same cycle over and over:

  • A movement starts as a real challenge to power.
  • It gains momentum.
  • Power co-opts it, waters it down, and sells it back to us.

People will keep doing stupid things, that’s inevitable. The job is to call it out, push better paths, and make sure they don’t repeat the same mistakes. It’s not glamorous, and it won’t get you applause, but that’s how real social change works.

The cat meowing, the #fashionistas, whether intentionally or not, keep blocking the left’s paths by turning everything into aesthetics and performance rather than actual power-building. They chase whatever is trending, constantly rebrand, and ultimately reinforce the #mainstreaming forces they claim to resist.

Meanwhile, the right organizes, funds, and builds real infrastructure, they don’t waste time on purity politics and endless internal fights. That’s why they keep winning.

So what do we do?

  • Stop trend-hopping, we need long-term strategies, not just momentary viral moments.
  • Build real alternatives, tech, media, organizing spaces that serve movements, not just “woke” branding.
  • Own our narratives, not get trapped in the spectacle of liberal discourse and right-wing outrage cycles.
  • Get our hands dirty, shovel through the #techshit, compost the failures, and grow something real.

This is about taking control back, not only reacting to the crises the nasty few push us to manufacture. Radical media, the #openweb, grassroots organizing, these are the things that cut through the noise and shift power back to where it belongs.

#KISS


The #4opens act as a foundation to hold back the tide of the post-truth world, they enforce transparency, accountability, and community control. Without them, everything drifts into manipulation, closed power structures, and co-option by #dotcons.

It’s a chicken-and-egg issue because we need social trust and active participation to maintain the #4opens, but those same values are constantly eroded by the #mainstreaming forces of the #deathcult.

The #OMN is crucial because it builds digital commons as a form of social technology. It’s not just about the tech, it’s about the relationships, trust networks, and shared values that make it work. Once we have this space, what we do with it is up to us, but it has to be grounded in real, radical alternatives, not just another tech silo.

That’s where the rebooted #indymedia project comes in. It’s built on the #PGA hallmarks, which means it’s explicitly anti-capitalist, decentralized, and activist-driven. It can’t function within the corporate media sphere, so it has to exist in a #TAZ (Temporary Autonomous Zone)—a liberated, self-organized space outside of state and market control.

Wikipedia gives a decent artsy take on #TAZ, but in practice, it’s about creating spaces where radical alternatives can actually live and grow. #PGA is the backbone, an old grassroot global framework for direct action and real-world resistance.

The key is building trust-based networks that aren’t easily co-opted. If we don’t do this, the cycle repeats: good projects get absorbed, neutralized, or just fade into irrelevance.

A path we need for the #openweb

The #NGO crew can be poison, not because they’re bad people, but because of how social structures and agendas shape behaviour. For the social health of the #openweb, we need to be mindful of what we take in. Just like in nature, some things are toxic in large doses. “Nice” doesn’t always mean “good.” There’s no contradiction here.

“Don’t drink from the #mainstreaming.”

But remember, shit makes good compost! Instead of just being cynical, let’s grow something better from this mess. A healthy #openweb world is still possible.

The Real Problem, is that too many people have been stuck in the #dotcons feedback loop for too long, lazy consumption feeding corporate control, which in turn dulls critical thinking, making people even more dependent. The illusion of #mainstreaming “ethical” alternatives all reinforce this cycle.

This post isn’t aimed at anyone in particular, but if you feel called out… well, maybe think about why.

Q: Why does this matter?

Because right now, #fashernistas (trend-chasers) and their projects are flooding into the #openweb space. Some of these projects are good, but many are just recreating the #geekproblem, building things that look different on the surface but are more #techshit repeating the same mistakes.

We use the #4opens as a litmus test for these projects:

  • Open Data – Who controls it?
  • Open Source – Can it be independently verified and improved?
  • Open Process – Who gets to decide?
  • Open Standards – Can it be freely networked and flows built upon?

If we don’t actively promote and support real alternatives, people will just step to more of the next “ethically marketed” #dotcons. If we don’t do #PR, they will, and they have far bigger budgets.

Q: What’s the deal with #hashtags, they empower people to break out of controlled algorithms.

  • Click a hashtag → See real conversations outside your curated bubble.
  • Follow a hashtag → Keep up with a movement, not just what a platform wants you to see.
  • Use hashtags → Help build DIY, horizontal networks that weaken centralized control.

Example: Try clicking on #boatingeurope

Simple truth: Hashtags can be used to give you more power, and take power away from the algorithmic walls of the #geekproblem and #dotcons. They help connect ideas, people, and actions outside #mainstreaming corporate control.

Not using them? That’s fine, but why actively reject something that makes change easier? Social transformation isn’t painless, but it’s doable. A simple first step is to just start using shared social hashtags, and when you get pushback, stick with it.

Nobody said social change was easy.


The #mainstreaming progressive are finally moving to what I have been saying in the hashtag story. They are talking about the #blocking of left paths by our #fashionisters, we do need to work at shovelling this mess to grow the seeds we need for change and challenge.

There are piles of shit from this mess.

#openweb vs #closedweb is the battle for the Internet

The internet’s origins are tangled with the military-industrial complex, designed for resilience in the face of catastrophe. But the protocols themselves, once set loose, created a playground for anarchistic experimentation. The lack of centralized control allowed people to build without permission, and that openness birthed the wild, decentralized internet we briefly glimpsed.

It was an accident, but an accident we can repeat. The #dotcons crushed that brief era of freedom, but the same dynamics that let the early #openweb flourish still exist. The #4opens, the #Fediverse, #OMN — these are our tools to recreate the “mistake” deliberately this time.

What if we embrace the idea that technology can escape its creators? Maybe we can compost the current #techshit and let something even more resilient grow. What do you think? Should we lean into the idea of building “mistakes” on purpose?


It’s well past time to pick a side. For decades, the internet has been being enclosed. The one’s living decentralized network of commentary sites, blogs, forums has been corralled into a handful of paved prison yards controlled by the #dotcons. With most people’s attention and thus freedom being in the hands of a #nastyfew oligarchs. Every post, every ‘friend,’ every creative work is locked behind closed doors, and when push comes to shove as it is now, you will increasingly find that you don’t have the keys.

But the keys still exist, and it’s not so hard for you to pickup them up. There has been a #openweb digital jailbreak going on for the last 5 years, if you value your humanity you need to become a part of this blackout, put the key in the lock and turn it.

OK, yes, maybe a little strong, the #openweb isn’t a utopia, but it’s the closest thing we’ve got to freedom online. It’s built on the #4opens: Open Source: The code is public, hackable, and accountable. Open Data: Information flows freely, not hoarded for control. Open Standards: Interoperability beats lock-in monopolies. Open Process: Transparent governance, not shadowy boardrooms.

This #fediverse path is an escape hatch from the #closedweb. It’s not a product. It’s not something you can buy stock in. It’s a network of interconnected platforms like #Mastodon, #Lemmy, and #PeerTube to name a few, all running on the open protocol #activertypub. It’s messy. It’s human. And it’s yours if you take it.

It should be easy to see that the #closedweb is a digital prison, a mausoleum for human creativity, dressed up like a theme park. It’s run by billionaire-controlled #dotcons and polished by the illusion of safety sold by the #encryptionists. Who keep misshaping our paths. What did they offer? Control: Your identity, your data, your connections — all owned by them. Manipulation: Your timeline, your reach, your visibility — dictated by algorithmic gods. Exploitation: Every interaction, every word, every click — another drop in their profit bucket. We’ve eaten their lie that the internet had to be this way. That Meta, Google, and the hollow husk of Twitter are the price of admission to digital society. But simply, it was never true.

OK, I get your apathy, why does it matter? Because when we blur the lines, we lose the fight. People pour energy into platforms that wear the clothes of progress but are stitched with threads of control. We need to clearly label projects as #openweb or #closedweb, so people can choose where to dig in and build. The #4opens are our shovels, and the remnants of failed #web03 promises are good compost to start on. Let’s turn the decay of false hope into fertile ground for real digital commons.

The internet wasn’t built to be a machine for ad revenue. It was built to connect the paths for radical, collective steps we need in today’s mess.

Grab a spade. Let’s start digging. #OMN

This post is inspired by this #fluffy post to add to the #hashtagstory

Marking the difference between the #openweb and #closedweb

The last decades has seen a rapid shift toward #deathcult #mainstreaming, where the boundaries between #open and #closed have intentionally blurred, this is also mirrored in our alt cultures. The “common sense” #geekproblem confusion serves the interests of the #dotcons and the #deathcult, not the people. The language of the #hashtagstory can be used to sharpens this divide and give people the tools to see, thus act on, the reality of the paths they’re walking and engaging with.

The #openweb, is built on the principles of the #4opens: open source, open data, open standards, and open processes. It centres human-to-human connections, growing at best community, collaboration, and collective empowerment. By prioritizes social trust, transparency, and grassroots governance. And thrives in messy, organic, and decentralized environments.

The #closedweb is dominated by control. It is pushed by both the #dotcons and their shadow puppets, the #encryptionists, who sell privacy as a product while reinforcing isolation and distrust. Encourages #stupidindividualism and consumerism over community and collective action. Markets itself as progressive but reinforces the same centralized power structures.

Why marking the difference matters, when we blur the lines, we lose sight of the path we need to walk. People unknowingly feed the systems that oppress them, believing they are supporting alternatives. By #KISS labelling projects, platforms, and ideas as either #openweb or #closedweb, we create dialogue to empower people to make choices and shift their energy toward real change.

The #4opens acts as the shovel to dig through the #techshit, turning failed projects and false promises into compost for the next wave of more truly open technology. Please start using these #hashtags intentionally. Call things what they are. If a project claims to be open but hides its development, call it #closedweb. If a platform fosters community and embraces messy, social processes, celebrate it as part of the #openweb.

Change is happening. The centre isn’t holding, the choice is left or right. The #openweb is the radical, collective path in this choice.

Let’s start naming the terrain to compost and grow.

#Fashionistas in Activism: How Buzzword Chasing Undermines Real Change

This post is about controlling the narrative, not letting the #nastyfew dictate the terms of engagement. Too often, we let them set the agenda, reacting to their every word instead of actively building the alternatives we need.

Their power isn’t just in what they do, it’s in how much space they take up in our minds and movements. We amplify their mess making when we obsess over their rhetoric rather than dismantling their actions. This is why we need composting, not fixating.

The #Fashionistas in Activism problem is real, when people latch onto whatever gets them attention instead of doing the hard, messy work of creating change. Chasing buzzwords, getting caught in endless reaction cycles, this is what keeps us stuck. We need to be the ones setting the agenda, not just replying to theirs.

Focus. Build. Compost the mess. That’s how we win.

In activism, the term “#fashionistas” captures individuals and groups, especially within #NGOs and advocacy organizations, who latch onto trendy causes or ideologies, not out of any commitment, but more to appear relevant and to align with the latest social currents. This is corrosive to meaningful change, reducing activism to performative gestures rather than a sustained struggle for justice.

Superficial engagement, when they rush to adopt the language of trending movements (like #BLM, #MeToo, or #ClimateJustice) without committing to their radical roots. For example, after George Floyd’s murder, many corporations and NGOs posted black squares on #Instaspam as a symbolic gesture. But what followed? Few made concrete policy changes or redistributed resources to Black-led grassroots organizations. It was activism as aesthetics, empty gestures rather than systemic action that was called for.

Lack of authenticity, when organizations prioritize optics over substance, which breed distrust. Consider the influx of NGOs claiming to champion digital rights but quietly partnering with Big Tech for funding. The grassroots developers working on genuinely decentralized platforms are left unsupported, while the NGO pointless/parasite class absorbs attention and resources, all while pushing and reinforcing the #deathcult paths they claim to oppose.

Mainstreaming, activism, loses its teeth when it’s tailored for palatability. Take the way climate #NGOs soften their language to avoid alienating corporate funders, pushing “net zero” narratives instead of demanding degrowth and direct action. By sanitizing radical demands, they reinforce the status quo rather than confronting the power structures driving #climatechaos.

Misaligned priorities, chasing trends, means resources get funnelled away from sustained struggles. For example, the fleeting attention on #Palestine waxes and wanes with media cycles, while groups doing year-round solidarity work scrape by with minimal support. #Fashionistas flock to hashtags when they’re hot, then move on, abandoning communities who still face oppression once the spotlight fades.

Reactive rather than proactive, when #fashionistas are caught chasing the next big thing rather than strategizing long-term solutions. Think of the explosion of interest in #openweb media during political unrest, a real issue, yes, but one that reveals the broader failure to build #4opens, community-run digital infrastructure proactively. The #OMN project exists precisely to address this, but it’s hard to gain traction when attention constantly flits to the crisis of the moment.

Rectonery, the most toxic aspect of fashionista activism is its tendency to reinforce the systems it claims to oppose. When #NGOs adopt radical language but stay within #mainstreaming paradigms, they create an illusion of progress. For instance, diversity initiatives in tech are often superficial, leading to token hires rather than dismantling structural racism or addressing the #geekproblem that keeps tech culture hostile to outsiders.

How do we compost the #fashionistas mess? The answer lies in prioritizing authenticity, long-term commitment, and meaningful engagement. This means, centring grassroots voices by funding and amplify people working on the ground, not just polished, and mostly pointless #NGO campaigns.

Rejecting mainstreaming, by being willing to alienate power on radical paths. This path needs us to building infrastructure, like #OMN and #indymediaback to grow autonomous spaces outside corporate control. Historical awareness, matters, to remember our past struggles, rights and freedoms were won by collective action, not #PR campaigns.

What, we don’t need, is more buzzword-chasing #nonprofits. We need shovels, compost, and a commitment to grow something real from the ruins of the #deathcult. It’s not glamorous, but it’s the only path to lasting change. Let’s start digging.

#4opens #activism #openweb #OMN #techshit #nastyfew


In the bigger picture. The best revenge against the #nastyfew is simple: don’t talk about them at all. What fuels them is attention — the endless cycle of fixating on their every move. Unless it’s absolutely necessary, keep the focus on the ideas and the collective struggles, not the individuals causing the mess.

Talk about the systems, the structures, in the US the republicans, not the disruptive few seeking to derail the conversation.

Ignoring the #nastyfew is the most powerful revenge you can take. Stay grounded, stay collective, and keep it #KISS.

We Made This Mess—Time to Clean It Up

For the last 20 years, our own crew have played a big part in shaping the digital world we see today. The outcome is what began as a space of radical possibility has been enclosed, exploited, and transformed into a corporate-controlled dystopia of #dotcons. We now lived inside this algorithmic trap, and in many ways, we still do, fighting, trolling, and feeding the very system that keeps us addicted.

Most of us are still trapped inside the algorithm, these platforms we use don’t exist to foster community or critical thought; they thrive on division. They keep us locked into emotional reaction loops, rewarding outrage, amplifying conflict, and turning us into performance artists in an endless identity war.

Take as an example #Failbook and the rise of victim culture. This isn’t an accident, it’s by design. The algorithm doesn’t care about truth or justice; it cares about engagement, and what gets the most clicks? Anger, Fear, Outrage. The result is a world where people react instead of act, trapped in cycles of performative identity rather than building any of the needed real alternatives.

What we don’t need is more “ethical” #dotcons. Repackaging the same centralized control under a new brand of “ethical” capitalism, is not the solution. We don’t need another walled garden with a friendlier #PR campaign. We need an independent, federated media ecosystem, one that #KISS values community, autonomy, and the public good over profit.

This is why the #OMN (Open Media Network) path exists. It’s not just another platform designed to extract data and profit, it’s a network of trust-based spaces, where people interact as humans, not as data points. The #Fediverse and #ActivityPub offer the foundation for this, but we need to push much harder. Right now, these alternatives still carry too much of the #mainstreaming liberal baggage that makes them fragile to inrushing capitalist capture.

We need to build spaces that resist corporate logic from the roots, not just replicate centralized control under new branding. To avoid repeating todays mess making, we need to remember how the capitalists capture of the #openweb in the first place. To understand how we got here, we have to look at capitalism through the lens of the #dotcons. The enclosure of the #openweb was not inevitable, it was a deliberate shift from public good to private profit.

Capitalism broke the web, with commercialization & enclosure, the originally was built as an open, decentralized space for information sharing. Capitalism transformed it into a marketplace, where value is extracted rather than created. Now we have the #mainstreaming exploitation of users, platforms like Facebook, Google, and Amazon don’t sell products, they sell you. Your data, your attention, your behaviour, all harvested, manipulated, and monetized.

This leads directly to the current monopolization & centralization, the most ruthless companies buy out competitors, stifle innovation, and consolidate power. What started as an open system is now controlled by a handful of corporations. Surveillance capitalism, the term, popularized by Shoshana Zuboff, describes the commodification of personal data for profit. What was once a tool for communication is now a weapon of manipulation.

With this move, we have erased the public sphere. Corporate algorithms don’t care about truth, knowledge, or democracy. They prioritize profit-driven content, promoting misinformation, sensationalism, and division while destroying any sense of a shared public space. This leaves us in a world of short-term gains for the nasty few over long-term vision for the meany, this stagnates progress and accelerates environmental and social collapse we now face.

We made this mess, now let’s fix it, the logic of the #dotcons is the problem. We can’t keep being prats about this. We’ve spent 20 years making this mess, now it’s past time to clean it up. Decentralization alone isn’t enough. We need alternative media spaces that reject control from the start. That’s what the #OMN is about. If we’re serious about breaking free, we need to use the #4opens as a shovel to compost the #techshit we’ve currently drowning in.

Time to stop only talking, let’s build. We don’t need another debate. We don’t need another corporate-controlled “alternative.” What we do need is to step outside the algorithm and start building trust-based networks that work for people, not profit. We do need to reclaim the #openweb before it’s too late. So, what are we waiting for? Let’s get to work.

#4opens #nothingnew #deathcult #geekproblem #OMN #openweb