On being a prat in tech and social spaces (Yes, this might be about you 😘)

From where I’m standing, a lot of people are being absolute prats when it comes to social and technological issues. That should be obvious
 but clearly, it’s not. We’ve got two basic paths here:

  • #Block everything you don’t like. Predictably, this just creates more prat-ish behaviour and pushes us all deeper into toxic bubbles.
  • Ask questions. Grow. Listen. Respond. This reduces prat-ish behaviour – over time, maybe even composts it into something useful.

Now, in the era of #stupidindividualism, which path do you think most people are taking? Yeah. That one. If you’re blocking conversations that challenge you, you’re still kneeling at the altar of the #deathcult. Look up. You’re making a mess of social technology.

“Get off your knees” comes to mind, stop worshipping the #deathcult of neoliberalism, salted with postmodernism. These ideologies have poisoned our communities by turning freedom into isolation and choice into greed. I’m all for freedom, yes, you can choose to be a prat. But I reserve the freedom to call that behaviour toxic and self-destructive. What you do with that communication is up to you, just don’t pretend that #blocking it is some kind of moral high ground.

As Thalia Campbell rightly says, sometimes the best path is just to kindly correct, share info, or talk things through face-to-face. Most of this online prat-ness wouldn’t survive a real conversation, it’s bloated on anonymity, context collapse, and dopamine-fuelled feedback loops.

Yes, what meany people do now is a mess, but mess makes good compost, compost builds soil, soil feeds the common good. And talking about “common sense” is just a way of stirring that compost.

But here’s the mess makeing: we keep repeating the same shit, and instead of composting, we leave it to fester. Capitalism, rooted in self-interested greed, claims to serve the common good. But on the fundamentalist path we have been on for 40 years, it’s clearly failing. War. Growing economic divides. Visible #climatechaos. Poisoned ecosystems and communities.

We can’t survive, or flourish, in a society based on greed. That’s just a simple #KISS message. And neoliberalism, still much of our #mainstreming “common sense”, is nothing but extreme capitalism. It’s the purest form of the #deathcult. It’s eating us alive. Please talk about this.

The #dotcons we have been building our lives in for the last 20 years are undiluted deathcult, surveillance capitalism wrapped in shiny UX. The #openweb? Often like herding cats. And scratch the surface, and yes, sometimes you find the #deathcult there too. But we can’t keep going down this path. We need to stop pushing #mainstreaming agendas that lead us back into the same poisoned mess. That path is BAD. It’s ending in ruin.

We’ve got to try, seriously try, to make things better. Not perfect. Not flashy. Just better.

And that means less prat-ing about. More compost. More care. More common good.

The #OMN is not a product — It’s a path you walk

The #OMN project is #DIY, it only works if we build it together. This isn’t a startup pitch. It’s not a platform that magically appears out of nowhere to fix everything. It’s not a product to consume, it’s a path you walk. The direction is participatory, not passive. You don’t get to sit back and clap
 or boo from the sidelines. If you do, the system won’t collapse, but it sure as hell won’t grow.

Let’s be direct, there is no saviour coder, no NGO white knight, no perfectly designed protocol that will do the real work for us. If you’re waiting for a polished solution wrapped in a branded bow, you’re already on the wrong side of history.

And if our current (stupid)individualism keeps #blocking, even if we don’t build any of this now, the work still matters. There’s deep value in memory, the rough notes, the abandoned wikis, the half-built tools, the strange and beautiful conversations scattered across the #fediverse. These are the seeds and scraps that future builders can compost. If we can’t get our act together now, the next wave might. But only if we leave something living behind.

Right now, for me, that “something” is #makinghistory, the #OMN archiving project. It’s not just nostalgia or backup, it’s a living memory layer, a scaffolding of knowledge and intention that gives us a place to stand. Without memory, we circle the same old #techshit heap, repeating mistakes, retelling the same half-lost stories, falling into the same social and technical traps.

That’s not progress. That’s rot.

So we’re starting where we might get funding, bootstrapping the archive. It’s step one. It’s doable. And it matters. If we don’t remember soon, many of us, and the histories we’ve made, will be lost in the rising storm of #climatechaos and social fragmentation.

In the end, it’s simple, if we don’t build, we don’t change. If we don’t remember, we’ll never learn.
And if we don’t act, this moment becomes compost for someone else’s future.

That’s fine, but I’d rather build that future when we need it most now. Wouldn’t you?

Ah, the cockerel crows and the full moon glows, a fine moment to scratch at the compost pile.

You’re right, most are merrily skipping through walled gardens, hashtagging selfies and feeding the #dotcons. But seeds don’t need mass attention, they just do need rich compost. That’s what we need to build. Slow, damp, a bit smelly, but fertile.

The #sheeple are not my flock, they belong to the algorithmic shepherds. We’re feeding the stray goats and curious crows.

You don’t convert people by preaching. You do it by making better paths, ones they choose when the old ones crumble. We don’t sell the #openweb like snake oil — we show it, live in it, fix it when it breaks, and compost the crap. It’s #DIY, not #DRM

As for silos and skips, good compost needs oxygen, not airtight boxes. So yeah, a messy open pile — full of half-rotten ideas, posts, drama, even the occasional troll turd.

We trust in tools not gatekeepers, the #4opens are the shovels, rakes, and sieves. The people bring the scraps, and over time, it breaks down into something usable.

No army of mods, no paywalls, simple trust, process, and a lot of patience. Think rural anarchism, not startup governance.

On scaling
 Ah, the eternal #techshit question, “Does it scale?” That’s the wrong frame. Nature doesn’t scale, it sprawls.

We’re not building an empire. We’re nurturing a network. Think mycelium, not megastructure.

The #OMN isn’t about numbers. It’s about resilience and agency. If it sprouts in some cracks, the monoculture breaks. And yes, nettles welcome

The #Kolektivas, the #fashernista paradoxes, the semi-anarchic infighting, it all goes in the pile. Break it down, stir it up, give it time


And what do you get? Fluffy, fertile humus — ready for new growth. That’s the cycle. That’s the plan.

News, the signal-to-noise mess

Almost all our posting in the #openweb and in the #dotcons in response to #mainstreaming news is noise. It’s reactive, fragmented, performative. We scroll, we rage, we boost, we dunk, but we don’t build. Sometimes, someone posts something thoughtful, something deep, meaningful. But it vanishes in the churn. The system is designed this way.

Even on our #openweb, where we have more autonomy, we are mirroring this spectacle path, feeding it attention, reposting its narratives, amplifying its framing. In the mess of this world, our timelines become echo chambers of secondhand despair and outrage. In short, we’re still speaking their language, on their terms, with their tools.

Why? Because we haven’t (re)built a place for real signal yet. The #OMN (Open Media Network), is a push to shift this dynamic. It’s not about broadcasting noise slightly more ethically. It’s about creating new spaces entirely, where the roots of stories matter more than the spin, where the focus is on shared compost rather than hot takes, where people and community are producers, and where signal isn’t just a flash, but a ongoing process.

The current state of the web, especially under the domination of the #dotcons, is colonized communication. It rewards (stupid)individualism, immediacy, virality. It buries context, nuance, history. It’s a structure that #blocks liberation because it’s built to sell alienation back to us, one like or scroll, on click at a time.

Even the current #openweb reboot, for all its potential, reproduces these patterns, because we carry them with us. We don’t just need alternatives in name, we need alternative cultures, processes, and values. We need to compost the mess, the #techshit, and grow new paths from the decay. That’s what the #OMN is seeded to do.

But let’s be honest, we’re not there yet. And we won’t get there unless we start collectively focusing on building signal, not just yelling about the noise. The tools need to be #KISS (Keep It Simple Stupid), the governance needs to be transparent, trust-based, and the tech has to get out of the way, not be the centre. This requires stepping away from the #geekproblem, the cult of control, complexity, and abstraction, and towards living, messy, grassroots cultures that prioritize access, action, and accountability.

The mainstream is collapsing under the weight of its own contradictions. That collapse is not the revolution. What grows next is.

#OMN #OGB #4opens #openweb #geekproblem #deathcult #nothingnew #buildalternatives #grassroots #trustbasedgovernance


Take media coverage of protests as an example. It’s always framed through the lens of disruption and spectacle, “violent clashes,” “unrest,” “inconvenience to commuters” rather than the systemic injustices that birthed the protest in the first place. The message from the #mainstreaming is clear: “Why can’t you express your anger in a way that’s easier for us to ignore?” This is not journalism, it’s narrative policing. It flattens struggle into caricature and erases the causes: the exploitation, the dispossession, the broken promises. This is normal when we have media infrastructure of our own. Without projects like #indymediaback to hold space for grounded, first-voice storytelling, all we get is the echo of power describing its own reflection.

Mainstreaming: Building Grassroots Balance

Our history of involvement in #EU digital outreach and policy meetings has made one thing starkly clear, our #openweb is deeply entangled in the process of #mainstreaming, a messy, often co-optive dynamic where grassroots voices are softened, diluted, and redirected into bureaucracy, then in the end they are simply #blocked. Yes, while there is value in taking part, it’s also a wake-up call.

The push to shape digital paths from above is strong. But without active grassroots alternatives, there will be no balance that is needed. The building of a so-called “commons” is reshaped to fit into #NGO boxes, filled with #dotcons-friendly language, and stripped of any radical potential. This is why our #openweb projects now matter more than ever.

At the heart of this approach must be #KISS (Keep It Simple, Stupid) in both technology and user experience. We don’t need more convoluted tools or platforms weighed down by geek prestige. We need simple, effective frameworks and networks that allow users-as-producers to build the social complexity on their own terms. Complexity should come from people, not code.

And this brings us to the elephant in the room, the #geekproblem. Our own grassroots digital spaces are still shaped by a narrow, deterministic culture that lacks wider social understanding. In the path we need to be on, we cannot code our way to liberation if the ideology behind the code is warped, and currently, it is. As we often say: all code is ideology solidified, and it has real social effects.

Right now, way too much of that ideology stems from the #deathcult, hidden behind kind words, progressive branding, and empty buzzwords. This disconnect between stated values and real-world outcomes is dangerous, and disturbingly common.

This is why we’re pushing the #OGB, an online Open Governance Body for the #fediverse and beyond. Built around the #4opens and grounded in social paths, the OGB is designed to be a real voice for grassroots communities. It’s an open project, a no-permissions outreach tool, use it if you find value in it.

We’re currently looking for funding support and collaborators, particularly developers who are attracted to this vision. If you have links, networks, or skills to offer, get in touch.

The time is urgent. The mainstreaming machine is rolling forward. Let’s compost the #techshit, reclaim our spaces, and grow better from the bottom up.

More on this: http://hamishcampbell.com

#OGB #openweb #KISS #4opens #DIY #EU #geekproblem #commons #fediverse

Rebooting the #openweb in a good way

The #Fediverse exists, and more than that, it’s alive and kicking. Sure, it might be a messy, chaotic, a bit fragmented, and yes, still niche. But let’s not underplay it, this is the healthiest corners of the internet we’ve got. Tens of million accounts, hundreds of thousands active people, and some are sometimes talking about how we build our digital spaces from the bottom up.

Yep, there are the cat videos, the #fluffys and the #spikys. But also an in-group debate is bubbling away about who speaks for the Fediverse? What defines it? Is it the standard #ActivityPub that binds us only technically? Or is the value in the community that’s formed it, the living web of relationships, servers, instances, and admins making this work day-in-day-out? Truth is, it’s both. #activitypub without community is just code. Community without #activitypub is just another silo waiting to collapse. They are not the same, but they are inseparable. To build something real, we need to nurture both the tech and the people.

What works in the #Fediverse is decentralisation with purpose, it works because it resists centralisation. It gives people choices, want a cat picture, instance? A political instance? A hyper-local or themed space? You install and build it, and people might come. This is #DIY grassroots digital culture in motion. Standards support this growth, #ActivityPub, like #RSS before, may not be perfect, but it’s open, extensible, and functional. It allows platforms and networks to talk to one another. This is a real #4opens foundation for collaboration, not control. That’s the kind of architecture we need in the #openweb reboot.

What doesn’t currently work is the over-reliance on hard blocking as a solution, with the common approach to problems is too often to block, users, instances, entire classes of servers like the #dotcons. While this kinda makes sense in the short term, it’s not a long-term strategy. It’s the digital equivalent of putting your head in the sand. You’re not solving the problem, you’re just not looking at it any more. This has the strong tendency to feed the “Cave Mentality” where some corners of the Fediverse are in defensive mode, retreating into smaller and smaller bubbles, avoiding engagement, trying to build perfection behind walls. But hiding from the mess doesn’t clean it up. If the #openweb becomes too closed, it dies from within. Openness is a value, not just a setting.

This is in part due to a lack of collective strategy, yes we’ve got the passion. We’ve got the tools. What we’re missing is a shared direction. The is currently too much reinventing the wheel, too many forks without purpose, not enough joining the dots. A thousand flowers bloom, but the garden needs tending.

#nothingnew is a basic tool about this, then there is the use of the #4opens, we need to make the #Fediverse and every layer of the #openweb, measurably open. That means: Open Data: accessible and remixable content. Open Source: transparent and forkable codebases. Open Standards: like #ActivityPub, that let different platforms interconnect. Open Process: decision-making in public, with participation and accountability.

The #4opens framework is a guide, not to perfection, but to direction. It’s a map toward trust, decentralisation, and sustainability. On this path, we need to build culture, not only code. Healthy communities don’t just appear, they’re built. Instead of building tech features, let’s also build social norms. Encourage, informative, welcome messages, transparent moderation, shared spaces for discussion. Moderation and admin is labour, support it, reward it and most importantly decentralise it.

To build community, don’t shy away from engagement. It’s tempting to block and move on. But sometimes, the hard work is worth it, call things out, talk things through, escalate when needed, but don’t disengage by default. We need active participation, not digital ghost towns. If we want the #Fediverse to grow, we need to build bridges, not walls. Let’s weave human trust networks to grow spaces that are porous, where new people can enter, learn, contribute, and stay. This is the work of social federation, which is just as important as technical federation.

There is a bigger picture if you are interested and are motivated to look, the #OMN, Open Media Network project is a vision and collective path for this kind of social architecture. It’s a federated network of media hubs, rooted in community, powered by open standards, and guided by human trust. It doesn’t seek control, it offers #KISS tools to build trust, add value, and create meaningful networks from the ground up. On this “native” path, rather than rejecting “bad actors” by exclusion, we build systems that surface good actors through collective tagging, trusted feeds, and editorial flows. Moderation becomes a feature, not a bug.

Final thought, let’s not repeat the mistakes of the past. The last 20 years of alt-tech is a graveyard of well-meaning platforms that failed because they forgot one thing, the humans. The #geekproblem has been building “perfect” systems with no one in them. That’s not the #openweb we want. We need less abstraction, more interaction. Less control, more cooperation. And above all, we need to recognise that openness requires work, but it also delivers freedom. So yes, the Fediverse exists. It’s healthy. But it can and needs to be more. Let’s stop hiding. Let’s start building. Together.

#Fediverse #OMN #4opens #OpenWeb #IndymediaBack #SocialTechnology #AltTech #Decentralisation #FOSS #MakeHistory #ActivityPub #OGB #SocialCoding

From #GeekProblem to #OMN Solutions

Not for the first time, and certainly not the last, we hit the same wall: misunderstanding and misdirection. The #geekproblem isn’t just about bad code or poor decisions, it’s about an unhealthy, almost inhuman obsession with control. Where we are now? The federated model, which is a useful half step, a half-measure? Federation is an interesting paradox, as it panders to control, offering people their own little digital kingdoms. It dilutes control, spreading authority so thinly that it could evaporate into nothing.

The “problem” is that the tech conversations are controlled by ghosts. For ten years, “control” was the centre of everything in tech, privacy, moderation, governance, structure. Now that conversation is fading into the background, this makes you wonder, What was directing those conversations? Why did they fade? And why do we keep falling for the same cycle of control and distraction? If I were a conspiracy nutter, I’d say these people were paid by lizards to keep us agitated just enough to stay passive, so that back in the day we’d accept the next wave of #dotcons with open arms.

The non conspiracy view is that every day, we carry tiny shrines to the #deathcult in our pockets, and at every moment pull them out to endlessly scroll, consuming, and reinforcing the same failed, despondent paths. So, if we empty our pockets, what’s the alternative?

  • Shovels, I call for shovels, we need to dig deep and build real alternatives.
  • In this, the #OMN isn’t about recreating old power structures, it’s about growing new ones.
  • The #4opens isn’t just a technical framework, it’s a way to judge and navigate tech without getting lost in corporate distractions and traps.

What can we do now? Instead of trudging along with the same tired paths, let’s build and support real #KISS solutions. Support projects that aren’t just replicating the old models. Stop chasing the latest distraction and focus on the real work. Turn agitation into action, not passivity. Shovels in hand, it’s time to dig the #OMN, this could be fun, but it won’t be easy.

Critique without action is just noise. If we want real change, we need to move beyond commentary and into building. The #OMN isn’t just an idea, it’s a framework waiting for hands to shape it. So, instead of watching from the sidelines, who’s actually up for developing the tech we need? The tools exist, the knowledge is there, and the moment is ripe. If we don’t build our own paths, we’ll keep walking the ones laid out by the same failing institutions.

https://unite.openworlds.info/Open-Media-Network

Building #OGB is about power without #powerpolitics

If we want the #openweb to survive and thrive, we need new forms of power, ones that can defend the community and challenge traditional power dynamics without falling into the traps of control, hierarchy, and co-option.

The problem is clear: If we follow traditional power politics, which are built on control, manipulation, and exclusion, we will fail. We’ve seen this play out repeatedly, grassroots movements spark change, only to be then sold out and absorbed, neutralized by the #mainstreaming flows of #blinded personal and institutional power.

The #blocking issues, what’s stopping us building the #OGB? This is about the “Silo Path” vs. the “Aggregation Path”. Centralized control (the silo path) is easier to manage, but it kills autonomy and leads to gatekeeping. A decentralized, organic approach (the aggregation path) requires more effort but keeps power in the hands of the community. The #OGB needs to be built on open trust networks, not locked-down institutions. This leads to perception of a lack of “perceived power” and currently people, default to following power. It’s a chicken-and-egg issue, If we don’t look like power, we will struggle to attract participation. But power doesn’t have to mean hierarchy, it can mean influence, legitimacy, and real impact. We need to keep building structures that feel like power while staying true to open, bottom-up values.

This brings up issues of funding and recognition of grassroots growth, which is where almost all valuable social and technological change, comes from, ONLY grassroots movements, not the #mainstreaming institutions that later co-opt them and claim ownership and CONTROL. The problem is that these CONTROL institutions default to sucking up resources, draining the energy and focus from grassroots projects, leaving hollowed out shells, undervalued and underfunded. To fix this, we need a cultural shift that recognizes and invests in decentralized, community-driven alternatives.

An important change is needed before we can be coming the change and challenge, to actually make this work. This is the path of supporting “Organic Intellectuals with Muddy Feet”, Change happens on the ground, not in #NGO meetings or #dotcons boardrooms. We need to elevate people who are actively engaged in building solutions, not just talking, or co-opting them.

To learn from effective grassroots paths, the #OGB draws from real-world activist organizing, not abstract theories or #fashernista posturing. Let’s look at some examples, in coding, loose scrum for open source dev leads to adapting flexible, iterative structures for governance. In culture, Burning Man’s self-organizing, mutated from Rainbow Gatherings, illustrating that radical decentralization works at scale, though this dose brining issues. And in tech federated networks (like the #Fediverse), show that distributed, non-hierarchical systems can replace corporate monopolies.

To take a few steps, we need to avoid the trap of fighting over power, where internal battles drain energy and distract from the real mission. This is needed to keep the focus on building the native path, not arguing over control. In this #KISS path, the #OGB must function as a shared infrastructure, not a battleground for egos.

The Path isn’t to directly destroy existing power structures, it’s to build alternatives that are too effective to ignore. The #OGB isn’t just another governance tool; it’s a blueprint for creating sustainable, community-led power without falling into the traps of traditional politics.

Let’s work together as if we are at a turning point. We can either follow the same old paths of control, stagnation, and eventual failure, or we can build something new that actually works. The choice is ours. Let’s make it happen, please.

#4opens #nothingnew #DIYculture #openweb #grassroots

What software do activists need?

The core problem for the last 20 years has been that most activists were locked into #dotcons (corporate social media silos) because open alternatives were either too difficult to use, lack network effects, or fail to meet their practical needs. With the current reboot of the #openweb with the #fedivers based on #ActivityPub has already taken a step away from this mess.

Here’s what’s needed from a software development perspective to break out of this mess. Open & accessible publishing networks. Activists need easy ways to publish and share information outside corporate-controlled platforms. Right now, #Fediverse tools like #Mastodon and #PeerTube exist, but they are still largely copies of centralized platforms rather than native alternatives that work for grassroots media.

To take the second step in alt tech we need a native decentralized, trust-based publishing network (#OMN is the example I am working on) Bridging tools to syndicate content between #dotcons and open platforms. Better “unbranded” discovery tools for surfacing trusted grassroots content (think of a federated search engine that’s not controlled by Google)

Secure yet open communication, is already mostly in place. Activists do need secure yet transparent communication tools that balance privacy with accessibility. Right now, many are stuck using encrypted corporate platforms like #WhatsApp and #Telegram, which create silos and exclude people who don’t have the apps. Projects like #Signal and XMPP based chat kinda work in this space, so this is not a strong tech focus, but is a social issue to work on.

The type of project we do need #indymediaback, #makeinghistory, #OGB and the base #OMN coding. There is a continuing need for resilient infrastructure, hosting and sysadmin alongside sustainable funding tools for activists’ websites, blogs, and tools often get taken down due to coordinated attacks or lack of resources. On the more dev side of this path, hybrid peer-to-peer hosting solutions (so sites can stay online even under attack) could be useful to bridge client server tools.

There’s a roadmap, but the problem is developer focus and funding. If you’re serious about helping, check out the stalled dev work on https://unite.openworlds.info and see how it can be set in motion agen. If you’re a dev who wants to make a real impact, this is a good place to look.


The issue with #FOSS tech development

The failure of many #FOSS projects is a failure to move from theory to practice. The issue is that developers work in isolation, disconnected from grassroots needs, and get lost in perfectionism rather than delivering functional prototypes.

The #geekproblem dominates, many coders prioritize control, abstract debates, or self-contained experiments over practical, usable tools for real-world communities. This is why projects stall: they are not built with activists in mind. Meanwhile, centralized platforms continue to consolidate power, because they offer simple, accessible, and functional solutions, despite their deep flaws.

To break this cycle, we need:

  • Practical iteration—build rough, working solutions rather than endless theorizing.
  • #4opens culture—embrace open process, standards, and real collaboration.
  • Bridging solutions—tech that activists can actually use, not just developer-driven experiments.
  • Funding models beyond #NGO traps—so projects remain independent and sustainable.

The fight for the #openweb is not only about resisting #dotcons but creating alternatives people can and will use. Can we move beyond abstraction and actually make history?

The #mainstreaming mess

The #mainstreaming project is visibly failing. Worse, it is set to catastrophically fail over the next 30 years as #climatechaos escalates. The signs are everywhere: environmental collapse, political instability, and the hollow nature of mainstream culture. Yet, large parts of liberal society continue to bow to the #deathcult, a path of power, greed, and control over life, community, and sustainability. The end result we can now clearly see is the rule of big, dumb, ugly men with guns, a world driven by violence and fear rather than cooperation and creativity.

But we do still have a choice, on the internet we can build and support alternative projects and paths. Instead of kneeling before the #deathcult, we could embrace a #lifecult dedicated to nurturing the #grassroots, growing resilient communities, and reclaiming our collective autonomy. This path is not easy, nor is it comfortable, but it is one of the humane outcomes we can hope for. Am not up for cults my self, but if this is what people won’t let’s make it life rather than death.

The challenge of change, is that this does not emerge from #mainstreaming circles without friction. When alternative movements gain traction, they are both rejected outright and then co-opted and diluted until they become meaningless. The #OMN hashtag story highlights this process, and pushes back the rejection, to balance the struggle, and the slow but real impact on agendas we need.

The question is whether people can engage with this, in the needed #4opens processes. The #4opens is a completely obverse “social” restating of the #FOSS development process, with a crucial addition: #openprocess. Over the last decade, much of this transparency has been lost as activist communities and developers shifted towards encrypted chat for process, locking away vital discussions from needed public discourse.

The weaponization of process, in my experience, whenever we create rigid structures, people inevitably pick them up and start hitting each other with them. This pattern has repeated over decades, killing countless effective grassroots social challenge/change projects. Nearly all of them, in fact. The result? Communities that should be working together end up tearing each other apart over minor ideological differences, procedural disagreements, or personal conflicts. This cycle of infighting and stagnation serves the interests of those in power, it ensures that no real alternative ever gains momentum.

Food for thought is how do we break this cycle? One path is rebuilding the commons, which is currently possible in the digital spaces. Yes, more evaluation than revolution. It’s not about grand theoretical debates or ideological purity, it’s about doing the work by getting involved in your communities. By gather a group together to take practical steps towards #stepaway to move to the #openweb and start rebuilding commons outside the #dotcons.

From a growing network of people and groups doing this, we might get real social change, or we might not. But at least we’ll be doing something practical, rather than simply feeding the current corporate machine.

Seeding the #OMN is a solution to a universal problem, the shit nature of both mainstream/traditional media and the #dotcons that dominate the media landscape. Our lives, economies, and governments are now totally embedded in these corporate-controlled spaces, leaving us little room to manoeuvre. The #OMN offers an alternative, but the biggest barrier is not technology, it’s people’s capture and passivity. Right now, the ONLY thing holding us back is the mass acceptance of despair. The #mainstreaming system breeds apathy. It tells us there’s no alternative, that change is impossible, that resistance is futile. But we know that’s a lie.

The question is: will we act before it’s too late?

Struggling for a Real Alternative

For the last 5 years conversations have been about, the #Fediverse, #Web3 and more recently the pushing of #mainstreaming into the #openweb native path. But despite this, the fediverse is still a notable outlier in the digital landscape. This is in part because unlike the dominant tech trends, which emerge from Silicon Valley and the cross-Atlantic #dotcons agenda, the fediverse is rooted in European ideals of decentralization, federation, and digital autonomy, it’s a “native” openweb project.

When you step outside, into so-called “global” tech events, you’re hit with a wall of #techshit nonsense. Looking back, when I used to bring up the Fediverse at these events, the reaction was predictable: blank stares, polite nods, and then a quick return to parroting the latest #bluesky, #blockchain, talking points. This tells us that the techshit is still mainstreaming and more native paths will continue to be invisible to most people looking for real decentralized alternatives.

One of the issue that pushes this is Identity Politics, in our own spaces, beyond the tech sphere, this issue impacts the Fediverse and grassroots media projects or more precisely, its misapplication dose. By overemphasizing individual identity over collective struggle, leftist and progressive movements fall into fragmentation, making them easier for the #nastyfew to co-opt, divide, and neutralize. This is not to dismiss identity politics outright, systemic oppression is real, and addressing issues of race, gender, and class matters deeply. But when these struggles are disconnected from broader grassroots organizing, they are easily absorbed into the neoliberal agenda.

This is the normal mess dressed in a dress, to push a likely unhelpful metaphor. We’ve seen this time and again with corporate tokenism of big tech and NGOs pushing superficial diversity while maintaining exploitative structures. This “thinking” leads to co-optation of radical movements, which are watered down into harmless social branding exercises that don’t threaten power. Feeding divisiveness, when instead of organizing collectively, activists are pitted against each other over micro-issues, while top-down power structures remain untouched.

The central question is who gains power, the only question that matters in activism, are we giving more power to the centralizers, or are we shifting power to the grassroots? Everything else, culture wars, internal leftist feuds, academic debates, is secondary. And the normal reality is that our current #mainstreaming always leads to power centralization. When the path we need to take, requires discomfort, real change, which is never easy. And right now, we are still stuck in this mess, watching many in the #Fediverse waste time repeating liberal nonsense instead of challenging the #neoliberal dieing old world order.

This leads us onto the illusion of the liberal “centre”, where many so-called progressives are still worshipping the #deathcult, by amplifying right-wing culture war narratives. Why? Because it’s easier. The liberal-left is caught in an endless cycle of reacting to right-wing provocations instead of fighting systemic power. The truth, is that the “centre” is not holding, the centre is never going to hold. And that if you refuse to choose a side, both the left and the right will decide your fate for you. Liberal fence-sitting has always been about the rise of reactionary forces, both online and offline. Thus, if you’re still spending your time fighting over petty internal issues while ignoring the big-picture consolidation of power, you are helping the system you claim to oppose.

What’s can people do? A good first step is building real alternative’s. my example is the #OMN projects and growing the Fediverse, this means: Keeping focus on systemic power, not just individual experience that people keep focusing on. Actively pushing back against co-optation, building truly decentralized native alternatives, not only clones of corporate platforms. Rejecting the culture war distractions and pushing real organizing.

The Fediverse should be better, it’s one of the last remaining spaces where you can create rather than just consume. But we won’t get there unless we actively fight for it. So the question is: Are we ready to stop feeding shit and start building something real?

#Techshit Hype – #NothingNew

The is nothing new to pointing out that our #fashionistas #mainstreaming crew push tech mess.

Remember in when drone deliveries were going to revolutionize shopping? When every major news outlet unthinkably reported that we’d have autonomous quadcopters dropping off toothpaste and Amazon boxes on our doorsteps?

Or when 3D TVs were the future of entertainment, pushed so aggressively that manufacturers stopped making non-3D models for a while? Where are they now? Rotting covered in dust in clearance bins or forgotten in garages.

Then there was the Internet of Things (#IoT) hype, your fridge was supposed to talk to your toaster, which would text your smart kettle to boil water before you even knew you wanted tea. Instead, we got insecure, surveillance-riddled devices spying on us for #dotcons corporate profit.

And we need to not forget #blockchain, #NFTs, and the endless #Web3 hype? Each was pushed as a revolution, yet all followed the same pattern of hype, vulture capital gold rush, and then, inevitably, disillusionment. NFTs went from “the future of digital ownership” to being silently abandoned by even their most vocal promoters.

Why do we keep pushing this #techshit? Every time a new #mainstreaming tech fad appears, it follows a predictable, boring hype cycle. First, it’s marketed as the next big thing, a must-have, must-invest, must-embrace technology. Then, sceptics, like this site, are ridiculed as out-of-touch or anti-progress, at best or simply trolling at worst. But when the promised revolution never materializes, we quietly move on, forgetting the past mistakes and priming ourselves for the next wave, this is a rinse and repeat cycle.

We need more people to say, “Not this again, you were wrong last time”? So we have space to ask why do we let the wannabe #nastyfew feed us this mess, why do we let it slide, allowing the same marketing binds to #blind us over and over?

The answer is that we have our heads down worshipping a #deathcult, and this is the pushing of #fashernista tech, the cycle of embracing new trends not because they work but because they fit the cultural moment. A mixture of corporate propaganda, social pressure, and the desire to be seen as forward-thinking creates a path where critical thinking is drowned out by #FOMO (fear of missing out). It’s fear, simply fear.

How do compost this? A first step is, instead of dismissing critics, we should embrace grounded scepticism as part of a healthy tech culture. The goal isn’t to reject all new technology, it’s to demand real, meaningful progress rather than letting corporations sell us snake oil over and over. There’s a hashtag for that: #nothingnew, a reminder that most “revolutions” are just recycled ideas repackaged for a new round of exploitation.

This is part of the native #openweb story, not just about technology, but about culture. We don’t need to mindlessly adopt every new fad. Instead, we should compost the hype, extract what’s useful, and discard the corporate waste. Yes, it’s messy. But that’s what being native to the #openweb means.

Read more: hamishcampbell.com

It’s not easy, and it’s not as simple as clicking “sign up” and walking into a ready-made community

Q: Very interested in what you have to say. I’ve been trying to find a place in the #Fediverse that’s not in thrall to big tech. How do I join up? #OMN #OpenWeb. Hungry, feed me!

A: This is harder than it should be, and that itself is a telling sign of where we are right now. The #Fediverse is a fascinating, messy, and diverse space, but much of it is still trapped in the gravity of the #dotcons. What you’ll mostly find are either clones of corporate social media—Twitter-like, YouTube-like, Reddit-like—attempting to reimplement the same narrow and limiting designs, or small, scattered projects built by devs scratching a personal itch.

We haven’t yet built the truly native, #DIY #openweb alternatives, and it’s not for lack of effort. There have been decades of attempts, countless working groups, community-driven projects, and radical experiments, but again and again, they have been met with #blocking, not just from external forces, but from within our own communities. The failure isn’t technical; it’s social, political, and cultural. The conversation on http://hamishcampbell.com delves into this deeply.

The Open Media Network (#OMN) was created as a framework to address these issues, to move beyond the false choice between corporate clones and isolated passion projects. But it, too, has struggled to gain traction in a landscape that defaults to control-based thinking instead of trust-based collaboration. The #OMN dev site is http://unite.openworlds.info, but it has been static for the past two years, stuck, like so many other alternative projects, due to a lack of momentum, a lack of funders and coders who understand social needs, and a culture that too often rewards and pushes closed, individualistic development over collective, open building.

So what can you do now? For immediate participation, the best bet is to start using and supporting the #Fediverse platforms that exist, even if they are still copies of the #dotcons. They work, they are functional, and they serve as a stepping stone toward something better. But don’t stop there, push beyond them. Get involved with projects that are trying to break out of these patterns. Contribute to discussions, support developers who are thinking outside the mainstream, and help to fund and create the bridges we desperately need.

It’s not easy, and it’s not as simple as clicking “sign up” and walking into a ready-made community. The #openweb requires effort, participation, and sometimes frustration, but that’s the reality of building something instead of recycling the #mainstreaming. If you’re hungry, the food is there, but you might have to help cook it first.

I have been walking this path for 30 years as an #openweb organic intellectual, technologist, and part of the #OMN.