What should be closed? And what should never be?

A conversation about ideology, sociology, and the #openweb. Let’s start with a basic liberal framework:

“Most social interactions should happen in the open. Some personal interactions should remain private.”

Seems reasonable, right? That’s the position many of us think we agree on. Yet when we look at how our technology, and by extension, our society, is being built, that balance is totally out of whack. Today, more and more of life is CLOSED:

Closed apps.

Closed data.

Closed social groups.

Closed algorithms.

Closed hardware.

Closed governance.

And on the flip side, the things that should be protected, our intimate conversations, our location, our health data, are often wide open to surveillance capitalism and state control. What the current “common sense” dogma gets wrong? What is missing is the idea that mainstream tech culture, privacy absolutists, and many crypto/anarchist types:

Almost all good social power comes from OPEN.
Most social evils take root in CLOSED spaces.

When people organize together in the open, they create commons, accountability, and momentum. They make movements. When decisions are made behind closed doors, they breed conspiracy, hierarchy, abuse, and alienation.

It’s not just about what is open or closed, it’s about who controls the boundary, and what happens on each side. If we close everything… If we follow the logic of total lockdown, of defaulting to encryption, of mistrust-by-design… then what we’re left with is only the closed.

This leads to a brutal truth, the powers that dominate in closed systems are rarely the good ones.
Secrecy benefits the powerful far more than the powerless. Always has.

So when we let the #openweb collapse, or treat it as naive, we’re not protecting ourselves. We’re giving up the last space where power might be accountable, where ideas might circulate freely, where we might build something together.
⚖️ Examples: When openness was lost

Let’s talk about a real-world case of #Diaspora vs. #RSS. 15 years ago, Diaspora emerged with crypto-anarchist hype as the alternative to Facebook. It was secure, decentralized, and… mostly closed. It emphasized encryption and privacy, but lacked network effects, openness, and simple flows of information.

In the same era, we already had #RSS, a beautifully open, decentralized protocol. It powered blogs, podcasts, news aggregators, without permission or centralized control.

But the “Young #fashionistas ” of the scene shouted down RSS as old, irrelevant, and too “open.” They wanted to start fresh, with new protocols, new silos, new power. They abandoned the working #openweb to build “secure” ghost towns.

Fast-forward a decade, and now we’re rebuilding in the Fediverse with RSS+ as #ActivityPub. The same functionality. The same ideals, just more code and more complexity. That 10-year gap is the damage caused by the #geekproblem, the failure to build with the past, and for real people.

So what is the #geekproblem? At root, it’s a worldview issue. A failure to think about human beings in real social contexts. Geeks (broadly speaking) assume:

  • People are adversaries or threats (thus: encrypt everything),
  • Centralization is evil, but decentralization is always pure (thus: build silos of one),
  • Social complexity can be reduced to elegant protocols (thus: design first, use later).
  • But technology isn’t neutral. It reflects ideologies. And if we don’t name those ideologies, they drive the project blindly.

A place to start is to map your ideology, want to understand how you think about openness vs. closedness? Start by reflecting on where you sit ideologically, not in labels, but in instincts. A quick sketch:

Conservatism: Assumes order, tradition, and authority are necessary. Values stability, hierarchy, and often privacy.

Liberalism: Believes in open society, individual freedom, transparency, and market-based solutions.

Anarchism: Rejects imposed authority, promotes mutual aid, horizontal structures, and often radical openness.

None of these are “right,” but understanding where you lean helps clarify why you walk, build or support certain tools. If you’re building tools for the #openweb, these questions matter:

Do you default to closed and secure, or open and messy?

Who do you trust with knowledge—individuals or communities?

Do you believe good things come from control, or emergence?

These are sociological questions, not just technical ones, maybe start here: https://en.wikipedia.org/wiki/Sociology and https://en.wikipedia.org/wiki/List_of_political_ideologies. Where do we go from here? Let’s bring this back to the openweb and the projects we’re trying to build, like:

#OMN (Open Media Network)

#MakingHistory

#indymediaback

#Fediverse

#P2P tools (DAT, Nostr, SSB, etc.)

All of these projects struggle with the tension between openness and privacy, between usability and purity, between federation and anarchy.

But if we start with clear values, and an honest reflection on the world we want to create, we can avoid the worst traps. Let’s say it plainly:

Not everything should be open. But if we close everything, we lose what’s worth protecting.

Let’s talk: What do you think should be closed? What must be kept open at all costs? What’s your ideological instinct, and how does it shape your view of the #openweb?

Rise and Fall of Grassroots #OpenWeb

The #fashionistas are coming https://yewtu.be/embed/u_Lxkt50xOg? It’s time to become more real before this inflow swamps our “native” reboot, if we let them they will consume it and shit it out as more mess. To mediate this shit storm, it’s time to act, please, feel free to repost these web posts, thanks.

To understand where the #Fediverse and the #OpenSocialWeb are heading, and how not to lose our way, we need to reflect on where we’ve come from. The history of grassroots #openweb activism offers both inspiration and hard lessons.

Foundations are built by real people, social movements start local, they begin with people on the margins – those directly affected by injustice – taking action with the tools they have. In the late ’90s and early 2000s, tech projects like #Indymedia were the blueprint: decentralized, radically open, and run by volunteers who trusted each other and worked horizontally. It worked, for a while.

Today, projects like #OMN (Open Media Network), #indymediaback, and #makeinghistory try to learn from that past. They aim to reboot media infrastructure and historical memory, powered by the #4opens: open data, open source, open standards, and open process. We need to remember that this kind of work doesn’t scale by magic, it grows from grounded trust and native infrastructure, not from #VC injections or #NGO grants.

The trap of #NGO thinking is one of the biggest reasons grassroots projects fail, co-optation. When grassroots groups chase funding, they start shifting agendas to fit the funder’s priorities. Slowly, the mission gets neutralized. Culture changes, risk-taking of change and challenge vanishes, the projects to often become empty shells wearing yesterday’s slogans.

This has happened time and again, from later #Indymedia nodes to #EU-funded tech projects that are now more about kickbox reports than what any “user” wonts or the needed basic radical change. We can’t afford to go down this path again in the current #openweb reboot, the Fediverse.

We need Spiky/Fluffy balance, mutual aid that’s not just charity, but infrastructure. That’s where the #Fediverse shines: not just as an alternative platform, but as a parallel public space for organizing, sharing, and then resisting. It has to support both spiky (radical, disruptive) and fluffy (care-focused, relational) approaches.

On these paths, memory matters, projects like #makeinghistory remind us: if we don’t remember our wins and losses, we’ll keep repeating the same mistakes. Documenting not just content but working practice, how decisions were made, what trust looked like, what failed and why – is crucial. History is not just a mirror; it’s compost.

No monoculture, today, #Mastodon is becoming the monoculture of the Fediverse. It’s not evil. But it is dominating to the point of distortion. It’s following NGO-friendly paths and watering down the radical possibilities the #openweb offers. That’s a problem. We need more balance, more useful codebases, more governance experiments. This space is meant to be a garden, not a plantation.

Security isn’t paranoia, it’s culture, security on the #openweb isn’t about creating another bureaucratic nightmare of permissions and logins. It’s about cultural practices, trust, openness, moderation by consent, and keeping things simple. Most of all, it’s about not building what you don’t need, complexity is the enemy of security.

Final thought, to build real alternatives, we need to stop chasing virality and start building resilience. Less hype, more humility. Less “engagement,” more entanglement. And always, a ruthless focus on not becoming the thing we were trying to replace. Let’s not feed the mess. Let’s compost it and grow something better.

Digging over the rot and planting something more real

Q: People are angry about #AI scrapers and that this is exploiting everything for “free” – our art, our words, our data. But let’s be honest, we’ve spent the last 40 years gorging on “free” content online, music, games, video, writing, without paying for a thing unless forced to with a paywall. Yes. We block the ads, we hate the tracking, and we very rarely donate. So… with the idea that everything has to be paid for, are we really that different from the AI scraping machine?

A: The current “common sense” frames this as a moral issue, but it’s better seen as a systematic one. And that’s where people keep getting lost in talking about this.

We live in a society rooted in greed and extraction. That’s the baseline. It’s called capitalism, and for the last 40 years it’s been accelerated by the neoliberal #deathcult, where today “ethics” is bought in plastic tubs of organic yogurt at our local supermarket.

What grows out of this shit heap? #Stupidindividualism, people demanding everything for free while shouting about their personal rights to consume. They want to save the planet, but only with next-day delivery and zero commitment. Then you’ve got the #fashionistas – the “good people” who “perform” care while feeding the same destructive paths. It’s not irony, it’s the logic of the path we take.

No, I don’t want tracking ads. No, I don’t want my ideas and writing turned into #AI sludge. But I’m also not pretending this is a matter of “personal choice”, when we need to shout loudly and continually that it’s a system built to turn “creators” into social shit and call it innovation, when better to speak truth and call it compost.

We don’t fix this by feeling guilty, we fix it by building something else. That’s what #OMN is for, that’s why #4opens matter. Public media, open processes, radical trust, of native #openweb paths, not just another polished platform for exploitation with feel good #UX

It’s not about blame. It’s about digging over the rot and planting something more real #KISS

#Techshit Hype – #NothingNew

The is nothing new to pointing out that our #fashionistas #mainstreaming crew push tech mess.

Remember when drone deliveries were going to revolutionize shopping? When every major news outlet unthinkably reported that we’d have autonomous quadcopters dropping off toothpaste and Amazon boxes on our doorsteps?

Or when 3D TVs were the future of entertainment, pushed so aggressively that manufacturers stopped making non-3D models for a while? Where are they now? Rotting covered in dust in clearance bins or forgotten in garages.

Then there was the Internet of Things (#IoT) hype, your fridge was supposed to talk to your toaster, which would text your smart kettle to boil water before you even knew you wanted tea. Instead, we got insecure, surveillance-riddled devices spying on us for #dotcons corporate profit.

And we need to not forget #blockchain, #NFTs, and the endless #Web3 hype? Each was pushed as a revolution, yet all followed the same pattern of hype, vulture capital gold rush, and then, inevitably, disillusionment. NFTs went from “the future of digital ownership” to being silently abandoned by even their most vocal promoters.

Why do we keep pushing this #techshit? Every time a new #mainstreaming tech fad appears, it follows a predictable, boring hype cycle. First, it’s marketed as the next big thing, a must-have, must-invest, must-embrace technology. Then, sceptics, like this site, are ridiculed as out-of-touch or anti-progress, at best or simply trolling at worst. But when the promised revolution never materializes, we quietly move on, forgetting the past mistakes and priming ourselves for the next wave, this is a rinse and repeat cycle.

We need more people to say, “Not this again, you were wrong last time”? So we have space to ask why do we let the wannabe #nastyfew feed us this mess, why do we let it slide, allowing the same marketing binds to #blind us over and over?

The answer is that we have our heads down worshipping a #deathcult, and this is the pushing of #fashernista tech, the cycle of embracing new trends not because they work but because they fit the cultural moment. A mixture of corporate propaganda, social pressure, and the desire to be seen as forward-thinking creates a path where critical thinking is drowned out by #FOMO (fear of missing out). It’s fear, simply fear.

How do compost this? A first step is, instead of dismissing critics, we should embrace grounded scepticism as part of a healthy tech culture. The goal isn’t to reject all new technology, it’s to demand real, meaningful progress rather than letting corporations sell us snake oil over and over. There’s a hashtag for that: #nothingnew, a reminder that most “revolutions” are just recycled ideas repackaged for a new round of exploitation.

This is part of the native #openweb story, not just about technology, but about culture. We don’t need to mindlessly adopt every new fad. Instead, we should compost the hype, extract what’s useful, and discard the corporate waste. Yes, it’s messy. But that’s what being native to the #openweb means.

Read more: hamishcampbell.com

A shift back to radical values and paths

Much of academia post-1990s is just a shadow of the #deathcult, stripped of radicalism and repackaged into careerist, bureaucratic loops. It became another self-referential path, detached from real world struggles. The privatization of knowledge through paywalled journals, corporate funding, and NGO capture made sure of this.

The same thing happened with #FOSS and #opensource, once about radical openness, it was watered down when organizing shifted to closed chat systems and corporate-friendly platforms. We lost the #openprocess that made early public archives powerful.

Then you have, Modern Art, once revolutionary, was quickly absorbed into the cultural arm of the #deathcult, turning radical expression into a commodity for the #nastyfew. It’s the same cycle over and over:

  • A movement starts as a real challenge to power.
  • It gains momentum.
  • Power co-opts it, waters it down, and sells it back to us.

People will keep doing stupid things, that’s inevitable. The job is to call it out, push better paths, and make sure they don’t repeat the same mistakes. It’s not glamorous, and it won’t get you applause, but that’s how real social change works.

The cat meowing, the #fashionistas, whether intentionally or not, keep blocking the left’s paths by turning everything into aesthetics and performance rather than actual power-building. They chase whatever is trending, constantly rebrand, and ultimately reinforce the #mainstreaming forces they claim to resist.

Meanwhile, the right organizes, funds, and builds real infrastructure, they don’t waste time on purity politics and endless internal fights. That’s why they keep winning.

So what do we do?

  • Stop trend-hopping, we need long-term strategies, not just momentary viral moments.
  • Build real alternatives, tech, media, organizing spaces that serve movements, not just “woke” branding.
  • Own our narratives, not get trapped in the spectacle of liberal discourse and right-wing outrage cycles.
  • Get our hands dirty, shovel through the #techshit, compost the failures, and grow something real.

This is about taking control back, not only reacting to the crises the nasty few push us to manufacture. Radical media, the #openweb, grassroots organizing, these are the things that cut through the noise and shift power back to where it belongs.

#KISS


The #4opens act as a foundation to hold back the tide of the post-truth world, they enforce transparency, accountability, and community control. Without them, everything drifts into manipulation, closed power structures, and co-option by #dotcons.

It’s a chicken-and-egg issue because we need social trust and active participation to maintain the #4opens, but those same values are constantly eroded by the #mainstreaming forces of the #deathcult.

The #OMN is crucial because it builds digital commons as a form of social technology. It’s not just about the tech, it’s about the relationships, trust networks, and shared values that make it work. Once we have this space, what we do with it is up to us, but it has to be grounded in real, radical alternatives, not just another tech silo.

That’s where the rebooted #indymedia project comes in. It’s built on the #PGA hallmarks, which means it’s explicitly anti-capitalist, decentralized, and activist-driven. It can’t function within the corporate media sphere, so it has to exist in a #TAZ (Temporary Autonomous Zone)—a liberated, self-organized space outside of state and market control.

Wikipedia gives a decent artsy take on #TAZ, but in practice, it’s about creating spaces where radical alternatives can actually live and grow. #PGA is the backbone, an old grassroot global framework for direct action and real-world resistance.

The key is building trust-based networks that aren’t easily co-opted. If we don’t do this, the cycle repeats: good projects get absorbed, neutralized, or just fade into irrelevance.

Why the Fediverse Needs a Bridge Between Mainstreaming and Grassroots

A key point that often gets misunderstood – #Mainstreaming isn’t inherently good or bad – it depends on who is influencing whom.

  • Good #mainstreaming = Bringing #openweb values into the mainstream (transparency, decentralization, cooperation).
  • Bad #mainstreaming = The mainstream (corporate control, surveillance capitalism, hierarchy) infusing itself into the #openweb and reshaping it in its own image.

In the current context, mainstreaming is mostly bad because it pushes dilution of radical alternatives into market-friendly compromises. The #deathcult (neoliberalism) doesn’t absorb things in good faith, it co-opts and neutralizes them.

That’s why we need mediation, pushback, and a clear understanding of context when talking about #mainstreaming. Sometimes it’s the right move, but right now, the priority is defending and growing the roots of the #openweb before our # #fashionistas can sell it off as a brand.

On this path, one of the best things about the #Fediverse is that real people and community’s get to choose what kind of digital paths they want to take. Don’t want #Meta snooping around? Join or host an instance that blocks them out. Prefer not to have people search your content? Lock it down in your settings. Want to mediate the strong #blinded flow of “normies”? Close the doors via your instance settings. It’s a “nativist” system that offers a radical degree of agency compared to the #dotcons.

But what happens when people start demanding that their version of the #Fediverse become the default for everyone else? That’s where things get tricky, and where we risk losing the most valuable aspect of this messy, decentralized network: the bridges between worlds. The danger of closed loops, it’s understandable that people want their corners of the #Fediverse to feel safe, sustainable, coherent, and aligned with shared values.

The problem is that when we focus on tools so that every group can retreat into its own echo chamber, we recreate the failures of the wider #dotcons web: fragmented bubbles where ideas stagnate, and meaningful conversations can’t happen. This is what I mean when I talked about #mainstreaming echo chambers, the tendency for people to isolate themselves in what feels comfortable, which ultimately makes everything smaller.

The irony is that this impulse to close off is, in a way, the same as the desire to keep the Fediverse open. Both are reactions to the failures of centralized tech platforms. People who want to mediate #mainstreaming influences are trying to nurture the fragile seedlings of the grassroots culture they’ve built, while those advocating for broader adoption hope to prevent the network from collapsing into irrelevance. Both impulses come from wanting the Fediverse to survive, they just express that desire in too often opposite #blocking ways.

The failed bridging of FediverseHouse is a normal, the tension came to a head with projects like #FediverseHouse and #Fediforum, which aimed to be a gathering space but ultimately failed to build lasting bridges. It wasn’t because people didn’t care, it was because there wasn’t enough understanding of how to hold that tension between the grassroots and the mainstream without one swallowing the other. The projects lack the simplicity of #KISS (Keep It Simple, Stupid) and got tangled in the same old dynamics of control and fragmentation.

Keeping the bridge in place has a lot to do which sharing resources, in non #mainstreaming ways, yes, we understand, this is a hard leap for meany people but only people who can make this step can be useful in the end to the “native” #openweb paths. The solution isn’t to pick a side, but to intentionally hold the bridge in place.

In a smaller, view, that might look like running accounts across multiple instances and boosting content between different ideological spaces to keep ideas flowing. It might mean advocating for #4opens values even in mainstream-leaning spaces, or gently nudging the more isolated pockets of the Fediverse to stay curious about what lies outside their walls.

The Fediverse doesn’t need to be one thing, that’s its strength. But if we let the bridges decay, we lose the possibility of cross-pollination, of radical ideas seeping into #mainstreaming consciousness, or of everyday people stumbling into a space that makes them question the status quo. Instead of fighting, as we so often do, to make one version of the #Fediverse dominant, maybe the real work is in keeping the network alive, messy, imperfect, but always connected. Because it’s in those connections that real alternatives grow.

#Fashionistas in Activism: How Buzzword Chasing Undermines Real Change

This post is about controlling the narrative, not letting the #nastyfew dictate the terms of engagement. Too often, we let them set the agenda, reacting to their every word instead of actively building the alternatives we need.

Their power isn’t just in what they do, it’s in how much space they take up in our minds and movements. We amplify their mess making when we obsess over their rhetoric rather than dismantling their actions. This is why we need composting, not fixating.

The #Fashionistas in Activism problem is real, when people latch onto whatever gets them attention instead of doing the hard, messy work of creating change. Chasing buzzwords, getting caught in endless reaction cycles, this is what keeps us stuck. We need to be the ones setting the agenda, not just replying to theirs.

Focus. Build. Compost the mess. That’s how we win.

In activism, the term “#fashionistas” captures individuals and groups, especially within #NGOs and advocacy organizations, who latch onto trendy causes or ideologies, not out of any commitment, but more to appear relevant and to align with the latest social currents. This is corrosive to meaningful change, reducing activism to performative gestures rather than a sustained struggle for justice.

Superficial engagement comes from, when they rush to adopt the language of trending movements (like #BLM, #MeToo, or #ClimateJustice) without committing to their radical roots. For example, after George Floyd’s murder, many corporations and NGOs posted black squares on #Instaspam as a symbolic gesture. But what followed? Few made concrete policy changes or redistributed resources to Black-led grassroots organizations. It was activism as aesthetics, empty gestures, rather than the systemic action that was called for.

Lack of authenticity, when organizations prioritize optics over substance, this breeds distrust. Consider the influx of NGOs claiming to champion digital rights but quietly partnering with Big Tech for funding. The grassroots developers working on genuinely decentralized platforms are left unsupported, while the NGO pointless/parasite class absorbs attention and resources, all while pushing and reinforcing the #deathcult paths they claim to oppose.

Mainstreaming, activism, loses its teeth when it’s tailored for palatability. Take the way climate #NGOs soften their language to avoid alienating corporate funders, pushing “net zero” narratives instead of demanding degrowth and direct action. By sanitizing radical demands, they reinforce the status quo rather than confronting the power structures driving #climatechaos.

Misaligned priorities, chasing trends, means resources get funnelled away from sustained struggles. For example, the fleeting attention on #Palestine waxes and wanes with media cycles, while groups doing year-round solidarity work scrape by with minimal support. #Fashionistas flock to hashtags when they’re hot, then move on, abandoning communities who still face oppression once the spotlight fades.

Reactive rather than proactive, when #fashionistas are caught chasing the next big thing rather than strategizing long-term solutions. Think of the explosion of interest in #openweb media during political unrest, a real issue, yes, but one that reveals the broader failure to build #4opens, community-run digital infrastructure proactively. The #OMN project exists precisely to address this, but it’s hard to gain traction when attention constantly flits to the crisis of the moment.

Rectonery, the most toxic aspect of fashionista activism is its tendency to reinforce the systems it claims to oppose. When #NGOs adopt radical language but stay within #mainstreaming paradigms, they create an illusion of progress. For instance, diversity initiatives in tech are often superficial, leading to token hires rather than dismantling structural racism or addressing the #geekproblem that keeps tech culture hostile to outsiders.

How do we compost the #fashionistas mess? The answer lies in prioritizing authenticity, long-term commitment, and meaningful engagement. This means, centring grassroots voices by funding and amplify people working on the ground, not just polished, and mostly pointless #NGO campaigns.

Rejecting mainstreaming, by being willing to alienate power on radical paths. This changing of path needs us to building infrastructure, like #OMN and #indymediaback to grow autonomous spaces outside corporate control. Historical awareness, matters, to remember our past struggles, rights and freedoms were won by collective action, not #PR campaigns.

What, we don’t need, is more buzzword-chasing #nonprofits. We need shovels, compost, and a commitment to grow something real from the ruins of the #deathcult. It’s not glamorous, but it’s the only path to lasting change. Let’s start digging.

#4opens #activism #openweb #OMN #techshit #nastyfew


In the bigger picture. The best revenge against the #nastyfew is simple: don’t talk about them at all. What fuels them is attention — the endless cycle of fixating on their every move. Unless it’s absolutely necessary, keep the focus on the ideas and the collective struggles, not the individuals causing the mess.

Talk about the systems, the structures, in the US the republicans, not the disruptive few seeking to derail the conversation.

Ignoring the #nastyfew is the most powerful revenge you can take. Stay grounded, stay collective, and keep it #KISS.

To remember our own history

To start to make things better this is a mess that we constantly need to compost, over the last ten years, it’s wild how people barrel into grassroots tech projects like #OMN behaving like paranoid #fuckwits, wreaking havoc and then scampering off to nurse their self-inflicted wounds. This nasty pattern repeats so often it feels badly scripted. And yes, this is VERY crap behaviour. Please, try not to do this. Thanks.

The people who do this are often #fashionistas chasing the latest fad or the #NGO prats clinging to crumbling institutions, or the geeks blind to anything beyond their screen. What they have in common is that they are all unknowingly (or knowingly) kneeling at the altar of the #deathcult. They do this by dragging in their #mainstreaming assumptions, wielding ‘common sense’ like a cudgel, and are oblivious to how it shatters the delicate, horizontal culture the real #4opens we need grows from.

On the #fediverse, we’re witnessing a growing native/non-native culture clash. Which is not inherently bad, friction sparks growth. But when the horizontal crew, the ones refusing to play the #mainstreaming power games, consistently get trampled by this, then we have a problem. The commons reputedly collapses under the weight of imported hierarchy and fear-driven control.

This #mainstreaming pushing of mess and more mess, means we need shovels, lots of shovels, to dig deep and compost this wreckage back into fertile ground. The tech? It’s just scaffolding. The actual building is made of people, mythos, and tradition. It’s a historical flow, as is everything of value. But instead of embracing this flow, people, in the grip of #stupidindividualism, push hard for self-destruction and distraction. It’s almost like they want the #deathcult to win. And in this world, where the economic machine grinds everything to dust, this is a hard problem to shift.

We need to become the change and challenge to break this cycle, to remember our own history, back when we did things better, back when we built #indymedia, not just as a tool but as a living, breathing community. A space where the value was in the social fabric itself. The path to do this is in federating out to a non-(owned) branded networks. Building the flows, the undercurrents, the radical gardens of storytelling and truth. It’s time to stop licking the self-inflicted wounds and get our hands dirt to start digging again.

On this, the #OMN hashtag story is a shovel, we need to actively use to dig through the layers of decay in the tech mess. It’s a tool to help us compost the rot of the #deathcult and plant the seeds of a new, living, breathing #openweb.

I have had a working, growing plan for the last 20 years: to use #hashtags to seed affinity groups of action. This isn’t tech, it’s about creating the movement that actually make a difference. #Hashtags are more than metadata; they’re flags, rallying points, paths leading through the chaos. And in this #Fediverse based reboot of the #openweb, we finally have the space to take this path to push the needed change and challenge.

I’ve been exploring this path for years, you can dive into my thoughts on it here. But what we really need is a home for this practice, a network where these seeds can grow into something tangible. Because fighting back doesn’t need to be complicated. It’s how every “common sense” right and freedom we enjoy was won in the first place: by pushing, not just defending.

The commons won’t protect itself. We haven’t yet effectively used the openings we have to defend our digital commons. Over the last 5 years, we have pushed to expand this space, as history shows, the best defence is an active attack, not with weapons, but with action, storytelling, and a refusal to let the #mainstreaming mess suffocate this motivation.

A part of this plain talking, calling out the #nastyfew instead of talking vaguely about ‘elites.’ Let’s name the problem, plant the seeds, and grow the alternatives. The path I outline in the #OMN can be used to shape this living network, a flow where our history informs our present, and where collective action mediates the cycle of destruction. It’s time to remember our history, build the native #4opens path, and stop waiting for someone else to save us. We have the tools, let’s start digging.

Why are our #fashernistas so poisonous?

#Fashionistas chase status and spectacle over substance, co-opting real radical movements for aesthetics. They turn collective struggles into performative gestures, feeding the #mainstreaming cycle. This poisons the roots of change, turning compost into toxic waste, energy that could grow new things instead feeds the system they claim to resist.

Why is the #geekproblem such a strong #blocking force? This is rooted in control, a deterministic mindset that values code over culture. It manifests as gatekeeping, with geeks wielding tech knowledge as a shield rather than a tool for collective liberation. This keeps blocking change because it alienates people who don’t fit the mould, and it stalls needed projects in endless technical debates instead of action.

How can #mainstreaming be pushed into something positive? Mainstreaming doesn’t have to be a death sentence if it’s grows from radical roots. The problem is the loss of direction when movements get diluted to fit nasty #mainstream tastes. A useful path is that mainstream visibility can amplify voices, but this needs active balancing by autonomous, decentralized structures. Maybe think of it like a Trojan horse, to smuggle radical ideas into the #mainstream under the cover of familiarity.

How do we thread this through the needle of #stupidindividualism which constantly fractures collective power, reducing everything to personal choice and consumption. This is a cultural byproduct of the #deathcult, a refusal to see beyond the self, which traps people in cycles of isolation and powerlessness. There is a path out of this mess through rekindling collectivism trust. People fall into individualism because they don’t trust collective paths. Start small, with local networks and federated communities. Show that collective paths are possible, and that it feels better than isolation. Remind people they are part of something bigger, not as a sacrifice of self, but as an expansion of it.

What path can we take on the #openweb? We need a path that embraces the compost. Let’s not seek purity or perfection, but instead nurture the rotting, chaotic soil of what we already have. The #OMN and #4opens lay the groundwork with radical transparency, federated trust networks. Build with messy activism, celebrate imperfection. Radical inclusion, breaks down tech barriers by actively bring people in. Trust over control, decentralize, federate, and resist the temptation to police.

The #openweb can be the seedbed of a new culture, if we accept that growth is messy, slow, and unpredictable. The path isn’t linear, it’s a tangle of roots, branching and intertwining. But that’s the beauty of it. What do you think? Do we need more practical tools, or is it more about mindset shifts? How do we balance this?

Parasite #NGO and #fashionista tech

“But the principal objection will doubtless refer to the plain language used. My excuse, if indeed excuse be needed for saying just what I mean, is, that it is impossible to clothe in delicate terms the intolerable nastiness which I expose, and at the same time to press the truth home to those who are most in need of it; I might as well talk to the winds as veil my ideas in sweet phrases when addressing people who it seems cannot descry the presence of corruption until it is held in all its putridity under their very nostrils.”

On the of alt-tech path, I’ve been navigating this messy terrain of decentralized, grassroots technology for a long time. From this experience, I can say with some authority that we have taken a step away from the current mess with the growing #activertypub open web reboot. But we still need to mediate some of the ongoing #fashionistas #blocking, which is not helping us compost this mess into fertile soil for the fresh shoots of alternative technology that we so desperately need. This ongoing mess needs more composting, if we leave this in place to continue down this path, we risk strangling the growth we’re trying to cultivate.


The #4opens is a useful tool to recognizing the parasite #NGO and #Fashernista tech projects, that we keep stumbling over. The way genuinely grassroots tech projects—those born from communities, those driven by necessity and vision—are repeatedly being pushed aside by parasite tech projects. These feed from our grassroots efforts, taking the buzzwords and aesthetics without understanding or respecting the underlying principles and socially embedded paths.

This isn’t a fringe occurrence; it’s a pattern that has repeated itself over the last 30 years in meany cases I’ve come across. From social media alternatives to community-focused platforms, time and again, well-intentioned grassroots efforts are overshadowed by the glossy, polished facades of #VC funded or #NGO-backed, fashion-driven tech initiatives that lack, depth and commitment to the actual communities they purport to serve. These projects can be seen as they are more concerned with optics, funding, and their own visibility than with fostering genuine, sustainable alternatives.

There is a role for the #4opens in composting this #techshit, this is a framework that helps to expose and compost this kind of mess at its source. For those unfamiliar, the #4opens are:

  • Open Data: Data must be accessible, reusable, and modifiable.
  • Open Source: Code should be freely available for anyone to use, modify, and share.
  • Open Standards: Interoperability is key; data and code should work together, not against each other.
  • Open Process: The decision-making process should be transparent and inclusive, not hidden behind closed doors.

By applying the #4opens in grassroots tech projects, we can help to make visible the manipulations and shortfalls of parasitic NGO and fashernista power grabs. This works best when the process is open, so people see who is contributing to the ecosystem and who is simply feeding off it. This visibility is crucial because, without it, these actors are allowed to thrive unchecked, feeding off our work and energy while providing little in return. The open process serves as a powerful tool to expose those who claim to be fostering change but are merely replicating the same hierarchical and closed structures that led us into the current tech mess. It’s about shining a light on the hidden agendas and pushing for accountability and transparency in what this reveals.

How can our #NGO crew actually help? This is harder than it seems as the is strong #blocking to overcome, so the first step is overcoming this blocking, need ideas please?

My idea: Celebrate the mess, understanding that change is messy, and in this mess that new ideas form, where unexpected connections are made, and where real, lasting change takes root. We need to change and challenge the world dominated by the #dotcons and take our alternatives out of the hands of stale paths of dead-end NGO and fashernista tech. We do need composting as a regenerative path.


Motivation for moving away from this mess. The fact that people are rebooting the #openweb by building the #fediverse in a #DIY, grassroots way, without millions in VC funding, is one of the most remarkable feats of contemporary digital resistance. It’s not about “winning” in the capitalist sense—dominating the market, scaling endlessly, or achieving monopoly status in the image of the #dotcons and big tech path. The fediverse powerful from being built on #4opens principles of decentralization, community effort, it’s a native path, outside the norms that capitalism dictates to us as essential.

#NGO platforms like #Bluesky can be fertilised by $12 million in backing and a fully-paid team, the fediverse is growing grassroots from the ground up. It’s powered by people and communities working in their spare time, without corporate salaries and benefits. The coding and creating is driven by belief and belonging, not because a corporation paying to hit growth targets. That’s a different motivation, and it has strength.

The thing we need to see here is that the fediverse exists and thrives, standing as a living counter culture to the idea of competition, capital and centralized control. It’s running against the grain of what’s considered “necessary” in tech, it’s rewriting the rules back to the “native” #openweb path. This openweb reboot shows that people can build non #mainstreaming alternatives, with no paywalls, no ad-tracking, no surveillance, just open collaboration and shared values.

That it’s running at all, while not on the capitalism’s, path and ignoring its “rules”, is the victory. It doesn’t have to become the dominant social media platform. It’s already proved that another way is possible. And that, in itself, is a powerful statement that we need to build from #OMN

Navigating the Trolls

There is a shifting of social and political paths underway, we will have a move to the left or the right, the centre path has made itself irrelevant through, with not having any valid path to mediate, growing social divisions and ecological breakdown. On the left in our efforts to find meaningful change, we often encounter the phenomenon of “trolling” a problem that has become more prevalent and divisive in recent years. The trolls, emboldened by the anonymity and reach of the #dotcons, try to act as gatekeepers of thought, determined to shut down any ideas or alternatives that fall outside their narrow, and often mean-spirited, views of the world. No matter which political ideology they think they are pushing, this is a right-wing path driven by fear and the need for control. It can be useful to look at these individuals as being drawn from two distinct but overlapping groups: #geekproblem and #fashionista.

The geekproblem, is normally a technical path, but on the social side they often approach activism with a rigid mindset, fixated on technological solutions or unthinking, thus #blinded ideological frameworks. These people are generally well-versed in their specialized areas – be it coding, digital security, or political theory – but are quick to dismiss any ideas that don’t conform to their existing dogmatic and blinded beliefs. Pushing themselves as guardians of “the truth” or the “right way”, but this is from their world they can see, and thus way to often so narrow as to be irrelevant in the messy world we actually live in and have to navigate our way through.

This attitude manifests as trolling behaviour, attacking, undermining, and deriding people who suggest different approaches and alternatives. They forget that the goal is not to dominate the conversation, but to build a collective path that embraces diversity and complexity. Their (blinded) rigidity becomes a barrier to experimentation and cooperation, stifling the messy but working solutions we desperately need.

On the other #blocking path, we have the #fashionistas who are more concerned with appearances, trends, and social currency within activist spaces and wider #mainstreaming society. This group prioritizes being seen as part of the “right” movements, using the “right” language, or following the “right” trends over actually engaging in real meaningful, substantive work. They engage in social gatekeeping, where deviations from the accepted norms or language lead to ostracization and public shaming. This too is trolling, shutting down anything that is outside their blind #deathcult fed #stupidindividualism. Adding to the mess, not composting it, unconsciously replicate the exclusionary tactics they sometimes claim to fight against, creating a culture of fear and conformity instead of openness, debate and the needed paths of diversity.

The consequence of this is the current lack of alternatives, the stifling mess where any alternative outside narrow definitions is attacked, ridiculed, then ignored. This prevents the growth of diverse solutions by marginalizing, then #blocking voices that think differently, and ultimately reinforces the status quo. In effect, the trolls on the internet, whether consciously or unconsciously, are blocking the change and challenge we need. This is a very right-wing path, what ever you might like to call this.

The sad and bad paradox is that these groups can share a genuine desire for social justice and systemic change, yet the inadequacy of their behaviour serves to uphold the paths and systems of oppression and exclusion they seek to dismantle. Trolling thrives on conflict and negativity, which feeds this mess so they can feed off it, it’s a nasty and negative circle.

What paths can we take? How do we move beyond this mess?

We can try and mediate this by focusing on compassionate communication, listening without instant judgment, speaking with some empathy, and seeking to understand rather than only to dominate—we can create spaces that are more inclusive and productive to find path to disagree without being disagreeable. Are we shutting down ideas too quickly? Are we dismissing people who don’t fit neatly into our ideological boxes? By staying open to self-critique, we can prevent ourselves from falling into the trap of this kind of narrow thinking. We can substance this path by building communities that have deepening roots in mutual aid and support.

To sustain these communities we need to focus on concrete actions, not only words, both the #geekproblem and #fashernista paths get bogged down in theoretical debates or performative displays of activism. Instead, we prioritize concrete actions that make tangible differences in our communities, whether through, building alternative networks to create spaces for messy dialogue and collaboration.

A first important step is to move outside the bindings of the dotcons, this is basic, the current internet infrastructure, dominated by social media giants (the #dotcons), is designed to amplify division, outrage, and addiction. To start to build meaningful alternatives, we need to step away from these platforms and cultivate the #openweb—decentralized, community-driven paths where we can experiment with new forms of social organization and communication.

For the last 20 years the has been a historic project, the #OMN, that is based on a culture that values diverse approaches, where multiple strategies and ideas can coexist, and where there is room for trial and error. To do this project requires a fundamental shift in an affinity group to move from rigid dogmas to a more flexible, #4opens approaches that encourage learning from the grassroot history mistakes and successes alike.

We can compost the negativity—the trolling, the rigid thinking, the performative posturing—to find fertile ground for new ideas to grow. To keep on this path we must remain open to different possibilities, willing to take risks, and courageous enough to challenge not just the status quo, but also ourselves. The trolls will always be there, but we don’t have to feed them. Instead, let’s focus on creating the world we want to see. The humanistic adventure in social technology, an Open Media Network of diverse voices and ideas. Let’s embrace the mess, compost it, and use it to grow something new. The path is open, and it can be a more happy one.

https://opencollective.com/open-media-network

Linking on the #OpenWeb: Why It Matters

The concept of linking is fundamental to the structure and philosophy of the web. Links are not simply a technical feature; they are the social connective tissue of the internet of people, enabling decentralized and interconnected paths where information is shared and accessed. However on the internet, as centralized platforms, the #dotcons, gained dominance, the social art and purpose of linking has unthinkingly been forgotten by current #fashionistas and is often actively blocked by the #geekproblem crew.

Let’s look back so we can look forward, linking is core to the path of creating a decentralized web of knowledge and wisdom. When you link to another site or resource, you’re effectively creating a pathway that connects knowledge and experience across different domains and cultures. This is how the web was originally envisioned, as a space where documents interlinked, allowing people to navigate from one piece of information to another seamlessly. This decentralized path contrasts sharply with the #closed ecosystems of current social media platforms, in which linking is discouraged, and knowledge and wisdom are siloed, controlled, for profit and power by closed algorithms.

Linking encourages collaboration and the sharing of knowledge. When you link to another’s work, you’re both acknowledging their contribution, and amplify their voice. This grows a cultural “commons”, a space where ideas and information are freely exchanged, built upon, and improved. The link is a gesture of trust and respect, integral to the “native” cooperative path of the openweb.

From a technical point of view, this path creates serendipitous discoverability, links are crucial for making information discoverable. The dotcons search engines like Google rely heavily on links to index content and determine its relevance. When your content is linked to by others, it signals that your content is valuable, this is used to raise its rank in search results. This is the essence of organic growth on the web, content becomes more visible as more people find it useful and link to it #KISS

Linking directly to sources and references maintains the basic integrity of the openweb. It allows people to verify facts, trace the origins of ideas, and explore related content. This is particularly important in an era where algorithmic pushing of misinformation spreads rapidly. On the KISS openweb, links provide the context and credibility needed to evaluate the trustworthiness of information.

The basics of how linking works on the native openweb:

  • Hypertext and hyperlinks, the web is built on the concept of hypertext—text that contains links (hyperlinks) to other text or resources. These hyperlinks are embedded within a webpage and, when clicked, take the user to a different location, whether it’s another page on the same site or an entirely different website. This simple mechanism allows the horizontal building of complex networks of information.
  • HTML and URLs, At a technical level, links are created using HTML (HyperText Markup Language), the standard language for creating web pages. A basic link is formed with the <a> tag, where href specifies the URL (Uniform Resource Locator) of the destination. For example: html <a href=”https://www.example.com”>Visit Example</a> This would create a clickable link that says “Visit Example” and takes you to the specified URL.
  • Inbound links, or backlinks, links from other websites pointing to your content. Outbound links are the links you create that point to external content. Both types of links are important.

We need to revive linking in the #openweb reboot. As for the last 20 years in the era of the dotcons, content was trapped inside walled gardens and the native path of linking was diminished. These “social media platforms” discourage, and then punished external linking, if you put a URL in a post the algorithm will hardly show that post at all, this keepa people and communities trapped to maximize addiction for profit and control. This has led to a fragmented web where content is invisible, less connected, and much less reliable. We lived for 20 years in shrinking echo chambers, feeding our rage and building ignorance.

Linking is much more than a technical function; it’s basic to the #4opens. By rejuvenating and embracing linking, we resist the centralizing forces of the #dotcons and walk the path towards a humanistic web that is open, accessible, and democratic. It’s time to remember what linking is for and to use this native path to build a better internet.

Let’s not continue to be prats on this, please. You can support this work https://opencollective.com/open-media-network