Decoding the Hashtags: A Roadmap for Social Change

The world we live in as been shaped by 40 years of #neoliberalism and #postmodernism, both of which have systematically dismantled radical change and challenge paths that used to exist. Its now pastime to reclaim these paths, to do this we now need to reject the illusions of “common sense” fed to us by the #deathcult and reboot our social view from a place of clarity. This is where the #hashtags come into use, acting as linking/flow tools for navigating, understanding, and breaking free from the mess we’re all in.

#nothingnew – A Radical Return to Modernism

The #nothingnew hashtag is a simple and effective (#KISS) framework for understanding where we went wrong and how to start moving forward again. It rejects the dominant neoliberal and postmodern ideologies that have smothered radical politics for four decades. Instead, it seeks to reboot social change by returning to the original modernist path, rooted in progress, structure, and tangible social transformation.

Once we re-establish this foundation, we can move beyond it to build #somethingnew. But without a starting point, all attempts at change remain trapped in the same mess and fog that has been #blocking to preserve the current status quo for too long. The modernist approach of clarity, direct action, and meaningful social structures needs to replace the disorienting, fragmented logic of postmodern cynicism that has paralysed social movements and left the field open for growing fascist dominance.

#geekproblem – Technology, Control, and the Worship of Power

The #geekproblem is a complex challenge, one that sits at the heart of many of our current struggles. While technology could be a liberating force, it has instead been shaped into a tool for control, both in the hands of capitalist class and within geek culture itself. The problem stems from, that, geeks, historically, have been builders and problem solvers. But many have a deeply ingrained need for CONTROL, which is fundamentally out of balance with the collaborative ethos of modernism. Over the last 40 years, as technology has concentrated power, geek culture has been co-opted by the #deathcult, prioritising power, profit, and authoritarianism over openness and freedom.

To fix this, we need to take the “problem” out of the “geek.” That means confronting the fetishisation of control, hierarchy, and technocratic elitism that pervades much of tech culture. This is not a #KISS problem, it requires real and deep reflection, social engagement to bring back into focus the reclamation of technology as a force for liberation.

#deathcult – The Worship of Neoliberalism

The #deathcult is a blunt and direct metaphor for neoliberalism, the ideology of destruction that has dominated the world for the last 40 years. This is a #KISS idea because it’s simple, it tells the story that Neoliberalism isn’t about building, it’s about extraction, enclosure, and control. That yes, it disguises itself as common sense, but in reality, it is an economic death spiral, for the planet, for workers, for public services, and for communities. Every time you hear markets presented as the solution to our problems, you are hearing the voice of the #deathcult.

For an example of this, just look at #UN COP process, where the world’s response to climate catastrophe was to double down on markets and profit-driven “solutions.” We are in a truly nasty mess because we have spent decades blindly worshipping a system destined to destroy us.

Breaking free from the mess, understanding and using the #hashtags can push clarity to conversations, as it hard to talk “common sense” with such a clear rejection of the confusion and stagnation that has kept us locked into #mainstreaming dogma.

Using these frameworks, we begin to rebuild a movement that is rooted in reality, not neoliberal delusions. The question is, are we ready to do this work?

Activism for tech development and #FOSS paths

Open source was always political, the very idea of #FOSS was always a radical, left-leaning stance.

Let’s be honest, you’re giving away your labour.
Not for profit, not for career points,
but because you believe we’d all be better off together
if we stopped rewriting the same bits of code in isolation
and started building commons instead of empires.

That’s not apolitical – that’s solidarity.

The #openweb was never just about better software.
It was about building a world where cooperation
beats competition,
where transparency outlasts control,
and where freedom comes from sharing, not hoarding.

People forget this because the #dotcons spent twenty years
repackaging #4opens code into the thin layer of closed platforms,
wrapping our collective labour in corporate branding,
and calling it “innovation.”
They turned our commons into their capital.

But the roots of the movement, the #4opens,
the free software ethos, the hacker culture of mutual aid –
were never neutral.
They were radical acts of refusal.
Refusal to sell out creativity.
Refusal to turn knowledge into property.
Refusal to let gatekeepers define what freedom means.

So yes, the open source community is political.
It always has been.
Every act of collaboration is a quiet rebellion
against the isolation and control of the #deathcult.

When you write open code, you’re not just solving problems –
you’re composting capitalism.
You’re proving that another way of working exists,
that cooperation scales better than greed,
and that shared tools make freer people.

That’s why projects like the #OMN (Open Media Network) matter.
They’re not just technical, they’re social, cultural, revolutionary.
They remind us that freedom isn’t built on code alone,
but on the courage to share, to trust, and to keep things open
when everything around us screams for control.

Open source was always political, it’s time we remembered what side it was on.

To look at why this is important, we need to move outside the comfort zones of #mainstreaming thinking. Let’s start by touching on the role of #protestcamps in direct action: protest camps are temporary activist spaces set up in public areas to bring attention to social, environmental, and political issues. These camps create a direct action environment where people gather, discuss, and demonstrate. They range from #fluffy (peaceful and symbolic) to #spiky (disruptive and confrontational), depending on the nature of the cause and the activists involved.

This raises the question of who uses these strategies and spaces, some examples of protest movements: #Occupy Movement – Challenged economic inequality and corporate influence. #ClimateCamp – A radical grassroots direct action movement to counter #climatechaos through awareness, policy pressure, and direct disruption. Climate camp was active in multiple countries, it peaked in the late 2000s and early 2010s, influencing both public debate and government action. #CriticalMass – A decentralized cycling activism movement, founded in 1992, that uses monthly mass bike rides to reclaim public space and challenge car culture.

These examples are all of grassroots politics operates from the bottom up, empowering people to engage directly rather than relying on mediating political parties or institutions. This long traditional path give communities a voice and enable change outside the #blocking power of traditional structures. Direct action & grassroots politics is always the working change and challenge when activism bypasses traditional political intermediaries, using disruptive tactics like strikes, sit-ins, and blockades.

Together, these methods provide the non #mainstreaming democratic, practical paths to challenge authority, disrupt harmful policies, and drive real change. Let’s look at another example, the debate around #XR (Extinction Rebellion), founded in 2018, #XR uses nonviolent civil disobedience to push governments to act on the #climatecrisis. The movement is divisive, some see it as #spiky, using direct action to force political change. Others argue it’s too #fluffy, adhering to liberal ideas of legality and nonviolence, that limits its real radical potential. Whether #XR is a radical or liberal movement remains an active debate, but the impact it has had on public discourse and activism is undeniable. This living active fluffy/spiky debate is core to affective grassroots activism.

This experience is what we need to pass onto the current #4opens alternatives & horizontalist paths in tech, which to often, have the assumption that liberal legality alone will fix systemic problems, which is an easy to see #geekproblem fantasy we need to focus on balancing. A path to do this is learning from the above history of activism, native #FOSS and #4opens structures, which, yes are not without challenges, are needed to build alternatives that avoid the false hope that #mainstreaming institutions will voluntarily dismantle themselves.

As I keep highlighting, activism isn’t separate from tech development, with the #FOSS traditions coming from tech activism already. Movements like #Indymedia, #Fediverse, and #OMN show that #FOSS paths can be built with social movements in mind. In the end, if we don’t shape our own digital tools, they will be co-opted by #dotcons and restricted #mainstreaming “common sense”. The solution? Rebuild tech from the ground up, not just by resisting, but by actively creating the alternatives we want to see.

#KISS

The challenge for #OMN & #openweb

There are a lot of mental health issues that are pushed over us in what remains of our open alt spaces, we need ways to mediate the damage, to help the people who spread this mess. The path of the #mainstreaming is corrosive to the alt cultures it feeds on. The cycle is always the same:

  • Radical ideas emerge → They are raw, open, and challenging.
  • Mainstreaming co-opts them → Dilutes them into something marketable.
  • They become performative → Used as branding by the #fashernista left, while the right weaponises the left’s discarded tools (like direct action).
  • The original movement is discredited → The real alternatives get buried under a mess of victimhood narratives, NGO bureaucracy, and “respectable” gatekeeping.

Composting this mess, one way is radical openness, but in a way that is intentional rather than naïve:

  • #4opens as a grounding principle → The more we expose the internal workings of a movement, the harder it is for power politics and NGO rot to take hold.
  • Affinity-based organising → Trust-based, decentralised, and responsive, avoiding the traps of rigid structures that get hijacked.
  • Resisting the urge to close → Every time a movement feels under attack, there’s a knee-jerk reaction to centralise and control. That’s how we lose.
  • Recognising how #dotcons manipulate OPEN/CLOSED → They’ve mastered open for them, closed for us, and turned it into a system of social control.

To take these step we need to admit we live in a gatekeepered world, yes the old media gatekeepers are gone, but what we have now is worse. The illusion of openness in the #dotcons masks a totalitarian model of control that makes traditional media censorship look almost quaint. Until we acknowledge that, every alt project will keep getting swallowed or broken from within.

The challenge for #OMN & #openweb is that we need to rebuild media and organising from a place of resilience, not just reaction. The #geekproblem, the #NGO mess, and the left’s failure to defend its own tools have left us in a weak position, but there’s still compost to grow something from. So, who’s ready to get their hands dirty?

Cutting through 99% of the #techshit

How we describe things matters, in this our #fashionistas “common sense” needs work to compost. The #openweb is a much better framing than #fediverse when trying to break out of the tribal bubbles. It speaks to something broader and historical, whereas #fediverse is just one (flawed) expression of those ideas.

Why #openweb matters, it’s not new, which is actually a strength, this is the original internet vision before it got hijacked by #dotcons. It avoids the self-referential nature of the #fediverse, which often turns into a closed loop of devs talking to devs. It’s a term that can bridge communities rather than reinforcing in-group/out-group dynamics.

The limits of mirroring #dotcons, the first stage of the #fediverse, was largely about copying corporate social media platforms but without the profit motive. That was useful, but it’s hit a ceiling. Why? Lack of real community support – Devs build stuff, but actual social infrastructure is missing. Scaling the wrong way – Just copying individualist, engagement-driven models doesn’t actually create an open, healthy network. Reinforcing the #geekproblem – Developers remain in control, not communities, which leads to predictable NGO-style behaviour creeping in.

Shifting the balance in tech, we can’t just keep replicating the #mainstreaming mess in different codebases. The tech itself needs to reflect the values of the #openweb, decentralised in governance, not just code, community-led, not dev-controlled, process transparency, not just ‘open-source’ performatively.

Dealing with the #geekproblem, devs are used to solving problems in isolation, but society isn’t a coding challenge. They often bring #NGO behaviour into the #fediverse, expecting deference to their authority—and then act surprised when there’s kickback.

Being #openweb native, if you’re coming from the NGO world, you’ll have a much better time if you actually engage with the native culture of the #openweb rather than trying to impose external hierarchies. Otherwise, you’ll just recreate the same socially and self-destructive patterns that have wrecked everything else. So yeah, to boost this thinking, we need to start using #openweb more and move beyond the #fediverse branding trap.

The #4opens and #nothingnew both cut through 99% of the crap so the few people who are going to do something can do something that would be useful rather than unless. From useful you get a few more people, rinse and repeat, and you get social change and challenge, even if this is repressed or implodes, it will be more fun, and interesting than the current mess making.

Rethinking Technology

A lot of the posts on this site are based on the thinking that technology is how a society interacts with physical reality. It’s how we feed, clothe, shelter, and heal ourselves. It’s the material stuff that makes life possible, from cooking fires to solar panels, from flint knives to AI algorithms. What is so messy today is the common sense embedded in this thinking, that only ‘hi-tech’ counts as technology which is an absurdity born from a century and a half of industrial brainwashing.

We’ve been so numbed by endless ‘progress’ that we assume only things as complex as computers and jet bombers qualify as technology. As if paper, ink, wheels, clocks, and aspirin pills weren’t tech, just things that exist, like trees and rivers. As if steel saucepans with copper bottoms and fleece vests spun from recycled plastic grew on trees, ripe for the picking.

The false divide of ‘hi-tech’ and ‘low-tech’ is a bad illusion that we need to see through. Try lighting a fire without matches, realise that even so-called primitive tech takes skill and knowledge. Try making a fishhook, a shoe, or a simple tool, realise how much has been lost in the rush towards hyper-specialised consumerism.

Tech isn’t just what we consume, it’s what we can learn to do. That’s the point. And all science is, at its core, technological, whether we understand this or not. A lot of what the #geekproblem thinks as social is just as much technology, as the hard blinded modernism they tend to worship, the cults are as much a problem as a “solution”. The social structures that we use to shape the world our geeks tend to “blindly” worship is technology, too.

Post inspired by https://www.ursulakleguin.com/a-rant-about-technology. The idea that technology is not politics (which is a technology) is the myth that is at the heart of our current mess.

#Technology #Nothingnew #TechShit #Openweb #4opens #Deathcult #DIY #Compost

Bridging the gap: Building a human-first #openweb

Many years ago, I wrote on my website sidebar: “A river that needs crossing—political and tech blogs: On the political side, there is arrogance and ignorance; on the geek side, there is naivety and over-complexity.” Decades later, we still to often find ourselves standing on opposite shores of this river, struggling to bridge the understanding gap between human-centric communities and the techno-centric mindset of the “geek class.” This divide is a core challenge for anyone invested in building a better, decentralised #openweb.

This battle isn’t just about technology—it’s a deeper, unspoken struggle between openness and control. It’s about whether our social networks and communities will empower human trust and collaboration, or continue to be shaped by closed systems that reduce people to passive users.

To touch on this, it’s worth looking at a tale of two projects: Diaspora vs Mastodon

The history of the #openweb provides stark lessons. Consider #Diaspora and #Mastodon, two decentralised platforms with very different outcomes.

  • Diaspora had significant funding, public attention, and a large team of coders. Yet, it failed completely. Why? It was built with a #FOSS closed mindset – trying to replicate the control features of corporate platforms but within a decentralised framework.
  • Mastodon, by contrast, had no funding, minimal publicity, and just one dedicated coder. It succeeded because it embraced openness – allowing communities to organically grow and evolve based on shared principles rather than top-down control.

The lesson is clear: projects rooted in openness thrive, while those built on closed fail.

The is why we focus on the #OMN path, human trust networks over algorithms. One of the core goals is to learn from these past successes and failures. From these focus on growing federated human communities by prioritising openness, trust, and collaboration over any technical “perfection.”

A counterintuitive path – Why Spam and “Bad Content” Matter. It might sound counterintuitive, but spam and irrelevant posts are a necessary part of building communities. Without the challenge of sorting and filtering content, there’s no reason for humans to reach out, form trust networks, and collaborate on moderation. Geeks often see spam as a technical problem to be solved with algorithms, but this approach misses where the real value is.

Algorithms centralise power, when we rely on black-box technology to handle content moderation, control shifts to the people who design and manage these “boxes”. This creates invisible hierarchies, as seen with #Failbook and other #dotcons platforms. By relying on human moderation and trust-building, communities become stronger and more self-sustaining. People are motivated to engage, connect, and contribute to a path they help shape.

Spam and low-quality content must flow into the network as part of the process, but the network itself should flush this out to organically push valuable content to the top through human effort. Of course there is a balance here, this decentralised approach keeps power in the hands of the community balanced with the coders. With this flow of data and metadata established, we put some working federated structure in place.

Scale through federation creates organic growth.

  • Base Sites: These are narrow, local, or subject-focused publishing sites where content creation happens. They are small and community-driven, and their true value lies in their specificity and grassroots community engagement.
  • Middle Sites: This aggregate content from the base sites, adding value by curating, tagging, and filtering. They act as the core of the network, sifting through content to ensure quality and relevance.
  • Top Sites: These are broad outreach platforms designed for #mainstreaming content. They are easy to set up and administer but add little original value. Instead, they highlight and amplify the best content from the base and middle layers. These sites are the change and challenge.

This structure reverses the traditional value pyramid, where top-down platforms dominate. In the #OMN model, the true value resides at the grassroots base, while the top merely reflects the collective effort below.

Moderation as a feature, not a problem, for the network to thrive, it must scale through human connections and trust, moderation is the fuel for building the trust networks we value.

  • Trusted Links: Content flows through trusted networks, where moderators ensure quality.
  • Moderation Levels: New contributors are moderated until trust is established. Over time, as trust builds, moderation becomes less/unnecessary.
  • Failure Modes: Without trust-building, sites will either become overwhelmed by irrelevant content or collapse under the weight of unmanageable workloads.

The only way to maintain a useful site is to build, either a large, healthy community with diverse moderators and administrators, or a small, focused group based on high-quality, trusted connections. Both outcomes are desirable and reinforce the decentralised ethos of the #OMN.

Why automation fails, the temptation to automate everything is a hallmark of the #geekproblem. While algorithms might make a network “technically” better, they erode the human element, which is the entire VALUE point of decentralisation. Automation creates middling-quality networks with mediocre outcomes, leading to Signal-to-Noise problems that, in the end, reduces motivation, if everything is automated, why bother forming trust networks and engaging deeply?

Less is more should be a guiding principle. By focusing on simplicity and human collaboration, the #OMN path avoids the pitfalls of over-engineering and maintains the integrity of its community-driven mission to build a better future. The #OMN isn’t just about technology; it’s about creating spaces where people can connect, collaborate, and build trust. It’s about empowering communities to take ownership of their networks and their narratives.

This road won’t be easy. We’ll need to fight against the inertia of the #dotcons and resist the urge to repeat the “common sense” mistakes of the last decade’s failed alt-tech projects. But by embracing the #4opens principles, we can create a web that serves people, not corporations. The tools are already here. The open internet still exists, for now. The choice is clear, build for humans, not for algorithms. Trust people, not black boxes. Decentralise, federate, and grow organically. The #OMN provides a roadmap – now it’s time to follow it.

Public Social Media: The Choice is Clear

As the #fashernista and #geekproblem “debate” over social media platforms intensifies, the choice between public, decentralised networks and corporate-controlled #dotcons has never been clearer. Let’s look at a simple example:

  • Mastodon is owned by no one and everyone (community-driven). Its structure is public non-profit. Number of distributed nodes are in the thousands (fully decentralised). Post length: 500 characters and more. Can edit? Yes. Mastodon represents the native #openweb. It’s built on decentralised principles, where people and communities own and control their spaces. There’s no central authority dictating rules or exploiting for profit.
  • Bluesky is owned by Venture Capitalists, Its structure is corporate for-profit. Number of “distributed” nodes: One (centralised in practice) Post length: 300 characters Can edit? No. Bluesky, despite its claims of decentralisation, is owned and operated as a for-profit venture. Its structure centralises power and prioritises profit over people’s control, offering a polished but limited alternative to #mainstreaming paths.

The choice between #Mastodon and #Bluesky reflects a broader conflict between decentralisation and #dotcons corporate control. It should, but often is not easy to see that networks like the #Fediverse are native to the #openweb where Bluesky is an interloper, though they are both #4opens. Projects like the #OMN, #4opens, and the #Fediverse itself, offering freedom, community ownership, and transparency. Bluesky, on the other hand, represents the same closed, profit-driven ethos of the #dotcons, repackaged in a new “shiny” wrapper.

When you choose a network, you’re not just choosing where to post, you’re choosing what kind of internet you want to build. The open, public internet is still within reach. The choice should be clear.

Seed from a toot and image from @FediTips

The OMN path, building the activist openweb infrastructure

The #OpenMediaNetwork (#OMN) offers a clear, practical path to (re)building the #openweb, grounded in #4opens. It does this by leveraging common open protocols like #ActivityPub (#AP) and #RSS, alongside existing #FOSS software, to create a distributed network of media platforms where people and groups can join, participate, and contribute. This, like the #Fediverse, is a challenge to the centralised, corporate-dominated structures which define so much of the current internet landscape.

How to make this happen, we need a crew and simple step-by-step building blocks: The #OMN is simplicity and humanistic coding, rather than over-engineered complexity we often see in tech today.

  • Start with the client-server model. The initial focus is on building a robust client-server architecture to create a stable foundation for media sharing and participation. This forms the “hot” storage layer, data that is live, accessible, and regularly used. It largely all ready exists as Fediverse coding and applications.
  • Introduce an offline cold store: Once the client-server infrastructure is operational, a secondary layer of offline cold storage is added. This acts as a backup system, providing high redundancy to safeguard against data loss. Cold storage is cheap, offline, and relies on human interaction for maintenance and retrieval, ensuring resilience and sustainability.
  • P2P connections to cold storage: The final stage introduces peer-to-peer (#P2P) connections to integrate the offline cold storage with the broader network. This allows people to share and retrieve data across the network, even in decentralised or disconnected environments.
  • Iterative learning and improvement: The process is intentionally iterative, encouraging learning from practical experience. The system path is designed to evolve and improve over time, informed by real-world use rather than any attempt at theoretical perfection.

The development of the #OMN depends on its commitment to #4opens. These principles allow for the free sharing and reuse of content, breaking down barriers to collaboration and growing grassroots innovation. By storing most data unencrypted (as the majority of it is not private), the system reduces overhead and complexity, keeping the project aligned with the “Keep It Simple, Stupid” (#KISS) philosophy.

Separating privacy from the #openweb: One critical aspect of the #OMN approach is recognising that encrypted privacy tools are a separate project. Mixing these with the development of the #openweb and #Fediverse leads to unnecessary complexity and division. Privacy tools are vital, but are developed in parallel rather than tangled with the foundational infrastructure. This separation allows each project to focus on its strengths while maintaining a clear, streamlined design philosophy and practical paths.

At its core, the #OMN empowers “normal” people to store and manage their own data. By using a mix of hot and cold storage, people gain control over their digital lives without relying on corporate platforms. The focus on redundancy, backed by tools to search and re-import old data into hot storage, ensures resilience and accessibility.

This human-centric approach contrasts sharply with the corporate and #geekproblem obsession with control and perfection. It’s a more humane vision of technology, based on trust and collaboration rather than surveillance and control.

This builds from a history rooted in activism, the #OMN isn’t just a theoretical project; it’s grounded in decades of real-world activism. From the work of Undercurrents in the 1990s (http://www.undercurrents.org/about.html) to the global mobilisation of the Carnival Against Capitalism (https://en.wikipedia.org/wiki/Carnival_Against_Capital), this draws on over 30 years of direct, on-the-ground experience. The lessons from this history inform every aspect of the OMN, ensuring it stays true, and not distracted, from its activist roots.

The current #block on this needed project is dealing with the #geekproblem and #fashernistas: One of the hardest challenges in progressive tech is the dominance of the #geekproblem, projects driven by technologists that priorities complexity and self-interest over usability and impact. Coupled with the influence of #fashionistas, who chase trends without substance, leads too many projects to doomed before they start to be useful.

The #OMN cuts through this, in that, yes, we can’t solve this mess pushing, but we can be a critical step in the right direction to mediate this mess, by encouraging us all to get out the shovels and compost these people pushing failures. The goal is to build a system that works, not one that dazzles investors, NGOs and blinded geeks with hype while failing to deliver.

The #openweb won’t (re)build itself. It requires us to reject the endless noise of pointless projects and focus on practical, sustainable solutions. By supporting and growing the #OMN path, grounded in #KISS simplicity, #4opens principles, and decades of activism, we create a resilient infrastructure that empowers people and communities.

The future of the #openweb is in our hands. Dig deep, embrace trust, and start building.

OMN #openweb #OGB #Indymediaback #makehistory

The pushing of doomed projects

We need real and sharp critique’s of the current mess pushing of #mainstreaming in the #openweb and #NGO tech-for-good spaces. The challenge is of cutting down obviously pointless projects from 99% to 90% which is a both realistic and necessary. How can we achieve this needed shift, focusing on impactful subjects, better implementation, and strategic approaches in programming development.

The developing of alternatives to corporate platforms is a first step we have taken in the #Fediverse, with most of the current #mainstreaming projects simply replicate corporate models while branding themselves as “ethical” or “decentralised.” The next step is to create genuine alternatives, by focusing on “native”tools for community governance, people-first design. Then it’s key to mediate the many #NGO tech projects that keep reinventing the wheel instead of tools for the change and challenge we actually need and use.

We need to rethink funding paths for #openweb projects, as the current funding ecosystem drives pointless or doomed #geekproblem and #fashernista projects. Many of these are designed to chase grant money, not solve problems. To mediate this, we need to push for more cooperative grassroots funding pools.

A persistent issue is the disconnect between what developers think people need and what people actually need. Shifting away from the current paths can be done by testing ideas in real-world environments before scaling them, ensuring they’re practical and usable. Stop chasing the startup-style obsession with scaling at all costs. Building federated systems designed to thrive in small, resilient communities. Encourage slow, thoughtful growth that prioritises depth of engagement over breadth of reach. Simplifying over-engineered solutions and avoiding adding complexity for its own sake; the simpler the tool, the more likely it is to succeed.

How do we achieve the 9% Difference? Getting from 99% pointless projects to 90% will require, stronger public scrutiny to slow the pushing of doomed tech projects. This needs to focus on realistic, grounded ideas, on doing, not talking by encourage people to start small and prove themselves through action, not the normal empty big vapid #NGO promises.

By focusing, we can make a tangible difference in the #openweb space and reduce the noise of pointless #techchurn that currently wastes time, focus and resources. It’s not about erasing failure altogether, that’s impossible. It’s about creating a culture where thoughtful, practical grassroots work has the space to thrive and grow #KISS

The #dotcons share an ideology

There is a tech ideology that masks corporate power, and this view of #mainstreaming Cyber libertarianism is a bizarre ideological mishmash, a combination of hippie flower power, economic neoliberalism, and a heavy dose of technological determinism. It’s the credo of Silicon Valley, so much so that for years it was known as the “Californian Ideology.” this “thinking” shapes the tech bros and their billionaire overlords, who for the last ten years have push #cryptocurrencys and now claim that technologies like #AI hold the key to solving all human problems and offers “endless opportunities” for wealth, power, and pleasure. Naturally, anything that stands in the way of this vision, government regulation, public oversight, and most importantly collective action, must be swept aside. For meany years, this sounded like a progress path to some, but it’s riddled with obvious contradictions and dangers.

Many of the problems we face are inherently political, requiring systemic solutions that involving collective governance. Yet, the CEOs, executives, and vulture capitalists would rather you believe that the solutions lie in the “free-market”, that is then conveniently funnelled through their platforms and products. This serves their interests in maintaining power and wealth while pushing aside meaningful public accountability and any possible of an alternative.

This fusion of #geekproblem libertarian engineers and anti-government #fahernistas gave rise to the foundational myths of this #geekproblem flow, that technology empowers individuals to create a better world. In the 1990, cyber libertarianism become the dominant ideology in Silicon Valley. Yet, as this ideology flourished, it should have been clear that its vision of “freedom” was fundamentally flawed.

The rhetoric of #techbrow claims to be about freedom—freedom from government oversight, freedom of speech, and freedom to innovate. But in practice, this freedom is selective. It serves the powerful and nasty few while ignoring or exploiting the vast majority. This omission is central to the current #dotcons and parts of our #openweb reboot By focusing exclusively on the dangers of government tyranny, it ignores how corporations can wield just as much, if not more, power over people. This isn’t an accident—it’s the entire point. Silicon Valley’s billionaires don’t want less power for themselves; they want less oversight from governments and the public.

Neoliberalism becomes the new normal to justify policies that benefit the nasty rich. This path of our current #dotcons oligarchs is no accident. The vague anti-government ethos provides the perfect cover for neoliberal policies. By dressing up deregulation, tax cuts for the wealthy, and the dismantling of public services in the language of “freedom,” both tech billionaires and neoliberal politicians can push their agendas without ever addressing the systemic issues of capitalism, inequality and exploitation.

The Musk empire is a prime example, while he rails against government interference, he eagerly accepts billions in subsidies, pushes for deregulation that benefits his companies, and weaponises his platforms to amplify far-right ideologies. Since taking over Twitter, Musk has turned it into a haven for white supremacists and conspiracy theorists, throttled links to media outlets he dislikes, and boosted his own tweets to ensure maximum visibility.

This is the logical conclusion of the path we have all walked down with our embrace of the #dotcons. By rejecting democratic oversight and embracing a narrow, individualistic definition of freedom, we have consolidates power in the hands of the few wealthy, nasty #techbrows and their acolytes. For all the rhetoric about empowering individuals, this path has always been about protecting the privileges of the nasty few.

We see in the USA this Silicon Valley influence growing. Now more than ever, it’s crucial to challenge these paths and step away from the #dotcons these inadequate and nasty people control. We need to understand that freedom isn’t about the absence of government oversight, it’s about creating a humanistic society where power is accountable, resources are shared more equitably, and everyone has the opportunity to grow. The spreading fascism hiding behind the ideology of Cyber libertarianism offers none of this, Instead, it offers us a neo feudalism, tech kings, knights and priests who claim to liberate us while consolidating their control. It’s time to see through the shiny algorithm driven façade and make the effort and focus to build something better. With the native #openweb reboot we have the tools to do this, with #OMN there is a different technological path we can take.

#OMN demonstrates the values that dead ideologies refuse to acknowledge

The #fashernista common sense path, driven by trends, appearances, and surface-level thinking, is always a reflection of the dominant ideology. In today’s world, this means it perpetuates the neo-liberal #deathcult, which pushes profit over people and the environment. This ideology a motivation of #stupidindividualism, where the focus is on personal gain, consumerism, and competition rather than solidarity, cooperation, and collective well-being.

This same mentality is mirrored in the #geekproblem, where technologists to often design and promote tools and systems that replicate and reinforce neo-liberal values, rather than challenge them. By framing technology as “neutral” or purely functional, they ignore the broader social impact of their work, allowing it to serve as an uncritical extension of the #deathcult’s values. This is why so much of modern technology amplifies isolation, surveillance, and exploitation instead of fostering connection, community, and empowerment.

Challenging these people and their ideas is crucial if we want to break free from the current cycles of destruction. However, ignoring them and focusing our energy elsewhere may be the more practical and effective path. Engaging with them to often leads to frustration and burnout as their ideological framework is deeply ingrained, and their reflexive defensiveness derails productive efforts.

As with composting, when there’s too much “shit” to shoval, the resulting stink can make the change we need feel unpleasant and off-putting. The sheer negativity and hostility of challenging entrenched ideologies creates a barrier to engagement for those who might otherwise join or support transformative movements. If the alternative to the #deathcult seems unappealing or toxic, it risks alienating the very people and communertys we need to build a better path away from the current mess.

Instead of wasting time trying to convince the entrenched or defending against their reactionary attacks, we could focus on building practical, grounded alternatives? By creating spaces, tools, and communities that embody the “native” #openweb values, we can offer a tangible, appealing contrast to the hollow shadow of the #deathcult worshipping. The goal is to show—not just tell—that another world is possible, and that it is not only necessary but desirable.

By doing this, the stink of the current dead ideology will become irrelevant. When people experience the benefits of living and working in paths that lead to commons, mutual aid, and flourishing, the death spiral of #stupidindividualism and the #geekproblem will lose its appeal. In the end, it’s not about fighting their ideas directly, it’s about making those ideas obsolete by building something far better.


To dive deeper into this , we need to look at the underlying mechanisms of how the #fashernista mindset, the neo-liberal #deathcult, #stupidindividualism, and the #geekproblem perpetuate themselves—and, more importantly, look at how this interlocking mess hinder progress while pretending to advance it.

The #Fashernista mindset is a reflection of dominance, as it operates as a mirror to dominant ideologies. By nature, it does not challenge power structures but absorbs and reflects their values, often in a more palatable or “trendy” form.

  • Aesthetic over substance, the prioritisation of appearances—what looks progressive, innovative, or ethical—over what actually is. For example, this neo-liberal “common sense” can be dressed up in “sustainable” or “inclusive” branding, while the underlying paths remain exploitative.
  • Tokenistic activism leads to shallow forms of activism, where symbolic gestures (#dotcons posting, slogans, memes and corporate-sponsored campaigns) replace meaningful systemic action. It gives the illusion of progress while leaving the core issues untouched.
  • Gatekeeping change is more about chasing trends rather than structural transformation, the #fashernista mindset creates a kind of cultural gatekeeping. True progress, which often appears “messy” and challenges comfort zones, is sidelined in favour of ideas that are easier to sell to the mainstream.

A Devotion to self-destruction, at the core of the neo-liberal mess, is the worship of market forces as the ultimate solution to all human problems. This drives society toward environmental collapse, social disintegration, and increasing inequality, all while proclaiming itself as the only rational way to organise the world.

  • Market “common sense” holds that markets are inherently efficient, fair, and inevitable, even as they consistently fail to address systemic crises like climate change, economic inequality, and resource depletion.
  • Individualism as control, framing individuals as isolated, rational actors responsible for their own success or failure, the #deathcult deflects attention from structural oppression. This isolates people, making collective action more difficult and reinforcing the system’s power.
  • Growth at all costs is an obsession with endless economic growth, even on a finite planet. This suicidal drive underpins its “deathcult” nature: it sacrifices long-term survival for short-term profits.

#StupidIndividualism is isolation masquerading as freedom

  • Alienation is growing with the idea that people should rely solely on themselves, #stupidindividualism leaves people disconnected from community support systems. This alienation feeds despair and reinforces compliance with the status quo.
  • Consumerism is identity, with people being encouraged to define themselves by what they consume rather than what they contribute to society. This distracts from collective struggles and entrenches a culture of passivity.
  • Weaponised identity politics, while this postmodern movment started as a way to empower marginalised groups, in the hands of #stupidindividualism, it becomes a tool of division. Individuals focus on personal grievances rather than uniting across identities to address systemic oppression.

The #geekproblem is often technology without politics, which emerges from a belief that technology is inherently neutral and that its development can exist separately from politics, ethics, or social power structures. This naivety—or wilful blindness—results in tools that perpetuate the very problems they claim to solve.

  • Apolitical engineering, where technologists focus on building “innovative” tools without considering their social impacts. For instance, surveillance technologies are marketed as safety solutions while eroding privacy and empowering authoritarianism.
  • Centralisation in disguise when #FOSS, open-source and decentralised projects replicate centralised power dynamics as their creators fail to address underlying social issues. A decentralised system run by a different few is still elitist.
  • Failure to address root causes as the #geekproblem thrives on quick fixes and clever hacks rather than systemic paths leading to solutions. It too often assumes that technology alone can solve problems like poverty or climate change, ignoring the need for social, political and economic transformation.

We do need balence, why ignoring these messy forces may be the smarter path as confronting the #fashernista mindset, neo-liberal #deathcult, #stupidindividualism, and the #geekproblem head-on often feels like trying to swim against a tidal wave. These ideologies are deeply ingrained, and challenging them directly can result in burnout, frustration, and thus further entrenchment of the status quo.

The “shit-to-compost ratio” is a thing when engaging with these entrenched paths we end up uncovering a lot of “shit”—toxic debates, defensive reactions, and wasted energy. If this overwhelms the capacity to turn these challenges into productive change, the effort can become self-defeating. Sometimes instead of fighting these paths on their terms, it may be more effective to focus on building alternatives like the #OMN. By creating functioning, appealing models of community, solidarity, and sustainability, we can then push to make the current systems obsolete, this is “our” path not theres

Building alternatives is a #KISS path to counter the destructive ideologies and to demonstrate the viability of better paths. This means focusing on practical, community-driven tools and solutions that embody the values we want to see in the world.

An important question is why people can’t see this? The inability to recognise these dynamics stems from decades of cultural conditioning and structural manipulation.

  • Simple propaganda, The priest’s of neo-liberalism has spent decades shaping public perception, presenting it as the only viable path. Its dominance is so pervasive that many cannot imagine alternatives.
  • Cultural individualism, when people are taught to see themselves as isolated individuals rather than interconnected members of a society. This blinds them to the power of collective action.
  • Distractions built into consumer culture, social media, and the 24-hour news cycle keep people distracted and disengaged from any real systemic issues and paths.
  • Fear of change with the unknown being scary, and the idea of steping away from entrenched paths can feel overwhelming or even impossible.

To shine light we need to compost the stink of the dominant ideologies — reflected in the everyday #fashernista mindset, neo-liberal #deathcult, #stupidindividualism, and the #geekproblem. But yes this needs to be balenced as directly fighting these entrenched paths can often feel futile and counterproductive. Instead, we need to also focus on building the alternatives we want to see, like the #OMN, cooperative, community-driven, and grounded in solidarity.

By creating working paths of a diffrent future, we make the failures of the current path self-evident and offer a clear, appealing alternative path. The change won’t come from confrontation alone—it will come from living and demonstrating the values that these dead ideolgys refuse to acknowledge.

A social tech path out of the current mess

A look at the paths we need to take to balance the current #mainstreaming. Mess begets more mess, embrace It, but strategically is the starting point of the #OGB project, recognising that solving crises will inevitably create new complications. This isn’t defeatist but pragmatic. Understanding that “messy consensus” is a natural state of grassroots activism both online and offline allows us to embrace imperfection while striving for progress. How can we build tools to work with this balance, we need paths that don’t eliminate mess but help us navigate it constructively.

Messy consensus vs. formal consensus, is basic, that “almost nothing that works, works with formal consensus” is both an indictment of rigidity and a call to trust human intuition and collective messiness. Formal consensus processes prioritise idealised decision-making frameworks over functional, timely action. Messy consensus in practice, decisions that evolve through ongoing dialogue, negotiation, and iterative adjustments. A focus on getting things done rather than endlessly perfecting processes.

The #OGB Project approach is based on #KISS (Keep It Simple, Stupid) by documenting messy consensus in action rather than try to force-fit solutions into rigid structures. The wider #OMN is about building software tools that reflect this dynamic, fluid, adaptive, and capable of handling the inherent unpredictability of real world grassroots organising.

Grassroots movements need patience and realism, activism is hard work, rife with delays, frustrations, and the risk of spiralling into unproductive behaviours. The example of delays being full of “shittiness all round” is all too common. The solution is to focus, implement basic accountability and communication tools to reduce friction (e.g., clear timelines, transparent updates). Design paths where delays can’t derail core progress (e.g., smaller, autonomous working groups with clear boundaries).

The #geekproblem and governance failures, technologists operate under the illusion that technology is apolitical, seeing themselves as neutral actors. This leads to tools and systems that perpetuate power imbalances rather than address them, then governance struggles inside this #techshit. On the more #NGO paths, governments and corporations alike fail because they attempt to apply dated paradigms (territorial governance, Soviet-style technocracy, and unchecked market competition) to globally networked paths.

#OGB and the #openweb native paths are about building politically aware technologies that understand their social impact and are actively shaped by the communities they serve. This is about moving beyond individualistic thinking to balance paths where decisions are made collectively and equitably, guided by progressive shared values and principles.

Metadata isn’t trivial, it’s often more revealing than the data itself. Governments and corporations weaponise it for control. However, this control relies on perpetuating individual isolation and the illusion that society doesn’t exist. A core path is challenging the #deathcult mentality and this death spiral of isolationism. The idea that individuals are isolated entities, disconnected from society, aligns with the deeply reactionary mindset of the #deathcult. It’s this ideology that drives surveillance capitalism, authoritarian governance, and ecological collapse.

The #OMN is about countering the death spiral by build networks and technologies that grow solidarity, collective agency, and a sense of shared purpose. To make this happen, we need to call out reactionary ideologies wherever they manifest, but with patience and a focus on education. The Internet is a commons, not an empire. The internet’s potential is currently squandered by treating it as a platform for profit-driven empires. With the #OMN instead, we cultivate a shared common, reflecting the principles of the #openweb. With commons-based governance, we move away from corporate models and toward federated, community-led governance. Interoperable ecosystems, prioritise open standards that allow diverse communities to connect without being locked into monopolistic kingdoms.

The #OMN contribution, is about documenting the failures of current systems and demonstrate the viability of federated, grassroots alternative paths. And from this building the cultural and technical infrastructure necessary to support an internet that is truly by and for the people. Practical steps are acknowledging the mess, start with the reality of our messy paths and systems rather than pretending they don’t exist. Then use this understanding as the foundation for solutions. Promote realistic timelines, by accepting that grassroots organising moves slower than we’d like, but ensure delays are constructive rather than paralysing. Focus on education, misunderstandings stem from a lack of digital literacy and political awareness, we need patience and persistence to mediate messy processes through practice.

In conclusion, how can we shape the world without being covered in shit. Yes, the path is messy, imperfect, and filled with hard work, but that’s no reason to despair. The #OMN projects offers a grounded approach that prioritises doing over theorising, embracing messy consensus as a strength rather than a weakness. By rejecting the #deathcult of individualism and building on the principles of the #openweb, we create paths that reflect the reality of grassroots organising: chaotic, collaborative, and, ultimately, transformative.