A path we need for the #openweb

The #NGO crew can be poison, not because they’re bad people, but because of how social structures and agendas shape behaviour. For the social health of the #openweb, we need to be mindful of what we take in. Just like in nature, some things are toxic in large doses. “Nice” doesn’t always mean “good.” There’s no contradiction here.

“Don’t drink from the #mainstreaming.”

But remember, shit makes good compost! Instead of just being cynical, let’s grow something better from this mess. A healthy #openweb world is still possible.

The Real Problem, is that too many people have been stuck in the #dotcons feedback loop for too long, lazy consumption feeding corporate control, which in turn dulls critical thinking, making people even more dependent. The illusion of #mainstreaming “ethical” alternatives all reinforce this cycle.

This post isn’t aimed at anyone in particular, but if you feel called out… well, maybe think about why.

Q: Why does this matter?

Because right now, #fashernistas (trend-chasers) and their projects are flooding into the #openweb space. Some of these projects are good, but many are just recreating the #geekproblem, building things that look different on the surface but are more #techshit repeating the same mistakes.

We use the #4opens as a litmus test for these projects:

  • Open Data – Who controls it?
  • Open Source – Can it be independently verified and improved?
  • Open Process – Who gets to decide?
  • Open Standards – Can it be freely networked and flows built upon?

If we don’t actively promote and support real alternatives, people will just step to more of the next “ethically marketed” #dotcons. If we don’t do #PR, they will, and they have far bigger budgets.

Q: What’s the deal with #hashtags, they empower people to break out of controlled algorithms.

  • Click a hashtag → See real conversations outside your curated bubble.
  • Follow a hashtag → Keep up with a movement, not just what a platform wants you to see.
  • Use hashtags → Help build DIY, horizontal networks that weaken centralized control.

Example: Try clicking on #boatingeurope

Simple truth: Hashtags can be used to give you more power, and take power away from the algorithmic walls of the #geekproblem and #dotcons. They help connect ideas, people, and actions outside #mainstreaming corporate control.

Not using them? That’s fine, but why actively reject something that makes change easier? Social transformation isn’t painless, but it’s doable. A simple first step is to just start using shared social hashtags, and when you get pushback, stick with it.

Nobody said social change was easy.


The #mainstreaming progressive are finally moving to what I have been saying in the hashtag story. They are talking about the #blocking of left paths by our #fashionisters, we do need to work at shovelling this mess to grow the seeds we need for change and challenge.

There are piles of shit from this mess.

Our future grows from what we cultivate today

Looking back now, we can see that the #web03 noise were #dotcons in disguise, wearing the clothes of decentralization while perpetuating the same extractive models. They took the language of progress, twisted it, and fed it back to us as an illusion. All the projects that claimed to be building a better future ended up accelerating the same closed, greed-driven dynamics. It’s not innovation; it’s the #deathcult hiding behind #geekproblem #PR smoke and mirrors.

This is the foundation that today’s issues stand on, our current leaders and gatekeepers are shaped by the these foundations of the last 20 years of digital decay. But the tide is always turning, change is happening whether we like it or not, and the only real choice is whether we steer that change to the right or the left. The centre is an illusion, crumbling as we speak.

The way out isn’t through another cycle of empty promises. It’s through composting. Use the #4opens as your guide: open data, open source, open standards, and open processes. Strip away the illusions and turn the rot into fertile ground for real alternatives. Support projects like the #OMN, which are built from the ground up with community, trust, and collective empowerment at their core.

The people current pushing emptiness as an escape from the current mess help no one. Instead, we need to, with care, navigate meaningful outcomes. The centre was never the centre — it was always a holding pattern for the status quo. It’s time to break free. Pick up a spade, clear the ground, and start composting. The future grows from what we choose to cultivate.

#Fashionistas in Activism: How Buzzword Chasing Undermines Real Change

This post is about controlling the narrative, not letting the #nastyfew dictate the terms of engagement. Too often, we let them set the agenda, reacting to their every word instead of actively building the alternatives we need.

Their power isn’t just in what they do, it’s in how much space they take up in our minds and movements. We amplify their mess making when we obsess over their rhetoric rather than dismantling their actions. This is why we need composting, not fixating.

The #Fashionistas in Activism problem is real, when people latch onto whatever gets them attention instead of doing the hard, messy work of creating change. Chasing buzzwords, getting caught in endless reaction cycles, this is what keeps us stuck. We need to be the ones setting the agenda, not just replying to theirs.

Focus. Build. Compost the mess. That’s how we win.

In activism, the term “#fashionistas” captures individuals and groups, especially within #NGOs and advocacy organizations, who latch onto trendy causes or ideologies, not out of any commitment, but more to appear relevant and to align with the latest social currents. This is corrosive to meaningful change, reducing activism to performative gestures rather than a sustained struggle for justice.

Superficial engagement, when they rush to adopt the language of trending movements (like #BLM, #MeToo, or #ClimateJustice) without committing to their radical roots. For example, after George Floyd’s murder, many corporations and NGOs posted black squares on #Instaspam as a symbolic gesture. But what followed? Few made concrete policy changes or redistributed resources to Black-led grassroots organizations. It was activism as aesthetics, empty gestures rather than systemic action that was called for.

Lack of authenticity, when organizations prioritize optics over substance, which breed distrust. Consider the influx of NGOs claiming to champion digital rights but quietly partnering with Big Tech for funding. The grassroots developers working on genuinely decentralized platforms are left unsupported, while the NGO pointless/parasite class absorbs attention and resources, all while pushing and reinforcing the #deathcult paths they claim to oppose.

Mainstreaming, activism, loses its teeth when it’s tailored for palatability. Take the way climate #NGOs soften their language to avoid alienating corporate funders, pushing “net zero” narratives instead of demanding degrowth and direct action. By sanitizing radical demands, they reinforce the status quo rather than confronting the power structures driving #climatechaos.

Misaligned priorities, chasing trends, means resources get funnelled away from sustained struggles. For example, the fleeting attention on #Palestine waxes and wanes with media cycles, while groups doing year-round solidarity work scrape by with minimal support. #Fashionistas flock to hashtags when they’re hot, then move on, abandoning communities who still face oppression once the spotlight fades.

Reactive rather than proactive, when #fashionistas are caught chasing the next big thing rather than strategizing long-term solutions. Think of the explosion of interest in #openweb media during political unrest, a real issue, yes, but one that reveals the broader failure to build #4opens, community-run digital infrastructure proactively. The #OMN project exists precisely to address this, but it’s hard to gain traction when attention constantly flits to the crisis of the moment.

Rectonery, the most toxic aspect of fashionista activism is its tendency to reinforce the systems it claims to oppose. When #NGOs adopt radical language but stay within #mainstreaming paradigms, they create an illusion of progress. For instance, diversity initiatives in tech are often superficial, leading to token hires rather than dismantling structural racism or addressing the #geekproblem that keeps tech culture hostile to outsiders.

How do we compost the #fashionistas mess? The answer lies in prioritizing authenticity, long-term commitment, and meaningful engagement. This means, centring grassroots voices by funding and amplify people working on the ground, not just polished, and mostly pointless #NGO campaigns.

Rejecting mainstreaming, by being willing to alienate power on radical paths. This path needs us to building infrastructure, like #OMN and #indymediaback to grow autonomous spaces outside corporate control. Historical awareness, matters, to remember our past struggles, rights and freedoms were won by collective action, not #PR campaigns.

What, we don’t need, is more buzzword-chasing #nonprofits. We need shovels, compost, and a commitment to grow something real from the ruins of the #deathcult. It’s not glamorous, but it’s the only path to lasting change. Let’s start digging.

#4opens #activism #openweb #OMN #techshit #nastyfew


In the bigger picture. The best revenge against the #nastyfew is simple: don’t talk about them at all. What fuels them is attention — the endless cycle of fixating on their every move. Unless it’s absolutely necessary, keep the focus on the ideas and the collective struggles, not the individuals causing the mess.

Talk about the systems, the structures, in the US the republicans, not the disruptive few seeking to derail the conversation.

Ignoring the #nastyfew is the most powerful revenge you can take. Stay grounded, stay collective, and keep it #KISS.

We Made This Mess—Time to Clean It Up

For the last 20 years, our own crew have played a big part in shaping the digital world we see today. The outcome is what began as a space of radical possibility has been enclosed, exploited, and transformed into a corporate-controlled dystopia of #dotcons. We now lived inside this algorithmic trap, and in many ways, we still do, fighting, trolling, and feeding the very system that keeps us addicted.

Most of us are still trapped inside the algorithm, these platforms we use don’t exist to foster community or critical thought; they thrive on division. They keep us locked into emotional reaction loops, rewarding outrage, amplifying conflict, and turning us into performance artists in an endless identity war.

Take as an example #Failbook and the rise of victim culture. This isn’t an accident, it’s by design. The algorithm doesn’t care about truth or justice; it cares about engagement, and what gets the most clicks? Anger, Fear, Outrage. The result is a world where people react instead of act, trapped in cycles of performative identity rather than building any of the needed real alternatives.

What we don’t need is more “ethical” #dotcons. Repackaging the same centralized control under a new brand of “ethical” capitalism, is not the solution. We don’t need another walled garden with a friendlier #PR campaign. We need an independent, federated media ecosystem, one that #KISS values community, autonomy, and the public good over profit.

This is why the #OMN (Open Media Network) path exists. It’s not just another platform designed to extract data and profit, it’s a network of trust-based spaces, where people interact as humans, not as data points. The #Fediverse and #ActivityPub offer the foundation for this, but we need to push much harder. Right now, these alternatives still carry too much of the #mainstreaming liberal baggage that makes them fragile to inrushing capitalist capture.

We need to build spaces that resist corporate logic from the roots, not just replicate centralized control under new branding. To avoid repeating todays mess making, we need to remember how the capitalists capture of the #openweb in the first place. To understand how we got here, we have to look at capitalism through the lens of the #dotcons. The enclosure of the #openweb was not inevitable, it was a deliberate shift from public good to private profit.

Capitalism broke the web, with commercialization & enclosure, the originally was built as an open, decentralized space for information sharing. Capitalism transformed it into a marketplace, where value is extracted rather than created. Now we have the #mainstreaming exploitation of users, platforms like Facebook, Google, and Amazon don’t sell products, they sell you. Your data, your attention, your behaviour, all harvested, manipulated, and monetized.

This leads directly to the current monopolization & centralization, the most ruthless companies buy out competitors, stifle innovation, and consolidate power. What started as an open system is now controlled by a handful of corporations. Surveillance capitalism, the term, popularized by Shoshana Zuboff, describes the commodification of personal data for profit. What was once a tool for communication is now a weapon of manipulation.

With this move, we have erased the public sphere. Corporate algorithms don’t care about truth, knowledge, or democracy. They prioritize profit-driven content, promoting misinformation, sensationalism, and division while destroying any sense of a shared public space. This leaves us in a world of short-term gains for the nasty few over long-term vision for the meany, this stagnates progress and accelerates environmental and social collapse we now face.

We made this mess, now let’s fix it, the logic of the #dotcons is the problem. We can’t keep being prats about this. We’ve spent 20 years making this mess, now it’s past time to clean it up. Decentralization alone isn’t enough. We need alternative media spaces that reject control from the start. That’s what the #OMN is about. If we’re serious about breaking free, we need to use the #4opens as a shovel to compost the #techshit we’ve currently drowning in.

Time to stop only talking, let’s build. We don’t need another debate. We don’t need another corporate-controlled “alternative.” What we do need is to step outside the algorithm and start building trust-based networks that work for people, not profit. We do need to reclaim the #openweb before it’s too late. So, what are we waiting for? Let’s get to work.

#4opens #nothingnew #deathcult #geekproblem #OMN #openweb

Mastodon, Meta and Threads

For people who focus on working with the #dotcons there are meany traps, and a lot of dead-ends. This is less of an issue for people fighting them, the problem here is “common sense” #blocking this second path which is a much less lucrative and a thank less task. So we will continue to have more people on the first path. A post that grew from a toot seed, I wonder if Mastodon is to Meta what Firefox once was to Google a small but significant project that big corporations can point to whenever regulators start murmuring about monopolies.

In the early #openweb days, #Firefox was seen as the open-source challenger to the #dotcons of Internet Explorer and later Google Chrome. The NGO #PR represented it as a scrappy, independent alternative, championing the openweb against the increasing dominance of corporate-controlled browsers. But over time, and a lot of funding, Firefox became a tool for companies like Google to gesture toward whenever their monopolistic practices were questioned., “Look, there’s competition! We’re not the only game in town.” The blotted NGO that Firefox became, let the dotcons who funded them, maintain the appearance of a healthy, diverse internet while consolidating power and control.

Today, Mastodon, the corporation, and new NGO projects like the #SWF are likely, unthinkingly, to end up playing a similar role for Meta (#Failbook). With #Meta’s monopoly and influence across social media, platforms like Mastodon offer a symbolic counterpoint. The wider #Fediverse, decentralized, federated model, the alternative “nativist” path, that rejects the data-harvesting, surveillance capitalism model perfected by Meta and the rest of the #dotcons. But in a world where Meta dominates user attention, advertising dollars, and social engagement, the existence of Fediverse when we push #NGO agenda, as people will, like most people did with Firefox could feel more like a token gesture toward competition than a real threat that it needs to be.

The danger on the NGO paths is that Mastodon, and the Fediverse becomes a shield for Meta, just as Firefox was for Google. With the regulators knocking, Meta points to Mastodon and say, “See? There’s healthy competition in the market.” Meanwhile, our grassroots #DIY path will continue to struggle with the challenges that come from operating, outside the #mainstreaming, on the margins, limited resources, scalability, and the constant threat of being drowned out by the sheer weight of the dotcons inflow into our grassroots #openweb reboot.

The truth is, while #4opens decentralized paths like Fediverse are vital to the change and challenge we need, not to mention keeping the spirit of the #openweb alive, they’re still pushing hard for space in a corporate-dominated internet. If we only take the #mainstreaming and NGO path, the existence of projects could be used by the dotcons to maintain their monopoly while paying lip service to “competition.”

The question, can we really afford to be only the ‘token alternative’ when the stakes are so high? Or do we need to find a way to build native projects that not only stands apart from the #dotcons, but also changes and challenges them on equal ground? It’s time to think beyond being the counterculture, and start focusing on how we grow and sustain real #4opens alternatives. If we don’t, if we cop out on #fluffy only paths, there is a danger that we’ll just keep serving as convenient props in mainstream monopoly charade.

Let’s try very hard not to be irrelevant in the fight for humanity and ecological sustainability in the era of #climatechaos and social brake down being pushed by the #mainstreaming mess making, we are composting.

The #openweb, a partnership, not a nasty walk over

On the subject of #NGO foundations for the #openweb what do they do with this money https://projects.propublica.org/nonprofits/organizations/262852431 this one is shutting down, and this one is in trouble https://projects.propublica.org/nonprofits/organizations/200097189 This kinda funding could cover the costs of the #Fediverse hundreds of times over…. what do they do exactly?