Pick up the shovels to start growing the commons, that’s the #OMN path

There is a temptation to see today’s hard right move as something new. Looking at this mess, the #deathcult is the name I use for the destructive logic of #neoliberal capitalism: a world where profit, growth and competition are the dominant measures of value, while human needs, shared resources and collective responsibility are pushed aside.

If we want to understand the political crisis, we need to dig beneath its surface of how social crisis becomes authoritarian politics. The hard right doesn’t emerge in a vacuum, it draws power from the insecurity, anger and social fragmentation that this system helps produce. History offers some uncomfortable lessons.

Mussolini came from the socialist movement before breaking with the left over the First World War and moving towards nationalism, political violence and authoritarianism. Early fascism combined different political currents before developing into a more defined authoritarian project. In Germany, the Nazis used the myth that internal enemies had betrayed the nation to explain defeat and social crisis. Antisemitic conspiracy theories became central to their account of national decline.

The pattern matters more than any simple comparison between past and present. A society experiences economic insecurity, political failure and declining trust. People feel betrayed, existing institutions appear unable to respond. There are often genuine grievances underneath this anger, the dangerous move comes when structural problems are turned into stories about enemies.

Economic insecurity becomes the fault of immigrants. Political failure becomes the fault of an imagined conspiracy. Cultural change becomes evidence of national decline. Complex social problems are reduced to a few people or groups who can be blamed. The system disappears from view, and the scapegoat takes its place. This is politically powerful because it gives people a clear target without requiring anyone to challenge the structures producing the crisis.

The promise to make the nation great again, authoritarian nationalism often offers a story of lost greatness and promised renewal. Mussolini drew on an idealised image of the Roman past. Nazi ideology constructed a racialised national community around ideas of ethnic purity and exclusion.

National identity itself is not the problem. People need belonging, shared history and meaningful relationships with the places where they live. The danger comes when belonging becomes exclusion. “We live here together” becomes “this is ours, and those people do not belong.” A collective need for security is turned into a demand to identify outsiders. The promise of renewal becomes permission to deny others their place in society.

This is one way the #deathcult and the hard right can reinforce each other. A society organised around competition and insecurity leaves people looking for explanations. Authoritarian nationalism offers belonging and certainty without requiring a fundamental change to the economic structures producing the insecurity. The blame moves around, the underlying system remains.

The important point is the process of #mainstreaming. In social democracy, a fringe idea becomes a campaign demand, it enters a manifesto, other parties adopt parts of it. Newspapers discuss it as common sense, eventually, the boundaries of acceptable political debate have moved. The mess is not only the most extreme position, it is the gradual normalisation of the assumptions underneath it: that particular groups are the cause of national decline, that exclusion will restore social stability, or that some people’s rights can be treated as expendable.

This is how political culture changes before a decisive break with democratic institutions ever occurs. There is an important difference between the political environment of the twentieth century and our own, as the #dotcons algorithmic control industrialize the problem. The old hard right relied on newspapers, meetings, party organisations and physical networks. Today, political messages also travel through algorithmic platforms capable of distributing them at enormous speed.

The #dotcons turn grievance into a feedback loop: anger → attention → engagement → more anger. A complicated social problem becomes a short video with a villain. A conspiracys travel faster than a careful explanation. Outrage becomes a product, and the systems distributing it have incentives to keep feeding people these digital drugs to keep people engaged.

The #dotcons commercial incentives of attention-driven systems amplify conflict, reward emotional reaction and make it harder to sustain a shared understanding of reality. That is part of the #techshit problem, were, technical systems built around commercial incentives reproduce and intensify social problems while presenting themselves as neutral tools.

The #deathcult encourages #stupidindividualism the idea that everyone is responsible for their own survival, that social problems are individual failures, and that collective solutions are either impossible or unnecessary.

History shows how political fragmentation pushes authoritarian movements. In the final years of the Weimar Republic, conflict between the left’s major parties, violence and the selling out/weakening of parliamentary government contributed to the conditions in which the Nazis gained power.

Polarization makes collective action harder when it turns differences into an existential conflicts, when movements spend all their energy fighting internally, they stop building. When every disagreement becomes betrayal, cooperation becomes impossible.

When people lose the ability to work together across differences, someone can arrive promising to settle everything through force and authority. This leaves people isolated precisely when they need one another. When the emergency becomes permanent, we cannot build an alternative society if we destroy every space in which we might cooperate.

Another historical warning concerns the politics of exception. Authoritarian movements argue that ordinary democratic processes are too weak to handle a crisis, extraordinary circumstances supposedly require extraordinary authority. An emergency like on rushing #climatechaos does not automatically produce authoritarianism, societies sometimes genuinely need exceptional measures to respond to immediate dangers.

The #deathcult thrives on the claim that there is no alternative. The hard right turns that same sense of inevitability into a demand for control. If people are persuaded that the only choices are fear or authoritarian order, the space for alternatives becomes smaller. This leads to the next stage of the #deathcult – when human beings become economically useless.

Beneath these political mechanisms sits a deeper problem, the idea that human worth depends on blinded economic usefulness. As people are encouraged to see themselves as individual economic units, competing for a place in a system that treats profit, growth and capital accumulation as its highest values. Work harder. Consume more. Compete better. Become more productive. Apologise for needing anything.

What happens when you become ill, disabled, unemployed, old, poor or simply unwilling to spend your life enriching someone else? If your value depends on your productivity, it becomes easy to treat your needs as a burden and your existence as something that must be justified. This is one of the cruellest tricks of #stupidindividualism: a structural problem becomes a personal shame.

People begin asking whether they deserve a decent life, rather than asking why the conditions for a decent life are being made conditional in the first place. At the same time, the concentration of wealth creates opportunities for a small number of #nastyfew actors to influence politics, media, infrastructure and public debate. The danger of systems that weaken accountability and treat the suffering of some people as an acceptable cost of doing business.

Homelessness, preventable illness, poverty, displacement and environmental destruction do not all arise in the same way. They do, however, show how human needs can be subordinated to other priorities. A system can destroy lives without ever officially deciding to kill anyone. The question is not only whether a class of people might directly target those they consider economically useless. It is why we tolerate arrangements that make some lives more expendable than others.

And why do we internalize that judgement, apologizing for our existence instead of challenging the system making us feel ashamed? The problem is social, not individual, as there is no individual solution to a fundamentally collective problem.

We cannot buy our way out of a crisis produced by the concentration of wealth and power. We cannot solve social isolation through endless individual self-improvement. We cannot rebuild shared reality by retreating further into personalised feeds and private bubbles. Nor can we expect a change of politicians, a new app or another set of slogans to solve the deeper problem on its own.

We need to rebuild the social capacity to act together, that means practical communities, independent media, shared resources, public accountability and spaces where people can disagree without destroying their ability to cooperate. It means creating alternatives before a crisis forces us to act, rather than waiting for existing institutions to fail completely.

This is where the #openweb becomes important, the #OMN: news, archiving and governance. The path is news → archiving → governance. Before we can govern together, we need ways to remember together. Before we can remember together, we need trustworthy public media. And before that works, we need communities capable of disagreeing without destroying themselves.

The #OMN works towards federated media flows in which people and communities can publish, subscribe, moderate, archive and share information without handing ownership of the entire media environment to a central platform. The – open data, open source, open standards and open process – provide practical principles for examining whether this infrastructure is genuinely open and accountable.

The aim is not to pretend that technology alone will save us, it is to build tools that support collective participation rather than passive consumption, and shared resources rather than platform ownership. The same principle lies behind #OGB, the Openweb Governance Body: exploring how autonomous communities coordinate, negotiate and govern their relationships without surrendering everything to a central authority.

These projects are small parts of a much larger social challenge. But they offer a practical direction beyond simply complaining about the existing system. This is social composting: learning from the mess

We need to compost history, that does not mean romanticizing the past or pretending that every earlier movement got things right. It means treating history as material we can work with. Keep what helps us understand, expose what failed, learn from the damage. Do not repeat the structures that produced it.

The hard right thrives when people believe that the only choices are fear or control. The #deathcult thrives when people believe that there is no alternative to competition, extraction and permanent insecurity. Our task is to make other possibilities practical.

Trust instead of fear, commons instead of concentrated ownership, participation instead of spectatorship, cooperation instead of permanent culture war. Not another shiny political platform, and not another round of #techchurn. We need social infrastructure through which people can build together, maintain shared memory, challenge concentrated power and create alternatives rooted in everyday life.

The future is not predetermined, the worst outcomes are not inevitable. But ignoring the mechanisms that produce them will not make them disappear. The hard right becomes dangerous while its assumptions are becoming normal. The #deathcult becomes harder to challenge when we mistake its values for common sense.

We need to dig at the roots, not just cut back the visible growth. Pick up the shovels to start growing the commons. That’s the #OMN path.

Can the #openweb reboot scale without copying the #dotcons?

Can the #openweb reboot scale without copying the #dotcons?

There is a recurring argument about the #Fediverse that starts with a reasonable question of how can the Fediverse scale? So why, because, yes, it doesn’t yet have the same ease of use as mainstream social media. Infrastructure can be fragile. Servers can struggle when large numbers of people arrive at once. Developers need support and servers cost money. There are no universal performance guarantees, and there isn’t a single business model paying for the whole system. All of that is real.

But underneath this question is a important distinction. Are we trying to scale a platform, or are we trying to scale a network of communities? Those are not the same project, platform scale versus network scale. The #dotcons are built around platform scaling, the basic model is: one organization → one platform → millions of users → centralized infrastructure → centralized governance → monetized attention. The objective is to get as many people as possible onto the same system.

The Fediverse nativly comes from a different tradition, its #KISS path is: many communities → many servers → open protocols → federation → local autonomy → shared network. The objective isn’t necessarily to put everyone in the same place, it is to allow different places to connect. That is the central distinction that gets ignored by mainstreaming crew in discussions about “scaling the Fediverse”.

Scaling the platform is not the same as scaling the network, if we take the #dotcons model as our definition of success, then the Fediverse will always look deficient. It doesn’t have one company providing everything, have one business model funding everything, it doesn’t have one #UX controlling everyone, or one central authority making all the decisions. But these aren’t simply missing features, they are features we deliberately don’t want to reproduce.

The common sense question shouldn’t be – why isn’t the #Fediverse more like mainstream social media? The more need focus should be on – how do we make a federated network of communities sustainable at much larger scale? That is a different engineering, economic and social problem, a different idea of scale.

The problem we need to compost is then, #mainstreaming blindness asks – how do we get millions of people onto one platform? The openweb asks – how do we make thousands or millions of people able to participate in sustainable communities that can connect to each other? That is still scale, it is distributed scale rather than centralized scale. Instead of building one giant machine capable of containing everyone, we build a network of autonomous communities capable of supporting themselves while remaining interoperable. This is native to the historic logic of the #openweb.

This changes the #UX question, the cultural problem that is easy to mistake for a UX problem #mainstreaming common sense talks about. The #dotcons have spent years developing effective systems for capturing attention, infinite feeds, control algorithms, notifications, status competition, engagement metrics pushing personalized outrage. Constant “novelty”, better named as people becoming accustomed to digital drugs. So the mainstreaming “fix” is “why doesn’t this work like the platforms I’m used to?” But if the alternative simply reproduces the same addictive relationship between people and media, we haven’t built anything at all that we need, and the will still be no alternative.

Our native project we have worked so hard on for the last 50 years, is not only about changing the plumbing, its better understood as drug detox. The openweb needs working detox, what we do not need is a “better” version of the same addiction. The current reboot needs is a different relationship with media to move from passive consumption towards participation – publish → participate → moderate → organize → build. This is the reasons the #OMN is interested in the UX question.

The aim isn’t to make another platform that is easier to consume, it is to make participation easier than consumption. On this different path the #mainstreaming people still have veiled points, but the problem they still use these to push us down bad paths. Yes, distributed doesn’t mean free, but this distinction should not become an excuse for ignoring the real material problems. Servers cost money, developers need to live, systems need maintenance, communities need resources, infrastructure needs reliability.

You cannot wish these problems away, but to rebalance this we do have seed paths, platform cooperatives are one possible response. Shared ownership and cooperative funding can provide useful ways of sustaining infrastructure and development. But this needed “business model” is not the same thing as a governance model.

And this is where the argument gets more interesting, the governance problem. Once we accept that the #Fediverse is a network rather than a platform, we need governance appropriate to a network, with questions like: Who decides? Who represents whom? How do autonomous communities resolve conflicts? How are shared resources managed? How do communities negotiate with powerful external organizations? What happens when commercial interests arrive? And how do we prevent a small number of organizations from becoming permanent gatekeepers?

These aren’t abstract questions, the more successful the #openweb becomes, the more contested it will become. The #dotcons have enormous resources and existing user bases. Governments, NGOs, foundations and commercial interests will also have reasons to influence an increasingly important open network. So governance needs to be designed before concentrated power becomes embedded.

The historical disagreement, the difference between the two approaches becomes clearer. One path says – The Fediverse needs to become sustainable enough to compete with Big Tech. Build better infrastructure, develop business models, support developers and perhaps use platform cooperatives.

The other says – yes, we need sustainable infrastructure – but don’t define success as becoming another Big Tech platform. Build the economic and governance systems around federation rather than replacing federation with centralization.

These positions overlap on many practical problems, they diverge over the path of the thing being built. One starts from the platform, the other starts from the network. That distinction matters because the governance that follows will be different.

This is the gap that led to the #OGB – the Openweb Governance Body. The proposal for a native governance layer for a federated network. Using the same principles that make federation possible – autonomous communities, open protocols, distributed participation, federation between communities, local decision-making, shared standards, negotiation and mediation, accountability between participating groups.

In other words governance that follows the architecture, rather than creating one institution above the network, building ways for the communities within the network to coordinate. Governance between communities “Who should control the Fediverse?” – “How can autonomous communities govern their relationships with each other?” very different questions.

A community shouldn’t have to surrender its autonomy in order to participate, different groups should be able to connect, negotiate, delegate, challenge decisions and coordinate around shared problems. Governance becomes a network capability, rather than a permanent hierarchy sitting above the network. Institutions can still exist, foundations can still exist, cooperatives can still exist. The important thing is that they don’t become synonymous with the network itself.

#OMN is the media version of the same problem – how do we build federated media flows where communities publish, subscribe, moderate, archive and share information without handing ownership of the whole media environment to a platform? #OMN and #OGB are therefore two parts of the same larger project to build the social infrastructure needed for a federated openweb to remain federated as it grows.

The technology matters, #ActivityPub matters, federation matters, #FOSS matters. But none of these automatically produce a healthy social system, they are tools. The culture, economics and governance built around them matter just as much. Don’t scale the wrong thing, is the central lesson.

We should absolutely work on reliability, infrastructure, sustainability and usability, but we should stop treating the #dotcons platform model as the measuring stick for anything. Scaling a platform means concentrating more people and resources into one system, scaling a federated network means enabling more autonomous communities to participate and connect. Those are fundamentally different forms of scale.

What we need to compost is the mainstreaming mess of when we “forget” the historical openweb wasn’t created because people wanted a slightly nicer version of #Facebook. What these people forget is that it came from a different idea of what networked communication could be. The challenge, what we need to support, now is to preserve and develop that difference while dealing realistically with money, infrastructure, scale, governance and the arrival of powerful actors.

So please focus – the real question isn’t simply, can the Fediverse scale? It is, can a federated network scale without turning itself into a platform? And underneath that is can the openweb grow without becoming the thing it was built to replace? A basic #KISS governance problem, that is why we need to build the alternatives now, before the vacuum is filled for us.

The practical #OGB

  1. Federation, not a central organization – OGB isn’t one body governing everyone. It is a federated governance layer that communities, projects and servers can participate in.
  2. #ActivityPub native, were overnance functions are distributed through the same federation model as the #Fediverse. Groups can communicate, propose, delegate, challenge and record decisions across organizational boundaries.
  3. Permissionless participation as the is no central gatekeeper deciding who is allowed to join the governance network. Communities can connect when they meet the basic protocol/social requirements.
  4. Affinity groups rather than permanent representatives, were people organize around issues, projects or communities. Authority comes from participation and demonstrated trust, rather than simply holding an institutional position.
  5. Sortition and recall. Where representatives are needed, selection is based on sortition rather than elections or permanent appointment. Delegates remain accountable and can be recalled.
  6. Dilution of concentrated power. No person, organization or community is able to accumulate permanent control. Roles, influence and decision-making capacity are deliberately distributed.
  7. Voices rather than a single leadership. A small rotating group of 3–5 “Voices” provides coordination and a public interface without becoming a permanent ruling committee.
  8. Governance as a protocol/social practice. The important thing isn’t creating another institution, it’s creating a shared way for autonomous communities to negotiate with each other.

So in the current Fediverse the example is:

#SWF governance through an institution.
#OGB governance between federated communities.

And that fits the #openweb because the governance path follows the architecture – distributed, federated, contestable and permissionless, rather than the normal default common sense of centralized ownership. The interesting bit is that #OGB doesn’t have to replace existing institutions, it can talk to them, mediate with them, and provide a counterweight to them while the #openweb remains open.

#KISS

Bunker as a metaphor

There is something revealing about the way powerful people talk about our future, when they imagine crisis, they imagine their escape. A luxury bunker, fortress border, a private city, a rocket or an #AI cloud. A place for the self chosen few to survive while everyone else is left outside to die.

This is the “logic” of the #deathcult we all worship, if the world is breaking, protect yourself rather than repair the world. It should be obverse to us that this is is not really any actual plan for the future, its just more head down worship, an admission that this class have stopped believing in any thing at all.

But, yes they hid this, they still tend to tell a story, the shiny version of this story is always the same, out of catastrophe comes a golden city, the old world burns, the rubble is cleared, and the self selecting few build something beautiful on top of it.

We have heard this story for thousands of years, apocalypse, judgement, Armageddon, collapse, then purification for paradise for the few survivors. The modern retelling simply replaces heaven with a billionaire bunker, an exclusive smart city, an AI utopia or a colony on Mars, different technology, same path.

On this #mainstreaming path some people, who we call the #nastyfew in the #OMN hashtag story, deserve to survive the mess they created. But what is not told in this simply story is that the bunker is hard right politics – #climatechaos, pandemics, resource conflicts, economic insecurity and technological disruption are real problems. But there are two very different ways to respond to systemic crisis.

  • One response is – How do we protect everyone and make the system more resilient?
  • The other is – How do I make sure I am on the inside when it collapses?

The second path is not surprisingly increasingly visible in #nastyfew billionaire culture, authoritarian politics and in the #dotcons industry we all spend way to much time inside.

in this modern story, the bunker is not just a building underground, it is a political metaphor, fortress borders are bunkers, private security is a bunker, gated communities are bunkers, #closedweb platforms are bunkers. What matters for us in #FOSS is monopolized infrastructure is a bunker. Even the fantasy of escaping humanity through #AI or space is another bunker, an attempt to leave the shared social and ecological world rather than compost our dysfunctional relationship with it.

This path is the opposite of the #openweb,it is were the #deathcult turns fear into control. The right-wing answer to social crisis is always built around fear – Fear of outsiders, fear of immigrants, fear of social change, fear of losing status, fear of disorder, fear of the future. But, then comes the golden lie, the promise, we will protect you, but this protection soon becomes control. The anger that should be directed toward concentrated wealth and political power gets redirected sideways and downwards toward other ordinary people.

The poor become the problem, migrants become the problem, minorities become the problem, the left becomes the problem. The messy complexity of society is reduced to enemies, it is an old political trick that the #blinded technological #closedweb makes much more powerful. Today’s authoritarian politics doesn’t arrive wearing an old-fashioned uniform. the phone in our pocket, influencers, algorithms, targeted advertising, surveillance systems, AI-generated propaganda and permanently monetised outrage. The infrastructure of the #dotcons is a bunker.

But what we focus on the #OMN path is there is alternative, this alternative isn’t pretending that everything is fine, not another shiny utopia, and it certainly isn’t waiting for some perfect political party, perfect technology or perfect leader to save us. The alternative is much more boring – Build things that work, trust, commons, local resilience. Create media systems where communities can see and understand what is happening. Focus more on building technologies that people can actually control by #KISS keeping the infrastructure understandable so participation is possible. Create spaces where people can disagree without immediately becoming enemies. That sounds much less exciting than an AI god or a $50 million survival bunker, good, what we need to do as the #DIY grassroots is move from bunkers to bridges

The important question is not, who gets into the bunker? The question is, what are we building outside it? Because humans have already built an enormous number of bunkers, political bunkers, economic bunkers, cultural bunkers, technological bunkers, information bunkers. We don’t need more, we need bridges, and bridges are fundamentally different from bunkers.

A bunker protects something by excluding people, a bridge creates value by connecting people. That is the deeper #openweb possibility – not a technological escape from society, but technology that helps society organize itself. Not centralized control, but distributed participation, not ownership of everything, but stewardship of shared resources, not fear as the organizing principle, but trust. Not “how do I survive when everything collapses?” but “How do we make collapse less likely, and life better, together?”

Its about composting the apocalypse – the world really is messy, but fear doesn’t have to become a bunker, it can become a reason to organize. This is where social composting matters, take the accumulated waste of the last decades — #neoliberalism, authoritarianism, #techshit, platform capitalism, political tribalism, broken institutions and the endless fear machine. Don’t pretend it isn’t there, don’t worship it or spend your entire life fighting it head-on. Compost it, break it down, learn from it, keep what is useful, let the dead parts become soil to then grow something different.

The #deathcult says the future belongs to the #nastyfew who can buy their way out, the #lifecult says the future belongs to those who can build relationships strong enough to stay. The choice isn’t really between apocalypse and utopia, it is between bunkering down or building commons. The planet doesn’t need another billionaire bunker, it needs people willing to pick up shovels.

A #mainstreaming view of this

#OMN #openweb #commons #lifecult #deathcult #dotcons #socialcomposting #KISS

Why “common sense” is a cage – we don’t have to worship this mess

The problem of #dotcons is attention capture, its why #digitaldetox is a part of the #OMN toolbox. So lets look at why we need to act on the digital drug problem. The everyday digital drug fix starts with a notification, you pick up your phone because you get a notification. You unlock it, check the notification. Then maybe you look at one thing, then another, then another and suddenly an hour have disappeared.

You didn’t decide to spend the next hour staring at short videos selected by a #dotcons in the service of the #nastyfew. You didn’t sit down and make a conscious choice to enter the endless scroll, you just responded to a notification. Swipe – maybe this one is rubbish – swipe – that’s funny – swipe – boring – swipe – interesting – swipe – somebody attractive, and on it goes. This is the basic addiction of the #dotcons: turning our attention into a reaction rather than a choice. The important thing isn’t that one particular video is good or bad, the problem is loss of focus.

Every notification creates another injection, every swipe gives the algorithm a signal about what keeps you looking. The drug learns what holds you there, while you gradually lose track of why you picked up the phone in the first place. This isn’t communication in any real way, it’s an attention stealing machine and the more time we spend looking at it, the more normal the behaviour becomes. This is why #DigitalDetox project isn’t about telling people to “use their phones less”, its an AA meeting, we need to understand the drug is difficult to stop.

The phone isn’t the problem – digitaldetox is about #KISS technology to help people have more focus to participate in their communities. This mess we need to composting is social, the technology is a part, and yes the is piles of #techshit but under this surface is blinded ideology – the business model and the social architecture we think of as common sense.

The question is what infrastructure we build around those addictive behaviours, it is the problem with #mainstreaming, that it rarely looks like control from the inside the trap, it looks like common sense. People are presented with acceptable ideas, organizations, technologies and ways of working. Then, because everybody around them makings the same choices, those choices are “natural” – “This is just how things are done.”

But that “common sense” has a history. – for forty years, a mixture of #neoliberalism, #postmodernism, professionalisation and institutional culture has created a particular political and technological environment, that tells us that change should happen through recognized organizations, recognized experts, recognized funding structures and recognized channels.

Alternative paths are not forbidden, they are simply made difficult to see, and when people have spent decades inside this environment, asking them to look outside it can produce strong negative reaction. Then the problem is not simply bad people, it is tempting to describe this as a problem of individual personalities. Someone is arrogant, someone is ideological, someone is a gatekeeper, someone is “woke”, someone is a bureaucrat. But that misses the deeper problem, that people are shaped by the systems they live inside.

If your professional environment rewards certain ideas and punishes others, eventually you learn what can safely be said, learn which projects look fundable, learn which language gets accepted. You learn which organizations are considered legitimate. You also learn which people are worth listening to, its a #KISS social filter. The result is not only a conspiracy, it is something mundane and, more difficult to challenge, a culture reproducing itself. The people keep selecting things that make sense in the current #mainstreaming paths, and become evidence that the current #techshit mess is right all along.

This is one of the traps of #mainstreaming – its the grassroots problem we need to compost – grassroots projects come from somewhere completely different, they are messy, experimental and don’t always have professional language. They are built by people who see a #DIY problem and start doing something about it. That is where interesting alternatives begin, when these projects enter the mainstream funding and organizational environment, something bad happens. The project is asked to translate itself, then translate itself again to fit into a recognized category, demonstrate impact, scalability, governance, sustainability etc.

Then comes the compleat #block, it has to demonstrate that it already looks like something the funder understands, by the end, the thing being funded is very different from the thing that originally mattered. This fuck-up is not always malicious, it’s a structural problem of mainstreaming trying to make the unfamiliar familiar, and in doing so, it removes the qualities that made the grassroots project interesting in the first place. When we try and compost this #mainstreaming mess, people become defensive. When you challenge somebody’s “common sense”, you are not challenging an opinion, you may end up challenging their social position, their professional identity and their understanding of how the world works. That feels threatening, so its normal that the response is defensive.

Instead of asking “Could this alternative actually work?” the conversation becomes “Why aren’t you doing this properly?” Then comes the familiar #blocking “Use the proper channels.”“Talk to the right people.” “Get the stakeholders together.” “Build consensus.” “Follow the process.” “That’s not how things work.” And sometimes these are perfectly reasonable suggestions, but sometimes “proper process” is simply #blocking, ensuring that nothing outside the existing system can ever become legitimate.

The #OMN is built from a different starting point, it does not share any assumption that the existing institutions can solve the problems. It starts with people, communities, media and flows to build useful things the people can use, avoiding technical complexity to make participation is possible. We need these native technology’s as tech has its own version of the problem, the #geekproblem that assumes, if something is technically possible, the technical architecture should determine how people behave. This is the way power accumulates around administrators, developers, institutions and large communities, it is social. Thus, simply making something “open source” does not automatically make it socially open.

It is why matters, open data, open source, open standards and open processes are not the whole answer, but they can create space for communities to make their answers. Mediation rather than control, the answer to messy human behaviour is not more control. The #OMN is closer to a river than a filing cabinet, objects flow, people contribute to the flow, communities filter and shape the flow. Different places can create different views of the same underlying information. Some things become trusted – some things remain uncertain. Some things disappear from a particular view without pretending that they have magically ceased to exist everywhere.

This is a very different idea of network governance, its organic, its about composting the mess. The #openweb has accumulated decades of corporate platforms, closed APIs, surveillance economics, status games, technological churn, institutional habits and ideological baggage. There is a huge pile of shit, the answer is not to pretend otherwise, we compost it, take what is useful, break down what is harmful. Reuse existing tools, keep the lessons, discard the assumptions to help grow something new from what remains.

That is a more practical form of radicalism than simply traditional #fashionista left declaring that everything has to be destroyed and rebuilt from zero. It is also why #KISS matters, keep it simple, make the useful thing work. The real challenge to compost is cultural, the barrier to alternative technology is often not technology it self, it is the problem of common sense imagination. People need to imagine that things could work differently, then after this grassroots paths need space to experiment, to grow, before they are forced into the current #mainstreaming.

Funders like #NLnet need to recognize that something can be valuable before it has already become institutionally respectable. And #mainstreaming organizations need to understand that they are not the source of innovation, as to often they are the last people to notice this, that does not mean abandoning them, but it means not making them the only path.

So the question becomes, how can we convince them to build real alternatives, we can just to spend another twenty years trying to convince a closed system that it should become open. The path out of this mess is simple build something open, don’t waist to much time and focus explaining to institutions why grassroots communities deserve infrastructure. And don’t wait for “the right people” to give permission, start with the people who are already doing the work.

The important shift is from permission to participation, from ownership to commons, from control to mediation, from platforms to flows. From mainstreaming the grassroots into existing institutions to letting grassroots practice grow outward into the wider culture. The existing “common sense” can be composted, it is not inevitable, it is simply what has grown around us, to become a mess. We don’t have to worship the mess, we can pick up a shovel, turn the pile, let it breathe and grow something better from it.

Don’t be a duck

There is such a thing as reality, and humans have an intrinsically limited idea of what it actually is. All human thought and culture are created by humans. In that process, there is a strong tendency for our ideas to become religion, things we believe to be true rather than things we keep testing.

The West developed a useful hack to try to escape this trap. Religions are built around truth. Science is built around doubt. Make an observation. Test it. Try to prove yourself wrong. Keep the results. Let someone else test them. This simple hack has worked VERY well – for good and for evil. Science doesn’t tell us what we should do. That’s the next problem.

Morality.

The #openweb is #4opens, where dues this place the current #AI path?

To understand and walk this, lets look at an example of the mess we need to compost – by lifting the lid on the current #AI noise. The problem, isn’t simply whether #AI is intelligent; it is who controls the infrastructure, what incentives drive it, and whether technology serves people or turns people into components of the machine. When can see this we might be able to see, thus act on the #OMN trajectory: technology → power → participation → open infrastructure → commons, let try and get past the #fashionista mess of whether #AI is or isn’t “really intelligent.” as this is a lot of #mainstreaming noise.

AI is going to take all our jobs.
AI is going to transform everything.
AI is going to become conscious.
AI is going to kill us.
AI is going to save us.

Some of these claims might be true, some are noise and others certainly nonsense. The more useful questions are simpler – Who controls the technology, what are they trying to achieve, and who gets to decide how it is used? This is where the #OMN view of technology starts, don’t believe the hype – but don’t ignore the technology.

One of the problems we need to mediate, is, we should be careful about criticizing AI by repeating the claims made by the #dotcons (AI companies). If a company tells us its system is basically becoming a digital human, and we respond by saying “yes, but this digital human is dangerous”, we have already accepted their framing, we are helping improve there profits and power by repeating there story.

The same thing happens with the last generation of #dotcons, #Facebook told us its algorithm understands us, #Google tells us its systems are intelligent, #AI companies tell us their models are reasoning. Most of this is smoke and mirrors that we should be ignoring if we actually wont to see anything real.

This next #dotcons #AI boom involves enormous amounts of investment in computing infrastructure, data centres, chips and energy. The companies involved are under pressure to keep growing because the financial system only rewards growth. This produces a dangerous feedback loop, a company needs to keep growing as investors expect growth, the company therefore needs a new story about future growth, the technology becomes that story. The investment creates infrastructure, the infrastructure creates pressure to find uses for it, the uses become evidence that the technology is inevitable. Then more investment follows, it isn’t only a conspiracy, it is a #KISS system of incentives.

The better approach for us is to look underneath the noise. Q. What does the system actually do? What infrastructure does it require? Who pays for it? Who owns it? Who benefits? What happens when it fails? What happens to the workers? What happens to the users? What happens to the communities around it? All are more interesting than arguing about whether a snake oil chatbot is “really thinking”.

And this is an important #OMN lesson – technology does not exist outside society – the code is one layer, underneath the code are ownership, money, labour, institutions, energy, law, culture and power, when we get distracted and ignore those lower layers we don’t understand the technology at all. When this happens the mess we constantly have to compost is that this pushing of #techchurn isn’t innovation. We’ve seen this before, #web02 was going to transform everything, then crypto, NFTs. Then the metaverse, and then whatever the next shiny thing was.

Each wave arrived with claims about revolutionary transformation, yes some of the technologies were useful, but the investment system doesn’t reward usefulness, it rewards growth stories. This produces #techchurn, endless technological change driven partly by the need to find the next thing to invest in, rather than by any clearly identified social need. This is not new, we have been pushing this kinda mess since the industrial revolution.

So, how can we compost this mainstreaming mess, one path we tried and it kinda worked in the 20 century was socialism, or in the western guise social democracy. This is a different politics from simply saying “technology bad”. That older question takes us directly into territory were there is another mythology we need to challenge – Markets don’t produce good technology, the idea that if a technology is useful, the market will automatically discover the best version of it. History doesn’t support this well, this is why the #openweb matters. A genuinely open network gives people alternative paths. Open standards reduce #dotcons lock-in. Open source makes systems modifiable. Open data makes information reusable. Open process makes power visible.

The fourth one of these is especially important, so that the social consequences of technology aren’t hidden inside the code. We can find them hidden inside the process, who funded the project? Who decided the priorities? Who was consulted? Who wasn’t? Who owns the infrastructure? Who gets to change it? Who carries the social and ecological risk? Who gets the benefit? If those questions aren’t visible, the technology is normally reproducing the same old power structures, we need to compost.

This mess is not only to be found in technological we can use the to look and judge social paths. The same thing happens with markets, with bureaucracies, algorithms. The system follows its incentives, consequences emerge from the interaction between the system and the world. This is the reason #KISS matters, don’t invent unnecessary mythology when a simpler explanation works.

Open source is a social technology, one of the strengths of #FOSS is that people can inspect the system. That doesn’t magically make it secure, but it creates a culture in which claims can be challenged, problems exposed and were people can build alternatives. The current #mainstreaming path is not this, its repeating trust us:

Trust the company.

Trust the algorithm.

Trust the secret model.

Trust the security team.

Trust the executives.

Trust the experts.

Trust the investor story.

That is the kind of technological hierarchy that the native #openweb paths needs to challenging with a shovel. Native paths, need native technologies, with community participation, not #dotcons or #geekproblem technologies of obedience. Our path is about composting the layer of abstraction between people and reality – technology can make people more capable or it can make people more manageable, this simply understanding is what makes #OMN a shovel.

The #OMN isn’t trying to build another AI-powered social media platform or creating a better algorithm, it isn’t trying to replace one technological priesthood with another, the #OMN is much more basic.

News.
Archiving.
And eventually, down the road, governance.

The idea is to build infrastructure where people participate in the flows of information rather than being only consumers. Events come into the network – People and communities add context – Stories connect and organize those events – Objects move between nodes – Metadata gets added and corrected – Different communities can see different things – Useful information can spread – Useless information is allowed to decay.

And, nobody has to maintain one giant master database containing the “correct” version of reality. This is a what we call a #datasoup, messy, living, federated information environment. And that mess isn’t weakness, it becomes the very resilience we need. Distributed systems need distributed understanding.

The #OMN path is deliberately different from the dominant AI model, were the dominant model says: collect everything → centralize it → train the model → produce the answer. The #OMN is closer to: collect from many places → connect → tag → contextualize → challenge → correct → archive → feed back into the network.

As I keep saying, this is not an attempt to create a perfect database, it is an attempt to create flows of trust. The network flows become the process of understanding. That is why federation matters, open process matters, why human moderation matters. It is why disagreement matters, and why we don’t need another central algorithm deciding what everybody should see.

In our current economics: People are inputs, workers are costs. Communities become markets. Attention becomes a resource. Knowledge becomes training data. Care becomes an inefficiency. That should reveal to you the common sense #deathcult mess we need to compost. That is the #OMN path, technology is a tool, the question that matters is who holds it, who maintains it, who benefits from it, and what kind of society it helps us to build.

Care is missing in the current mess, in a better world, a worker cares about the person using the product, a journalist cares whether the information is true, a nurse cares whether the patient gets better, a programmer cares whether the software actually works, a community cares whether its infrastructure remains useful after the funding runs out. This is difficult to understand for only automated paths because care isn’t an optimization problem, it is a social relationship.

The future doesn’t need more technological priests, it needs people able to pick up the tools, understand how they work, challenge the assumptions behind them and use them together.

That is the #openweb path, that is .

A more progressive liberal view of this same #AI mess

#OMN #openweb #FOSS #AI #automation #techchurn #techshit #dotcons #geekproblem #commons #KISS

A story about our normal path

I have to be clear about where I’m coming from, as I’m standing in what might generously be called an undefined position. Not because I have no position, but because I’ve spent a very long time in the messy path of history that nobody has ever managed to define: grassroots DIY direct action. It’s a long history, a lot of people have been building things, breaking things, occupying things, squatting things, filming things, publishing things, arguing about things and occasionally setting fire to things.

The problem is that when you later try to write the history down, everyone suddenly wants to know what the movement was. What was the ideology? Who were the leaders? Where were the foundations? What was the organisation? And that’s where things get messy, because nobody agrees where the foundations are.

Lets look at an example: so you get this normal argument about protest camp bridge-building, one person says the bridge needs a proper political foundation, another says it needs a technical foundation, someone else wants a historical foundation, someone else wants consensus, someone wants a committee to decide what the foundations should look like. And while everyone is arguing about foundations, the river is getting wider.

So eventually somebody says: “Fuck it. Let’s just build the bridge.” And that is more or less what happens. You find some old timber, someone has some big rope, someone has some strong string. There’s a pile of planks that was probably once part of a pallet, nobody is sure where they came from. Someone has painted ACTIVITYPUB on the side of it, although they have misspelled it.

And somehow, against all sensible engineering, the first section reaches the other bank, it wobbles, it creaks, one of the ropes looks deeply theoretical, there is no planning permission, there is certainly no five-year infrastructure strategy. But people are crossing.

Halfway across, somebody stops and announces that the bridge isn’t sufficiently inclusive, someone else points out that it isn’t sufficiently decentralised. A third person wants to rewrite the protocol, a fourth person has discovered a grant opportunity for “Innovative Participatory Bridge Futures”. And meanwhile the people who actually need to get across are standing on the bank saying “Can we just get across the fucking bridge?”

That, unfortunately, is a pretty good description of the whole project, it isn’t finished, it probably isn’t even properly defined, it has a long and badly documented history, and it is held together by people who don’t always agree with each other.

But it moves, and sometimes, when nobody can agree where to build the perfect bridge, the most useful thing you can do is build the rickety one. Then cross it, then fix it while you’re standing on it, preferably before the river rises.

Balance is not only trying to convince people about the #OMN in the abstract, show them.

If a #fashernista sees shiny stuff growing on real soil, they’ll drift toward it because it works.

If the #geekproblem finds a simple tool, they’ll tinker because they can get their hands dirty.

The #mainstreaming will wait until it looks inevitable. Fine, don’t build for them, build something useful, build it in the open. That’s the : open data, open source, open standards, open process.

A working #OMN node, a #MakingHistory flow, news moving, archives useful, trust built through participation. We don’t only need better marketing, we need better working examples.

it is a #KISS path.

People moved right becouse the #deathcult pushing of insecurity and distrust has been uncomposted for 50 years

Currently we are to stuck in the liberal response to the current hard rightward shift, as they treat it like a fixed demographic fact. “Those people won’t move.” “Those voters are lost.” “Reform has captured them.” then comes more polling, messaging, focus groups, electoral strategy and process. This is the #geekproblem applied to blinded #fashernist liberal politics: treating a living social system like a technical problem that can be managed from above. But people don’t live inside polling data, they live in communities, institutions, workplaces, families, streets, media systems and increasingly broken #dotcons digital spaces.

And when this #mainstreaming stops giving people security, meaning or trust, something will fill the gap. If government doesn’t deliver, people look elsewhere, institutions aren’t trusted, people look for identity, communities are fragmented, people look for tribes. If #mainstreaming politics can’t offer a believable future, people reach for something that feels solid now. That is why sectarian identity becomes attractive in an age of inchoate policy, captured institutions and bad-faith politics.

At least identity feels tangible, I know who I am, who they are, and I know who is to blame. It is a crude form of social infrastructure, but it is still infrastructure. And this is where the liberal framing goes wrong, the “rightward shift” isn’t some mysterious virus that has infected society, it is a feeding on the very probels our 40 years of worshiping a neo-liberal #deathcult has produced, on broken social trust, insecurity, precarity, housing insecurity, broken public services and loss of community that leads directly to political powerlessness.

And the constant experience of being told that everything is improving while your lived experience says otherwise. You don’t compost that with better messaging, you don’t shoval it with another consultation, you don’t defeat it by telling people they are stupid, racist, backward or “misinformed”. You certainly don’t challange it by becoming better at managing the same broken system.

You change the conditions that produce the politics, this is where the #OMN way of thinking matters. Start with the social infrastructure, build trust, participation to grow commons with space for paths where people see the evidence, challenge it, add context and correct mistakes. Build spaces where people do things together rather than simply consuming politics through algorithmic feeds.

That is how trust grows, from paths where the is more than a technical checklist. Because open process lets people see how power actually works, it turns politics from something done to people into something people can participate in. Communities become visible without first getting permission from the #mainstreaming machine. Where trust is something built through participation rather than handed down by an authority. Where disagreement isn’t automatically treated as failure. Where mistakes can be corrected rather than silently buried. Where history isn’t constantly erased by the next algorithmic cycle.

You don’t solve the rightward shift by endlessly talking about the rightward shift, you rebalence the social conditions underneath it. The right-wing understands something that much of the liberal centre has forgotten – people need belonging. The nasty mess we currently need to compost is allowing belonging to grow from fear, exclusion and enemies. Make people safer, communities stronger, open up space were people can build together.

Because trust is built through doing things together – that is the native #openweb path. We need to compost what the right feeds on: division, so the alternative has to grow from trust. That’s not electoral strategy, its #KISS growing social infrastructure.

The problem isn’t that humans are stupid, maybe its more that we’re just good at organising stupidity. The planet isn’t dying because it hates us, the planet will be fine. It’s the humans who are having the difficult bit, the economic system says: BUY MORE SHIT. Religion says: TRUST THE INVISIBLE AUTHORITY. Politics says: PICK A TEAM. The #dotcons say: KEEP SCROLLING. And the #geekproblem says: DON’T WORRY, WE CAN ENGINEER OUR WAY OUT OF IT.

We’ve pushed a #nastyfew class to avoid any responsibility, and then people on there knes eyes closed wonder why nothing changes. Maybe the useful position is to step back from the social and ecoloical mess long enough to actually we are creating it. Not abandon people, not give up on society, but stop pretending the existing path is working.

The #OMN starts from that uncomfortable place. News. Memory. Trust. Participation. Eventually governance. Not another shiny platform, another central authority. A bit of infrastructure for people to see what is happening, connect it, challenge it, remember it and build something better together.

The planet doesn’t need saving from humans, humans need saving from the #deathcults we so easely worship. And maybe the first step is getting off our knes opening our eyes and looking around at the mess we need to compost.

#OMN #openweb #commons #FOSS #dotcons #geekproblem #deathcult #KISS

Trust matters, community matters, participation matters

Hummm this needs more thought… DRAFT

The #deathcult is selling the void, turning meaning into a market, in this post we cover the normal themes of #stupidindividualism, commodification, atomisation, trust and community.

One of the deeper tricks of the #deathcult is that it doesn’t only sell us products. It sells us back the meaning, belonging and connection that the system itself has striped away. Nietzsche’s famous declaration “God is dead.” was not simply that religion was disappearing, but that an outdated system of shared meaning and moral authority had collapsed.

For many people, that leaves a void, a longing for meaning, connection, protection and purpose, for something larger than the isolated self. And where there is longing, capitalism sees a market – consumer capitalism, the market for meaning has always promised that dissatisfaction can be solved through consumption. Buy the car, the clothes, the holiday, the experience, buy the lifestyle. But what this hides is the more profound needs of belonging, meaning, safety, trust, community – don’t fit comfortably into commodity form – more stuff does not fill the hole – so the market moves further inward.

Instead of simply selling objects, it starts selling the self with self-improvement, self-mastery, self-optimization and personal growth. Manifestation and spiritual awakening, the lie becomes: the problem is not the society you live in, the surrounding relationships, or the structures shaping your life, the problem is you. And in the mainstreaming, conveniently, there is always another influencer peddling a course, book, retreat, coach or guru available to fix you.

This is the perfect market because the product must never work, if people actually became fulfilled, the market would disappear. So people need to remain almost healed, almost whole, almost happy, almost enough – the longing itself becomes the business model – this is #stupidindividualism dressed as enlightenment.

Then we have religion reborn – the commercialised form of Western spiritualism – not community ritual, religion or spiritual practice, but the Instagram-ready world of manifestation, “high vibration”, gurus, retreats and personal enlightenment. This supposedly alternative culture simply reproduces the core values of capitalism: individualism, control, competition, self-surveillance and the hero narrative.

Our current “thinking” instead of challenging these values, we spiritualise them, you are told that your thoughts create your reality, everything happens specifically for your personal development. That success proves you are aligned, suffering means you failed to think correctly. The fantasy is that you can become the god of your own reality.

This looks like liberation, but underneath it is the same old #stupidindividualism. The individual becomes the centre of everything, society disappears, material conditions disappear, history disappears and power disappears. The outcome is you treat other people as supporting characters in your personal journey, then exploit them by turning structural problems in to personal failure.

This is where politics becomes important, if every outcome is understood as a reflection of your mindset, then structural criticism becomes difficult. Poverty? It is a mindset problem. Loneliness? Means you need to work on yourself. Abuse? A lesson the universe sent you. Illness? Your energy is wrong. Failure? You did not manifest hard enough.

The effect of this “thinking” is deeply conservative, instead of asking why people are suffering, we tell them their suffering is evidence of their own failure. Instead of rebellion, we get self-improvement. Instead of solidarity, introspection. Instead of collective action, another #SEO journal.

This is an affective #mainstreaming way of neutralising dissent because it turns social pain into private inadequacy. The death of empathy is the ugliest part of this, if someone’s suffering is something they “manifested”, then nobody has to sit with them in it. Nobody has to listen, has to ask what happened, has to offer real help. A platitude replaces solidarity “Everything happens for a reason.” “You need to forgive.” “This is a lesson.” “You attracted this into your life.”

The language sounds caring, but the practice becomes the opposite – cruelty is renamed healing, blame as wisdom, detachment is renamed enlightenment. This is simply more emotional capitalism, were the language of empathy remains everywhere, while the actual social practice of empathy disappears, but when empathy dies, connection dies with it.

Community is dangerous to power, people who gather can organise, people who form relationships can resist. People who trust each other become harder to govern through fear and isolation. The current mess does not need tanks in the streets to atomise people, it can do it culturally as when connection is labelled dependency, needing people becomes weakness and community becomes inconvenient. In our worship of the #deathcult the ideal person becomes the isolated, self-managing individual who treats every problem as something to solve alone.

At the #OMN we keep coming back to the #mainstreaming problem. Why? A system is most powerful when its values stop looking political, when they become common sense, when individualism becomes blinded freedom, competition becomes human nature, consumption becomes happiness. Self-surveillance becomes personal growth and isolation becomes independence. At this point, the system barely needs to tell people what to do, people reproduce the values themselves. They discipline themselves, blame themselves, sell the same worldview to each other. The #deathcult ideology becomes culture, becomes infrastructure.

But, the path away from this mess is simple, without followers, the hierarchy collapses, this is particularly obvious in digital culture. The supposed influencer is still dependent on likes, subscribers, sales, views and reputation. They claim independence while being embedded in the same attention economy they supposedly escaped. They are not outside the market, they are a particularly efficient product of it.

We need to remember that human beings have always created ritual, meaning, myth and shared practices. The #OMN path points in this direction, less self-obsession, more participation. Less individual optimisation, more shared action. Less influencer culture, more horizontal knowledge. Less performance, more trust. Less “fix yourself” more “build something together”.

The #openweb matters here because the structure of our technology also shapes our culture. The #dotcons push the isolated individual, your feed, brand, your followers, your engagement, your identity. The #deathcult repeatedly breaks social things into individual fragments and then sells them back to us. It breaks community and sells networking, meaning and sells lifestyle, confidence and sells self-help. It breaks connection and sells social media, belonging and sells branding.

The answer is not another product, its simply to rebuild the social fabric that commodification has been eating away. Yes, real connection is messy, solidarity is inconvenient, community involves disagreement, compromise, responsibility and mutual care. You cannot optimise it, you have to participate in it. And it is one of the reasons the #OMN keeps saying the same apparently simple thing – Trust matters. Community matters. Participation matters. The #deathcult wants you staring endlessly into yourself, the commons start when we look outward and find each other #KISS


I kind of though this was incomplete so did some reading and added this section.

Maybe focus on different paths to get a balance of good and bad…

The Chinese Cultural Revolution remains a difficult and important experiences for anyone seriously interested in emancipatory politics. It is tempting to reduce it to the normal #mainstreaming a story of authoritarianism, Mao, political violence and social chaos, but doing that misses something more useful. The Cultural Revolution was also a huge experiment in what happens when millions of people are encouraged to challenge established political power and create new forms of organisation.

Its failure raises a question that remains relevant today – how do people share real power without reproducing the behaviour of the structures we are trying to replace? – This is a central question for the #OMN path to walk from challenging power to creating alternatives.

The distinction between dismissal and pluralisation.

  • Dismissal is the politics of removing people, defeating factions and taking control. It is fundamentally about deciding who should have power and who should be excluded from it.
  • Pluralisation is different. It is about people organising themselves, experimenting with new relationships and creating institutions outside existing hierarchies.

The Cultural Revolution contained both tendencies, in its early years, independent organisations and new forms of mass political participation emerged. But these experiments became caught up in factional struggles. Groups began fighting over who would control political power rather than concentrating on what new forms of social organisation they could create.

The result was destructive, the politics of negation overwhelmed the politics of creation. This distinction matters as it is relatively easy to define what we are against. It is much harder to build something that people actually want to participate in. A movement can become good at identifying enemies while becoming progressively worse at creating alternatives.

That is one of the traps that the #OMN path is avoiding. A simple problem is that authoritarianism does not require a state, it is possible for people to reproduce authoritarian relationships among themselves. You can see this today in cancel culture, how ordinary people became involved in policing one another, enforcing political identities and attacking those considered insufficiently revolutionary.

This creates a difficult problem for anyone pursuing decentralised or anti-authoritarian politics, simply removing the state does not automatically create freedom. Simply decentralising power does not automatically make relationships democratic. A crowd can become authoritarian, a community can become authoritarian, a movement can become authoritarian or a social-media group can become authoritarian.

Even a supposedly horizontal organisation do develop informal hierarchies, gatekeepers and systems of exclusion. This is why “power to the people” is not enough as a political programme. We also need structures that help people exercise power without turning that power into domination over others. This is what the #OGB is for and about.

The danger of dismissal has a connection with what we now call cancel culture, although the underlying behaviour is much older than social media. The important issue is not simply criticism of individuals, criticism is necessary in any functioning democratic culture. The problem is the development of an internal policing culture where belonging depends upon ideological or moral purity. People are divided into the good and the bad. Disagreement becomes evidence of corruption. Mistakes become grounds for exclusion and political differences become moral crimes, eventually the movement starts consuming its own members. This is the logic of dismissal.

And it is particularly dangerous for grassroots movements because they lack the institutional safeguards that exist, at least theoretically, within formal democratic structures. Without some way of managing disagreement, accountability and conflict, decentralisation simply produce competing factions fighting for informal control.

Creation has to be the core path, this is the most important lesson, not simply “don’t be authoritarian.” It is more positive than that. Build, build! Institutions, relationships, build commons, build democratic practices, build alternative infrastructures. Build ways for people to participate without having to surrender control to a central authority, this #KISS step changes the political question.

Instead of asking – who should control the existing system? We ask – what can we create that makes the existing system less necessary? This is a much more interesting question, that moves politics away from permanent opposition and towards experimentation. The goal is not simply to seize somebody else’s institution and run it with different people, it is to create institutions with different relationships built into them.

Then we have the old stalwart of class analysis, this is useful for understanding economic power and exploitation, but when class becomes a moral label, it becomes another mechanism of dismissal. Someone is no longer disagreed with because of what they are proposing, they are dismissed because of what category they have been placed into.

This creates a strange reversal, the people who were supposedly building a more egalitarian society can become increasingly concerned with identifying and eliminating the “wrong” people. The category becomes more important than the political project, a historical paradox that people who had been oppressed under the old system could become defenders of the new hierarchy, while people from previously privileged backgrounds could become radical opponents of bureaucratic privilege. People are more complicated than political categories that matters for any attempt to build a genuinely participatory politics.

A needed balance is that institutions matter, we should not only romanticise spontaneity. People organising themselves is important, grassroots experimentation is important, but spontaneous organisation does not automatically remain democratic. There need to be ways to deal with disputes, abuse, exclusion, manipulation and concentrations of informal power.

This does not mean rebuilding a centralised bureaucracy, more about developing lightweight (like the ) democratic institutions that protect pluralism and participation. The challenge is to create enough structure to prevent domination without creating so much structure that the institution becomes another hierarchy. Yes, a difficult balance, but avoiding the problem does not make it disappear.

The #OMN project is not about building another political machine, it is to experiment with infrastructure that allows people to organise, communicate, publish, archive and make decisions while retaining meaningful control over their own participation. That means moving away from the logic of the centralised platform, instead of one organisation → one authority → one set of rules, we can explore, many participants → shared protocols → transparent processes → distributed participation.

But distributed does not mean unaccountable, the infrastructure needs mechanisms for trust, moderation, transparency, rollback, correction and disagreement. The aim is not to eliminate conflict, it is to make conflict productive rather than destructive. But openness alone is not enough, an open system can still develop closed social relationships. A technically decentralised network can still become dominated by a few people. A community project can still develop gatekeepers. So the technical architecture and the social architecture have to develop together.

This is why the #OMN path is not simply about technology, it is about learning how to build social systems that are capable of remaining open, while not repeating the politics of negation. The path is therefore be surprisingly simple, a movement cannot define itself forever by what it opposes. If all our energy goes into removing enemies, exposing bad actors, denouncing ideological impurity and winning internal arguments, we eventually become trapped in the same power logic we claim to oppose.

We need to spend more energy on creating, create spaces where people can participate, commons where people can contribute without surrendering ownership to a corporation, archives that preserve collective memory. We need media systems that don’t depend upon algorithmic gatekeepers, governance where disagreement does not become exclusion. Not only that, but we need to create institutions that can learn, this path is the difference between negation and creation.

We need a path, not a blueprint. Questions to address, problems any emancipatory movement has to confront. How do we prevent bureaucracy from becoming permanent? How do we stop decentralisation becoming factionalism? How do we deal with disagreement without turning it into moral warfare? How do we give people real power without enabling new forms of domination? How do we create democratic institutions that remain open to change?

The #OMN therefore starts from a path of creation rather than dismissal, we should not try to build a perfect system. We build systems that people can participate in, question, modify and improve. That means accepting disagreement, allowing experimentation to create mechanisms that prevent any one group from permanently capturing the commons. This path to self-government has to be learned, practised and institutionally supported.

Freedom is not created simply by removing authority, it is created by building the social relationships and institutions that allow people to exercise power together without turning that power into domination. That is a much harder project, but also the more interesting one.

The #OMN path is not about taking power – it is about building the capacity for people to share power #KISS

The #openweb and projects such as the #OMN are more than technical alternatives

Techno #feudalism is a description of the power that large #dotcons technology platforms now have over the economy and society. The comparison is with medieval feudalism. Under feudalism, land was the critical means of production and ordinary people worked land they did not own. Lords controlled access to it and extracted rents or surplus from those who depended on it.

This is relevant today were the critical bottleneck is increasingly digital capital: platforms, servers, algorithms, data, cloud infrastructure, app stores and enormous networked captured user bases. A few corporations, run by an increasingly visible #nastyfew control this infrastructure. Communities, businesses, workers and creators are dependent on platforms they do not control.

The current shift is from ownership to access, instead of owning software, music, games or other digital tools, people rent access through subscriptions and platforms. This means wealth and control accumulate with the owners of the infrastructure rather than with the people using it.

The #closedweb platform economy creates rent extraction. App stores, marketplaces, hosting platforms and gig-economy companies take a percentage from the economic activity that passes through them. Network effects make dominant platforms increasingly difficult to challenge, as we are seeing, allowing those rents to rise.

#AI is we get past the narrow use case of #LLMs could intensify this dynamic by replacing human labour with capital-intensive systems. If a few companies own the #AI infrastructure, the bargaining power of labour will fall while the power of capital owners, the #nastyfew takes over the levers of power over the #mainstreaming.

The political dimension – #dotcons don’t merely control economic infrastructure; their algorithms influence what billions of people see, discuss, believe and buy. This gives the #nastyfew platform owners an extraordinary ability to shape public discourse.

But yes, you would be right to point out this is just the normal monopoly capitalism for now, these companies still invest enormous amounts in research, infrastructure and innovation. They operate within markets and people are not legally bound to them in the way medieval serfs were bound to their lords. The system can also be understood as an intensification of monopoly capitalism and rent extraction.

For the #OMN, the strongest point is that the problem isn’t technology itself, it is concentrated ownership and control of the technological infrastructure. A simple stepping to network changes the relationship, instead of everyone being tenants on somebody else’s platform, we build infrastructure around open standards, federation, interoperability, shared ownership, participation and commons-based production.

That makes the #openweb and projects such as the #OMN more than technical alternatives. They become part of the struggle over whether the digital world develops into a feudalistic landscape of platform landlords and digital tenants, or remains a genuinely distributed native #openweb commons.

In that sense, is an economic and political argument as much as a technical one: keep the infrastructure open enough that nobody can permanently own the flows through which everyone else has to live and communicate.

It’s a #KISS project.

Institution create the behaviour they claim merely to measure – Economics → institutions → behaviour → the #deathcult

One of the meany problems with modern capitalism is not simply that some corporations are greedy. It is that we have built institutions around the assumption that people are greedy, and then wondered why they behave that way.

Since the 1970s, #neoclassical economics became dominant in business schools and corporate thinking. An older social democratic idea of the manager as a professional with responsibilities to workers, customers, communities and society was displaced by a #geekproblem model of management built around financial incentives, shareholder value and measurable returns.

This became part of what is commonly called #neoliberalism. At the #OMN we polemically and, we argue, factually call the resulting social system the #deathcult: a system that places financial accumulation, competition and individual economic interest above the social relationships and ecological systems that actually make society, and life possible.

The darkness at the centre of this system is the idea of #Homoeconomicus – the simplified economic human who is assumed to rationally pursue personal advantage and maximise material rewards. Applied to the corporation, the logic becomes straightforward, managers cannot be trusted to act in the interests of shareholders because they have interests of their own, so we need incentives.

Give managers shares and stock options. Tie their bonuses to share prices. Measure everything. Monitor everything. Make individual financial reward correspond with corporate financial performance. This became part of the intellectual foundation for shareholder value.

The corporation increasingly stopped being understood as a social institution with multiple responsibilities and became something closer to a machine for maximising financial returns. Workers become costs, communities externalities, nature becomes a resource, customers markets. Managers become agents, shareholders become the priority. And success becomes a number.

The problem is that people aren’t actually like this – the fascinating thing is that the economic model is a very dangerous description of how humans actually behave. Research from behavioural economics and even game theory has repeatedly demonstrated that people are motivated by much more than financial self-interest.

People care about: honesty, fairness, trust, reciprocity, reputation, pride in their work, belonging and professional responsibility. People will often sacrifice financial rewards in order to behave in ways they consider right, cooperate when they trust each other, reward cooperation and punish behaviour they believe is unfair – sometimes even when doing so costs them something.

This matters enormously for how we organise institutions – if people are capable of cooperation, trust and reciprocity, then building institutions on the assumption that everybody is fundamentally selfish can actually make society more selfish, a institutional feedback loop

This is the real problem, a narrow and blinded theory about human behaviour becomes institutional reality. We start by saying: People are selfish, so we design institutions around that assumption. We create bonuses, stock options, surveillance, competition.

Then people learn that these are the behaviours that matter, cooperation becomes secondary, professional pride becomes secondary, community responsibility becomes secondary. Trust becomes something that needs to be managed rather than something that can be built.

People adapt to the system, and then we look at the resulting behaviour and say: “See? People really are selfish.” it is the trap we have all walked into. Assume people are selfish → build institutions around selfishness → reward selfish behaviour → weaken trust and professional norms → observe selfish behaviour → conclude that the original assumption was correct.

The institution has created the behaviour it claims merely to measure, is the #mainstreaming problem. Once a particular model becomes normal, it stops looking like ideology, it becomes common sense. Eventually, people forget that things could have been organised differently.

This is one of the most powerful things institutions do: they turn particular assumptions about human beings into apparently neutral systems. The system then reinforces those assumptions is how ideology becomes infrastructure.

This argument is more subtle, and more important. A narrow economic model has had enormous influence over how corporations understand management, incentives and organisational success. It helped legitimise corporate culture with its head bowed down worshipping a #deathcult.

And once that becomes the default, even people who personally reject the model have to bow there heads or be banished. To let the light into this mess, the path itself has to change, from extraction to participation. This connects directly to the #OMN projects.

We need to stop designing social systems around the assumption that people are isolated individuals competing for maximum personal advantage. Humans are social, we build relationships, we cooperate, create communities, develop shared norms. We care about reputation, we care about doing a good job, care about whether other people treat us fairly.

This is also why the #OMN puts so much emphasis on trust, participation, commons and the . As the alternative to the #deathcult isn’t simply a nicer version of the same system, it is a different understanding of what people are. Instead of designing systems to control selfish individuals, we need to #KISS design systems that enable cooperation between social beings.

  • Instead of endless surveillance, build trust, of individual competition, build participation.
  • Instead of extracting value from communities, build commons, recognise them as contributors.
  • Instead of measuring everything through financial value, recognise social and ecological value.

The path isn’t simply “How do we make selfish people behave better?” the bigger question is “Why are we building institutions that require people to behave selfishly in the first place?” That is the question we need to ask of corporations, business schools, governments, NGOs and our own activist institutions. Because when a system repeatedly produces the behaviour it claims is simply human nature, perhaps the problem isn’t human nature, perhaps the problem is the system.

Our institutions are not neutral observers; they actively shape human nature. The path away from this mess is simple and native to the #openweb, compost the #deathcult, build the commons.

#OMN #openweb #commons #neoliberalism #neoclassicaleconomics #HomoEconomicus #mainstreaming #capitalism #community #trust #participation

The old system is already compost, the question is what we grow from this mess

We need to stop talking about “climate change” as though we are discussing a slightly inconvenient change in the weather. Climate change is too soft, too neutral. Climate change makes it sound as though something simply happened to us. It didn’t, we pushed this mess, we built an economic system that treats the living world as raw material, turns everything into property, pushes everything through markets and then calls the resulting destruction “growth”. The next twenty years will be the “bill” we pay for this short-sighted greed. And the really dangerous part is that we are still trying to solve the problem using the same thinking that created it.

Welcome to #climatechaos, not one dramatic event that starts on a particular day, it is chronic, it accumulates, compounds. It moves through food systems, water systems, ecosystems, economies and communities. This makes it politically difficult because there is no single moment when everyone can point at the disaster and say, there it is. Instead, the extremes get worse, harvest fails, rivers floods, insurance disappears. The food price rises, drought lasts longer and finally the ecosystem quietly collapses. But one thing that is becoming common sense is we cannot carry on pretending this is normal.

A small step is that the language matters “Global warming” sounds almost pleasant, “Climate change” sounds neutral. Climate breakdown tells us something more important, there is a direction of travel, continuing accelerating the conditions that make human and ecological life less stable. That is what the next twenty years are, yes science based global averages are useful, but the things communities actually experience are extremes – heat, flooding, drought, food insecurity and other disruptions.

Living through the consequences, will show that today’s common sense, the #neoliberal answer to #climatechaos is wonderfully convenient for the #nastyfew – you are the problem, you have the wrong car, eat the wrong food, you use too much energy and bough the wrong thing. You didn’t recycle enough, and feel guilty.

This is the #deathcult at work, the individual is made responsible for a systemic crisis while the systems generating the crisis remain untouched. The absurdity is the dumping of climate responsibility onto individuals while corporations continue selling products that cause global warming. This mess isn’t accidental – #stupidindividualism is politically useful as isolated individuals have very little power. Where communities, workers, cooperatives, movements and collective action do have power.

By now it should become a little obvious that we don’t need greener consumption, what we do need a different relationship with the living world, the current uncomfortable path. Let’s make this plan – #Climatechaos isn’t an energy problem, it isn’t just a transport problem, it isn’t just a technology problem, it is a problem with how we understand ourselves. We have built a culture around the idea that everything exists to be owned, land, water, animals, forests, minerals, knowledge, attention. Even our relationships, on the #dotcons, become a commodity.

Everything becomes something that can be extracted, then we are surprised when the living systems collapse. To start to compost this mess the next twenty years need to be more about moving from ownership to participation, from extraction to stewardship. About better balancing competition and cooperation to move from isolated individuals to resilient communities. In an economic sense from commodities to commons. And yes, it is a much bigger political project than buying an electric car.

Food is going to expose the current blinded stupidity, food is where the abstraction ends. You can argue about climate models forever, but when food becomes unreliable and expensive, everyone understands. The climate discussion points to the vulnerability of agricultural systems, including dependence on a few major crops due to growing pressure on farming from heat, drought and extreme weather.

The response cannot simply be another technological monoculture. We need real diversity, more resilient crops, local knowledge, healthy soils to grow this biodiversity. We need shorter and more resilient supply chains, community food systems. And probably a much more serious conversation about what we choose to eat and how much land and sea we devote to producing it because agriculture isn’t happening outside nature.

The next twenty years will remind us that nature is not decoration, currently we treat biodiversity as something nice to have after the economy has been sorted out. But ecosystems are part of the economy, wetlands manage water, salt marshes protect coasts, healthy soils support food, forests regulate water and store carbon. Biodiversity provides resilience, this is not romantic environmentalism, it is infrastructure.

And then comes the techno-fix – whenever capitalism encounters a problem caused by technology, extraction and industrial growth, it offers us more technology. So next we get geoengineering, perhaps we can reflect sunlight, perhaps we can manipulate the atmosphere, perhaps we can capture carbon, perhaps artificial intelligence will optimise everything. Or perhaps some billionaire will save the planet. This is the reheated #mainstreaming #geekproblem version of climate politics, the problem is that the blinded underlying assumption, the system is fine, we just need a better machine.

But, unspoken is more mess we then need to compost – Who gets to control the thermostat? Who decides? Who is accountable? Who gets protected? Who gets sacrificed? These are not engineering questions, they are political questions, the next twenty years will be a democratic test of where the climate crisis becomes bigger than climate policy. We are going to have to make real choices about where should people live, what happens to communities that cannot be protected? Who pays? Who decides? What technologies are acceptable? And from a deep green prospective what land is for humans? What land is for the rest of life?

There are no purely technical answers, science can tell us what is happening, it tells us what happens if emissions continue. But science cannot decide what kind of society we want, that is politics, at best it is democracy. And at worst it is where the #mainstreaming agenda becomes dangerous as #climatechaos doesn’t care about our current political comfort zones. To find a path through this mess, we have created, we need resilience, not reassurance

Doom on its own is useless, but pretending everything will be fine is worse, people need real information about what is happening? What are the risks? What can we do? What can our community do to prepare, to organise? This is why #KISS communication needs to become local and participatory.

The example of community-based #OMN like projects matter – people come together, learn what is happening and then discuss what they can do locally. The process itself builds resilience, this should be obvious. A community is more resilient when it knows how to communicate, when it can share information. More resilient when it trusts people, when it has local knowledge and more resilient when it has shared infrastructure to remember what happened last time.

That is why media matters – the rebooted #openweb becomes climate infrastructure – where the #climatecrisis connects directly to the #OMN. We need an information infrastructure that belongs to communities rather than corporations, so communities can continue to document what happens to them. Because when the next flood comes, the official report six months later isn’t enough. The native #openweb can be part of the infrastructure of climate resilience that is if we stop treating it as another marketplace for attention.

The #OMN is native to this kind of future, it’s not a climate project in the narrow sense. But the underlying problem is the same – how do we build systems that support collective intelligence rather than extracting it? How do we allow people to publish, share, moderate, correct and preserve information without handing control to a handful of #closedweb platforms?

How do we create the trust we need without building more centralised authority? How do we make community knowledge persistent? How do we build infrastructure that can survive the failures of individualist #dotcons platforms? These questions become much more important as #climatechaos increases. Because resilience requires distributed systems, but not just technically distributed systems, we also need socially distributed systems.

The mainstream will always tell us – now is not the time, too radical, too expensive, too difficult, too political for people to accept, or the market isn’t ready, the technology isn’t ready. We have had 20 years of stalling change and challenge: we need more evidence, consultation or another #fashionista report. The #KISS answer is simple, NO, we have had decades, the next twenty years we either build resilience or discover how truly fragile we really are.

On a thin but needed positive note, the #climatecrisis is already producing the conditions for change, the question is whether that change is democratic or authoritarian. And in a narrow sense of our #openweb culture, whether it breaks the monopoly of the #geekproblem or gives it more power. It’s a simple choice of do we compost the old system or let it push us aside.

To not simply be pushed aside we need political movements capable of defending life in its widest sense, yes, the next twenty years will not be comfortable. There will be disruption, loss, conflict and there will be failures. But the future is not simply something that happens to us, it is something we organise. So please stop asking “How do I, personally, save the planet?” and ask “What can we build together that makes a different future possible?” in short get off your knees from worshipping the #deathcult, and stop waiting for the #mainstreaming agenda to save us.

  • In internet culture, stop handing every problem to the #geekproblem.
  • Light green environmentalism stop turning climate action into consumer guilt.
  • In economics stop treating nature as an externality.
  • In fashion, stop treating people as consumers.

To compost current mainstreaming mess, we need to start treating people as participants to rebuild the commons and infrastructure of trust. In short, we need people to #makinghistory, by getting the bloody shovels out. The old system is already compost, the question is what we grow from it.

#climatechaos #climatebreakdown #deathcult #mainstreaming #geekproblem #commons #openweb #OMN #MakingHistory #resilience

Update: I just read this you should too https://hamishcampbell.com/wp-content/uploads/2026/08/National_security_assessment_-_global_biodiversity_loss__ecosystem_collapse_and_national_security.pdf

Update02: How do we describe the problem and how we organize ourselves to deal with it? For the #fashionistas, the point is that language isn’t just decoration. A #hashtag is a way of framing attention. If you call someone “evil”, “dangerous” or “nasty”, you may simply reinforce their preferred identity, yes, we’re tough, we’re feared, we’re fighting the enemy. You’ve accepted their frame.

“Weird” works differently because it pokes at their claim to represent normality. It reverses the us versus them story: hang on, perhaps the strange behaviour is coming from you. But this is where the #OMN/#KISS point comes in. Calling the #nastyfew “nasty” isn’t really about persuading the #nastyfew. It’s about helping us recognize the pattern.

We need language that lets ordinary people point at a structural problem without having to become political theorists, join a faction or spend three hours arguing about ideology. That’s what an affective hashtag can do – #nastyfew = focus. Not “these people are monsters and we must destroy them” more “there is a small concentration of people pushing harmful behaviour and power – let’s recognize the pattern, stop pretending it is normal, and organize our way around the problems they are creating.”

The important bit is US, the understanding that the #nastyfew become more powerful when we give them our attention, fear, division and energy. If we can name the pattern as an abstract, keep our heads, and build better path, their power becomes much less interesting.

This is why #OMN is interested in media flows rather than personality cults, so we don’t spend all day fighting the person. We look at the flow:

  • Who is amplifying what?
  • Who benefits?
  • What behaviour is being normalized?
  • Where is trust being built or destroyed?
  • What can we change locally?

The #geekproblem to often wants to solve this with another closed path, the #fashernistas want another clever narrative, but the #nastyfew want us fighting each other, its in the name. Maybe the simpler answer is to name the pattern, focus our attention, build the alternative, and stop feeding the circus.

#KISS

Rethinking commons

We currently have deeply embedded idea that objects have to be owned by an individual, as we are taught to think in terms of possession, this is mine, that is yours. We measure security through what we own, status through what we accumulate, and value through what we can control. This feels like common sense because it is invisibly embedded in modern Western culture. But it isn’t the only way to understand value, in the #openweb paths what if we thought less about ownership and more about flows?

The Clod and the Pebble

By William Blake

“Love seeketh not itself to please,

Nor for itself hath any care,

But for another gives its ease,

And builds a Heaven in Hell’s despair.”

So sung a little Clod of Clay

Trodden with the cattle’s feet,

But a Pebble of the brook

Warbled out these metres meet:

“Love seeketh only self to please,

To bind another to its delight,

Joys in another’s loss of ease,

And builds a Hell in Heaven’s despite.”

Let’s think about a river – a river doesn’t belong to the individual drops of water moving through it. A drop of rain becomes a stream, the stream becomes a river, and the river eventually becomes part of the sea. Water moves through different places and forms, continually changing while remaining part of the larger flow.

So who owns the river? Who owns the sea? The question starts to look strange, perhaps our social systems could work differently? From possessions to participation – ownership tends to turn things into possessions: something I control, something I can exclude you from, something whose value is measured by what I have. Commons work differently:

  • The value comes from being part of the flow – contributing, using, sharing, remixing, maintaining and passing things on.
  • The important thing isn’t possessing the resource. It is having a meaningful relationship with it and with the people around it.
  • People get their value not from owning the thing, but from their place in the relationships and flows around it.

This changes the question, instead of what do I own? We begin asking what am I part of? And then what do I contribute to it? That a very different way of thinking about social value, the individual as a drop in the flow

This doesn’t mean that individuals disappear, quite the opposite. The individual still matters, but their importance isn’t defined primarily through isolated ownership. A person might be a spring, feeding something larger, a stream, connecting different communities. They might be a drop of rain, arriving briefly but contributing something necessary to the wider system. They might be part of several flows at once, their value comes from these relationships.

This challenges the idea that independence means standing completely outside everyone else. We need to challenge the #stupidindividualism “common sense” by pushing into view the obvious idea that we are already dependent on enormous networks of other people, infrastructure, knowledge and nature. To make it more obvious that the fantasy of the completely independent individual is impossible to sustain. We are social beings living inside flows of resources, information, culture, care and knowledge.

The question is whether our infrastructure can recognise this reality, that there is a problem with ownership as the default, yes, ownership has useful functions. It can provide security, responsibility and autonomy. But when ownership becomes the dominant way we understand everything it creates problems – Knowledge becomes intellectual property – Culture becomes content to be monetised – Relationships become networks to be harvested – Personal expression becomes data – Communities become audiences – Attention becomes a commodity. And infrastructure becomes something controlled by whoever owns the platform.

The result is the mess we live in today, a society organised around accumulation and exclusion, the more you own, the more power you have to control access for everyone else. This is particularly obvious online as the #dotcons have built enormous “value” networks around ownership and control. They accumulate our data, relationships, attention and cultural production inside privately controlled infrastructures for private ends.

The #openweb is very different, a flow, this is why the idea of the commons matters so much – people publish, others discover, people remix, others contribute, communities archive, others build upon the archives. Ideas move between projects, software is forked, knowledge is shared, tools are adapted. The value comes from the movement. This is different from the current #mainstreaming model, where the aim is to capture the flow and turn it into an enclosed private power tool. The platform wants to become the river owner, the commons ask, why does anybody need to own the river?

There is another useful shift here, from ownership to stewardship. If something is part of commons, somebody still needs to look after it. In the #openweb servers need maintaining, archives need preserving, software needs updating, communities need moderation, standards need developing. The answer isn’t that nobody is responsible, it is that responsibility doesn’t have to mean absolute ownership, a person or group can care for something without possessing it absolutely.

That creates a different relationship with resources, you become a participant and steward rather than simply an owner. The question shifts to what can I contribute to keeping this flow healthy? Rather than, how much of this can I capture for myself? Trust becomes important, #commons cannot function through ownership and contracts, they depend on relationships. People need to trust that others will contribute, trust that resources will not simply be captured, trust the governance process so that disagreements can be resolved. They need to trust that people will maintain the basic infrastructure.

This doesn’t mean blind trust, it means building distributed, accountable trust through participation, reputation, open processes and shared responsibility. The flow is maintained because people have reasons to maintain it. Less ownership does not mean less value, there is a fear that if we reduce ownership, we somehow reduce motivation. But this assumes that people are motivated primarily by possession. They aren’t – people are motivated by belonging, recognition, creativity, curiosity, relationships, contribution, usefulness and the satisfaction of making something work.

A relevant example is that open-source developers contribute to projects they don’t individually own, people contribute to Wikipedia without owning the articles, communities maintain shared spaces without individually owning every part of them. Artists build on other people’s work, researchers build on generations of shared knowledge. Parents and communities care for things whose benefits extend far beyond themselves.

These are all forms of value created through participation in a flow. But what should be common sense is still alien too Western common sense “thinking” – so, yes, the common’s path can feel strange because much of Western economic and political thinking is organised around individual property. We are taught to ask – Who owns it? Who paid for it? Who controls it? Who gets the profit? The commons ask different questions – Who participates? Who contributes? Who benefits? Who maintains it? How does it circulate? How do we keep the flow healthy? That is not simply a change in terminology, it is a different social logic.

And thus the challenge of the #openweb, to build the next generation of digital infrastructure that carries this flow. Or we can continue building platforms where people accumulate followers, data, status and ownership. Or native infrastructures where value comes from participation, trust, contribution and circulation.

The are useful here because Open Data, Open Source, Open Standards and Open Process all help keep the flow open. They make it harder for one actor to capture the entire system. They allow people to contribute, allow others to build upon that contribution, allow communities to maintain their own parts of the infrastructure.

This is also part of the reason projects such as #OMN matter, the point isn’t to build another platform. It is to build infrastructure that allows media, knowledge, trust and community activity to flow between people and communities without being captured by one owner. From “mine” to “ours” Perhaps the deepest change is cultural, to move from: Mine → yours towards: Ours → flowing through us

That doesn’t mean abolishing personal possessions, more it’s about focusing on recognising that many of the things that create the value in our lives don’t work like possessions in the first place. Knowledge grows when shared, culture grows when remixed, relationships grow through participation, communities grow through contribution, the web grows through links and flows.

A river remains a river because the water moves – the challenge is to build social systems that understand this. We don’t need everybody to own a piece of everything, we need people to become meaningful within the flows that sustain them. A spring doesn’t need to own the river, a stream doesn’t need to own the valley, a drop of rain doesn’t need to own the sea. In social terms they contribute to the flow, and the social flow gives us meaning and value in return.

Less ownership. More participation.
Less accumulation. More circulation.
Less control. More stewardship.
Less isolation. More belonging.
Less platform capture. More commons.

That is the direction the #openweb needs to be moving in.