Why?

People conform to the #deathcult of neoliberalism, capitalism, and its destructive paths because they are conditioned to. The control is media, education, social pressure, economic dependence, shaped to enforce compliance. Even when people recognize the system is dark and broken, they still bow down. Why?

Fear & survival, meany people are trapped in precarious economic conditions. They fear losing their jobs, homes, and social standing if they resist. When survival is at stake, rebellion feels to dangerous to risk the little they have.

Comfort & convenience, worshipping the #deathcult provides short-term rewards: consumerism, entertainment and distraction. Even those who hate it find comfort in its predictability. Change is hard, uncertainty is scary.

Psychological conditioning, our #mainstreaming propaganda is everywhere, it has convinced people there is no alternative (#TINA). They’ve been trained to see resistance as futile, rebellion as chaos, and compliance as “normal.”

Social pressure & herd mentality, simply few people want to be outsiders. They follow the crowd, even when the crowd is heading off a cliff. Conforming is easier than facing any rejection and isolation.

Exhaustion & despair, knowing the current path is going to harm them and kill their children, makes them feel powerless. The #deathcult grinds people down, keeps them struggling just to survive, leaving little energy or focus for resistance.

Lack of vision, the #mainstreaming invests a lot in destroying alternatives before they can take root. Without these clear, viable paths, people fall back into the familiar, no matter how broken it is.

But why STILL? Five years ago, yes, this wasn’t as obvious to everyone. Now, the mask has fallen, look around you can see people on their knees, the #deathcult is marching us straight into #climatecollapse, endless wars, and digital enslavement. Yet people still conform. Why? Because fear works. Because the system adapts. Because the majority would rather scrabble for comfortable servitude than risk the unknown.

But cracks are forming. The illusion is fading. The question is, will we build something better before it all collapses? #nothingnew #deathcult #geekproblem #stupidindividualism #OMN

PS. The current hard shift to the right is simply worshipping a more historical #deathcult, that of #fascism with its dark, very dark history, so the question still stands, WHY?

Maybe it’s time to stop trying to fix broken tools, to build with a truly native approach?

The reality of trying to build real alternatives, without deep-rooted community support, even the best projects wither. The liberal/progressive crowd shouts into the void, but when it comes to actual action, they tend to retreat into safe, performative bubbles rather than engaging with real, messy change.

The Mastodon codebase is key here, it was designed by copying the #dotcons, so the fundamental social architecture reinforces #stupidindividualism rather than community building. Instead of nurturing federated, collective spaces, it encourages a kind of fragmented, isolated posting, which is why it struggles to grow meaningful movements.

Why do we still find it hard to compost the mess? Lack of Shared Vision, too many people still mentally operate within the #dotcons framework, even when they try to leave it. Tech that doesn’t align with community of activists needs. Mastodon (and similar platforms) weren’t built for real social cohesion; they just repackage old models with a federated twist. No real commitment from “Allies”, This move was ignored by the #maisnstreamimg left who stay on the #dotcosons even though they are evil. The liberal crowd loves theory, but often won’t do the hard, unglamorous work of actually shifting paradigms. Structural hostility to #DIY Culture, people are so trained to consume rather than create and maintain that even the “alternative” spaces get stuck replicating the same individualist consumption patterns.

So, what’s next? If the #OMN couldn’t compost this, we need to look at:

  • Building with different codebases that don’t replicate the #dotcons model.
  • Focusing on non-liberal, real-world community building—finding people willing to work, not just talk.
  • Reframing “failure” as learning and redirecting energy to something that actually fits the needs of a federated, people-driven network.

The current #fediverse model is only a first step, not itself the answer, but the idea behind the #OMN still is. Maybe it’s time to stop trying to fix broken tools and instead build with a truly native approach?

To balance the continuing support for mess we need a real shift to things that matter in #openweb tech dev

The Open Governance Body (#OGB) is a radical approach to decentralized governance, designed to address the failures of existing governance models by combining activist organizing techniques with decentralized federated technology like #ActivityPub. It provides a very flexible governance framework that can be used across different communities, from local markets to the #Fediverse, creating a scalable and human-centric decision-making path.

Real-world applications, the #OGB can be applied to various governance needs, examples:

  • Local Market Self-Governance: Stakeholders—such as vendors, customers, and authorities—can collaboratively make decisions without reliance on centralized institutions.
  • Fediverse and Online Communities: Federated instances can adopt the #OGB for cooperative decision-making, ensuring grassroots control over digital spaces.

By adapting to both digital and physical environments, the #OGB promotes collective agency and accountability.

Why this path works, activist organizing as a foundation: Social movements have driven radical change for centuries using decentralized, trust-based governance. The #Fediverse itself is a proof of concept, it has demonstrated that federated, open-source technologies can scale without corporate control. Human-centric governance is built by merging these time-tested approaches, the #OGB fosters sustainable, non-hierarchical governance models rooted in values. This combination ensures adaptability and resilience against co-option by #mainstreaming forces.

Permissionless rollout, the #OGB is designed to spread organically, self-initiated setup: Any individual or group can start an instance, onboard participants, and begin governance discussions. Network effect growth: As more people engage, the system scales naturally, shaping governance from the ground up. This bottom-up path challenges traditional top-down governance structures and paves the way for a more equitable #openweb.

The role of #openweb technologies on more political paths need funding and support. Using #RSS and #ActivityPub as core technologies offers significant advantages in grassroots politics:

  • Decentralization: Resistant to censorship and corporate control.
  • Interoperability: Enables seamless communication across platforms.
  • Transparency: Enhances accountability and public engagement.
  • Ownership & Autonomy: Empowers people to control their own data.
  • Accessibility: Breaks down barriers for marginalized voices.

The #Fediverse exemplifies this by offering a decentralized alternative to #dotcons. But the is still an oftern invisable ideological battle for the #openweb, the issues we aim to mediate is that programming is never neutral. Ideology inevitably shapes the systems we build. We see this in:

  • The Fediverse mirroring the #dotcons: Many platforms unintentionally replicate centralized models rather than embracing true decentralization.
  • The risk of #mainstreaming takeover: Without active resistance, corporate and NGO interests will attempt to co-opt the #openweb.
  • The #OMN as a counterforce: Focused on linking alternative and grassroots media, the #OMN is part of a broader push to prevent the enclosure of the digital commons.

The #openweb needs to remain a space for radical inclusion and self-determination, free from corporate and state control. This challenging of the status quo need real alternative futures, to get this we must critically examine the ideological underpinnings of our current world and ask:

The answers to these #blocking forces lie in building, not just critiquing, creating alternative paths and structures that embody the change we wish to see. The #OGB and wider #OMN projects, and the framework are part of this effort to reclaim community, autonomy and rebuild the #openweb from the ground up.

Crossing the River: Tech & Politics

Most tech and political projects are pointless. They churn in circles, endlessly repeating the same mistakes. The river that needs crossing—where tech meets politics—is blocked on both sides. On the political side: arrogance and ignorance. On the geek side: naivety and over-complexity.

A solution? #NothingNew. Most of the problems we face have already been solved, or at least mediated. Instead of chasing the latest shiny, we should be composting the old and using what already works. The is a way of stepping away from the current tech mess, cutting through the churn, and building something that lasts.

Politics, of course, is messier. As always, “people are afraid of what they do not understand.” But that fear has been weaponised. Thatcher and Reagan’s children, raised on market dogma, are hopeless at cooperation. They can’t think beyond #stupidindividualism, and that’s a serious problem when trying to build #openweb projects.

If we want real change, we need to stop trying to own everything and start learning how to work together. Otherwise, we’ll keep drowning in the same river.

A world we see as normal

The dead ideology of Neo-liberalism is everywhere. It’s in everything we look at, everything we touch. And yes while it might feel uncomfortable, we should actively feel distaste when we look at it and revulsion when we touch it, this is the reality of living under a #deathcult. For the past 40 years, we’ve been immersed in a system that most people still worship as if there’s no alternative.

But where is the path out? Where is the vision for something different, something rooted in solidarity and sustainability rather than profit and exploitation? Take a moment to look at this example of a project from a simpler time: Wikipedia revision history from 2011. Note the commitment to “strict scrutiny”, which required that any security measures serve a compelling community interest and be narrowly focused to achieve that and nothing else.

Compare that principle to the current state of tech, where the #encryptionsist agenda overshadows transparency and community accountability. The shift has been stark, away from openness, away from scrutiny, and towards the path where security becomes a shield for entrenched power and control.

We need to confront this, the #deathcult thrives on our passive acceptance of #neoliberal norms. Revulsion isn’t just justified; it’s necessary. The path we need to take is in rejecting this #blocking to build the alternatives we so desperately need.

OMN #indymediaback #openweb #makehistory #OGB


let’s look at an example of this in our current lives. People have been living in the shadow of neoliberalism for so long that worshipping the #deathcult has become their nature. The values of exploitation, competition, and #stupidindividualism are baked into what’s considered “normal” behaviour. In contrast, embracing a #lifecult, based on collaboration, community, and sustainability—feels alien, even threatening, to many “normal” people.

This is one of the reasons the #Fediverse and alternative social media platforms have struggled to gain traction. The Fediverse embodies #lifecult principles: decentralisation, mutual aid, and the rejection of exploitative corporate models. While these are positive ideals, they feel too far removed from the familiar patterns of the #deathcult for most people to take the leap.

A cynical path we could take is to meet people halfway. Instead of demanding they abandon their comfort zone entirely, we could make the Fediverse appear less like a #lifecult at first glance by presenting it in ways that feel more approachable and less intimidating, more like the #deathcult they are used to. On this compromise path, yes, the Fediverse should stay true to its principles, but making it less of an overt #lifecult and more of a practical, attractive alternative, #deathcult could be the “common sense” step we need to bring people over. Once they’re in, the actually, hopefully still existing culture, the values of the Fediverse will begin to work their magic.

What do you think? Should we focus on shadowing the approach to reach more people, or would that risk diluting the values that make the #Fediverse what it is? How do we live this balance in our #openweb reboot.

The Urgent Need for Collective Action

What’s easy to see in a striking way, in today’s mess, is how desperately we need ways for people to come together and organise against the concentrated accumulations of power that are running rampant. Billionaires and massive corporations hold all the cards, shaping society to serve their interests, leaving the rest of us to fend for ourselves as the social and ecological supports crumble around us. Worse still, the law, once thought by some as a tool to ensure fairness, has been show to be co-opted to enable this imbalance. By declaring that corporations are people and money is speech, the legal system has been bent to their will, rigging the game increasingly in their favour.

Yet, as is so often the case, the root of their wealth and power is labour. Wealth doesn’t exist without the workers who produce it, and if labour, if workers, came together to say , “We’re not putting up with this anymore,” the balance of power will shift dramatically. The numbers are overwhelmingly on our side; there are far more workers than there are billionaires and CEOs. The problem is not a lack of potential power, it’s the difficulty of bringing that power together, it is an issue of organising.

This is where the promise of the internet and the #openweb comes in, or, at least, where it used to come in. The tools used to be a force for good, creating open spaces for solidarity, connection, and collective action on a global scale. For the last 20 years, with our move to the #dotcons, they’ve done the exact opposite. Rather than uniting us, they’ve carved us up into isolated bubbles and opposing camps, constantly at war with one another over manufactured divisions.

And it’s becoming increasingly clear that this isn’t an unintended consequence of poorly designed tech stack, it’s the strategy. The algorithms that dominate our online interactions are specifically built to generate profit and control by stoking conflict and outrage. The more people argue, click, and engage with inflammatory content, the more money flows into the pockets of those who control the platforms. Social media isn’t only failing in its core mission to bring us together; it’s actively designed and controlled to keep us divided.

A study out of the Netherlands drove this point home. Researchers found that the vast majority of misinformation circulating on social media is being generated by right-wing populists. This isn’t a coincidence; it’s a deliberate strategy. Misinformation and division are tools to distract and divide, making it harder for people to see the real source of their struggles, the unchecked accumulation of wealth and power in the hands of a nasty few. This is a systemic, deliberate effort to fracture society, keeping us busy fighting each other, with identity politics and #stupidindividualism, to make any stand against those consolidating control in their destructive inadequate dirty grip on the world we live in.

If we’re going to break out of this cycle, we need to focus on finding ways to bypass this endemic #techshit. This is where activism based projects like the #OMN come in as paths of solidarity, collective action, and rebuilding of the trust in our communities. We can’t afford to stay divided, the numbers are still on our side, but only if we find the courage and the will to come together to become the change and challenge we need to be.

#OMN demonstrates the values that dead ideologies refuse to acknowledge

The #fashernista common sense path—driven by trends, appearances, and surface-level thinking—is always a reflection of the dominant ideology. In today’s world, this means it perpetuates the neo-liberal #deathcult, which pushes profit over people and the environment. This ideology a motivation of #stupidindividualism, where the focus is on personal gain, consumerism, and competition rather than solidarity, cooperation, and collective well-being.

This same mentality is mirrored in the #geekproblem, where technologists to often design and promote tools and systems that replicate and reinforce neo-liberal values, rather than challenge them. By framing technology as “neutral” or purely functional, they ignore the broader social impact of their work, allowing it to serve as an uncritical extension of the #deathcult’s values. This is why so much of modern technology amplifies isolation, surveillance, and exploitation instead of fostering connection, community, and empowerment.

Challenging these people and their ideas is crucial if we want to break free from the current cycles of destruction. However, ignoring them and focusing our energy elsewhere may be the more practical and effective path. Engaging with them to often leads to frustration and burnout as their ideological framework is deeply ingrained, and their reflexive defensiveness derails productive efforts.

As with composting, when there’s too much “shit” to shoval, the resulting stink can make the change we need feel unpleasant and off-putting. The sheer negativity and hostility of challenging entrenched ideologies creates a barrier to engagement for those who might otherwise join or support transformative movements. If the alternative to the #deathcult seems unappealing or toxic, it risks alienating the very people and communertys we need to build a better path away from the current mess.

Instead of wasting time trying to convince the entrenched or defending against their reactionary attacks, we could focus on building practical, grounded alternatives? By creating spaces, tools, and communities that embody the “native” #openweb values, we can offer a tangible, appealing contrast to the hollow shadow of the #deathcult worshipping. The goal is to show—not just tell—that another world is possible, and that it is not only necessary but desirable.

By doing this, the stink of the current dead ideology will become irrelevant. When people experience the benefits of living and working in paths that lead to commons, mutual aid, and flourishing, the death spiral of #stupidindividualism and the #geekproblem will lose its appeal. In the end, it’s not about fighting their ideas directly—it’s about making those ideas obsolete by building something far better.


To dive deeper into this , we need to look at the underlying mechanisms of how the #fashernista mindset, the neo-liberal #deathcult, #stupidindividualism, and the #geekproblem perpetuate themselves—and, more importantly, look at how this interlocking mess hinder progress while pretending to advance it.

The #Fashernista mindset is a reflection of dominance, as it operates as a mirror to dominant ideologies. By nature, it does not challenge power structures but absorbs and reflects their values, often in a more palatable or “trendy” form.

  • Aesthetic over substance, the prioritisation of appearances—what looks progressive, innovative, or ethical—over what actually is. For example, this neo-liberal “common sense” can be dressed up in “sustainable” or “inclusive” branding, while the underlying paths remain exploitative.
  • Tokenistic activism leads to shallow forms of activism, where symbolic gestures (#dotcons posting, slogans, memes and corporate-sponsored campaigns) replace meaningful systemic action. It gives the illusion of progress while leaving the core issues untouched.
  • Gatekeeping change is more about chasing trends rather than structural transformation, the #fashernista mindset creates a kind of cultural gatekeeping. True progress, which often appears “messy” and challenges comfort zones, is sidelined in favour of ideas that are easier to sell to the mainstream.

A Devotion to self-destruction, at the core of the neo-liberal mess, is the worship of market forces as the ultimate solution to all human problems. This drives society toward environmental collapse, social disintegration, and increasing inequality, all while proclaiming itself as the only rational way to organise the world.

  • Market “common sense” holds that markets are inherently efficient, fair, and inevitable, even as they consistently fail to address systemic crises like climate change, economic inequality, and resource depletion.
  • Individualism as control, framing individuals as isolated, rational actors responsible for their own success or failure, the #deathcult deflects attention from structural oppression. This isolates people, making collective action more difficult and reinforcing the system’s power.
  • Growth at all costs is an obsession with endless economic growth, even on a finite planet. This suicidal drive underpins its “deathcult” nature: it sacrifices long-term survival for short-term profits.

#StupidIndividualism is isolation masquerading as freedom

  • Alienation is growing with the idea that people should rely solely on themselves, #stupidindividualism leaves people disconnected from community support systems. This alienation feeds despair and reinforces compliance with the status quo.
  • Consumerism is identity, with people being encouraged to define themselves by what they consume rather than what they contribute to society. This distracts from collective struggles and entrenches a culture of passivity.
  • Weaponised identity politics, while this postmodern movment started as a way to empower marginalised groups, in the hands of #stupidindividualism, it becomes a tool of division. Individuals focus on personal grievances rather than uniting across identities to address systemic oppression.

The #geekproblem is often technology without politics, which emerges from a belief that technology is inherently neutral and that its development can exist separately from politics, ethics, or social power structures. This naivety—or wilful blindness—results in tools that perpetuate the very problems they claim to solve.

  • Apolitical engineering, where technologists focus on building “innovative” tools without considering their social impacts. For instance, surveillance technologies are marketed as safety solutions while eroding privacy and empowering authoritarianism.
  • Centralisation in disguise when #FOSS, open-source and decentralised projects replicate centralised power dynamics as their creators fail to address underlying social issues. A decentralised system run by a different few is still elitist.
  • Failure to address root causes as the #geekproblem thrives on quick fixes and clever hacks rather than systemic paths leading to solutions. It too often assumes that technology alone can solve problems like poverty or climate change, ignoring the need for social, political and economic transformation.

We do need balence, why ignoring these messy forces may be the smarter path as confronting the #fashernista mindset, neo-liberal #deathcult, #stupidindividualism, and the #geekproblem head-on often feels like trying to swim against a tidal wave. These ideologies are deeply ingrained, and challenging them directly can result in burnout, frustration, and thus further entrenchment of the status quo.

The “shit-to-compost ratio” is a thing when engaging with these entrenched paths we end up uncovering a lot of “shit”—toxic debates, defensive reactions, and wasted energy. If this overwhelms the capacity to turn these challenges into productive change, the effort can become self-defeating. Sometimes instead of fighting these paths on their terms, it may be more effective to focus on building alternatives like the #OMN. By creating functioning, appealing models of community, solidarity, and sustainability, we can then push to make the current systems obsolete, this is “our” path not theres

Building alternatives is a #KISS path to counter the destructive ideologies and to demonstrate the viability of better paths. This means focusing on practical, community-driven tools and solutions that embody the values we want to see in the world.

An important question is why people can’t see this? The inability to recognise these dynamics stems from decades of cultural conditioning and structural manipulation.

  • Simple propaganda, The priest’s of neo-liberalism has spent decades shaping public perception, presenting it as the only viable path. Its dominance is so pervasive that many cannot imagine alternatives.
  • Cultural individualism, when people are taught to see themselves as isolated individuals rather than interconnected members of a society. This blinds them to the power of collective action.
  • Distractions built into consumer culture, social media, and the 24-hour news cycle keep people distracted and disengaged from any real systemic issues and paths.
  • Fear of change with the unknown being scary, and the idea of steping away from entrenched paths can feel overwhelming or even impossible.

To shine light we need to compost the stink of the dominant ideologies — reflected in the everyday #fashernista mindset, neo-liberal #deathcult, #stupidindividualism, and the #geekproblem. But yes this needs to be balenced as directly fighting these entrenched paths can often feel futile and counterproductive. Instead, we need to also focus on building the alternatives we want to see, like the #OMN, cooperative, community-driven, and grounded in solidarity.

By creating working paths of a diffrent future, we make the failures of the current path self-evident and offer a clear, appealing alternative path. The change won’t come from confrontation alone—it will come from living and demonstrating the values that these dead ideolgys refuse to acknowledge.

The obstacle is people cannot see change and challenge

The failures of the liberal class, should now be obvious, and are rooted in their worship of neo-liberal “common sense,” that eroded our collective capacity for thought and solidarity. For 40 years, the #mainstreaming “left” abandoned the principles of class struggle, leaving the majority of people isolated and alienated. This complacency, steeped in postmodernist detachment, has created a vacuum that allows fear and hate to flourish. Over the past two decades, left identity politics, though well-meaning in its inception, has fragmented movements, prioritising narrow individualism over collective power.

The right wing has seized this opportunity to co-opt and distort progressive narratives, using them to fuel division and weaponise fear. This has paved the way for a shift towards authoritarianism and fascism, deepening the crisis of inequality, climate collapse, and social disintegration.

Yet, amidst this ongoing bleak reality, there is hope. The growing failures of the mainstream can be a turning point. They create the conditions for a return to #KISS (Keep It Simple, Stupid) class-based left-wing movements, movements grounded in shared struggle, solidarity, and common purpose. This shift needs to sweep away the current #mainstreaming crew, who refuse to lift their heads from #deathcult worshipping dogma, and consign these long dead ideologies to the compost heap of history where they belong.

As a community, we face immense challenges: The hard shift to the far right, surviving the next generation of #climatechaos, enduring social breakdown, and creating systemic change in the face of these crises. But the solutions lie in coming together, rediscovering the power of collective action, and rejecting the #stupidindividualism that isolates us.

The biggest obstacle is that many people cannot see this. Years of cultural conditioning, relentless propaganda, and the atomisation of society have blinded people to the possibilities of collective power. They are trapped in a path that convinces them that there is no alternative—that the only option is to keep their heads down, live inside the status quo, and hope for survival.

But history tells us a different story: when communities organise, they can and do change the world. This is not a time for despair—it is a time for action. The current economic paths are failing, but this failure opens the door to something new, something better. The time for change is now, and it’s up to us to make the challenge happen.

So lift your heads to see clearly, and take action, not as isolated individuals but as a community. Together, we can not only survive, but create a future of growth, humanistic and ecological flourishing.

The #OMN is a social tech step on the path we need to take.


The madness is everywhere—online, offline, doesn’t really make much difference anymore. After four decades of being spoon-fed #neoliberal garbage, individualism has rotted collective sense-making. The tech we use? Built by a geek class lost in its own deterministic tunnel vision.

Sanity, then, is about stepping outside that churn. The #OMN approach—grassroots, #DIY, non-corporate, and actually human-focused—has to be a path forward. The question is, who else sees this? Who’s willing to do something genuinely different, not just repackage the same #techshit and call it innovation?

Where do you think those people are hiding?

“Solutions” being pushed for the future of the #Fediverse are starkly #stupidindividualism which comes from #deathcult worship

The is real frustration with “solutions” for the #Fediverse leaning toward #stupidindividualism and the normal #deathcult path, especially as these approaches undermine the foundational ethos of the “native” #openweb. What different paths do we need to take:

  1. Re-centre on cooperation and interdependence. This should be obverse, instead of treating the #Fediverse as a platform for fragmented individualism, we need to foster a commons-first approach. Mutual Aid Networks are a path by to encourage instances to form federated clusters based on solidarity, shared values, and collaborative governance. Instance Interdependence needs tools that make cooperation between instances smoother and beneficial, such as shared moderation practices, resource sharing, or even federated funding paths.
  1. Reject platformification, one of the Fediverse’s strengths is that it doesn’t need to mimic the dynamics of corporate platforms. To ensure its future path is native, not corporate we need to stick to the alt path of protocols over platforms, to stay on this path and not get distracted by new shiny #techshit For this we need to prioritise the development of open, robust protocols like ActivityPub that support interoperability over creating “Fediverse apps” that compete to centralise users. Standardised tools for moderation and discovery, create federated discovery and moderation tools that don’t funnel people into centralised algorithms or trending feeds but support meaningful and self-determined connections.
  1. Community-driven innovation instead of for profit and status, communities need to be more involved in defining what needs to be built. We need to mediate the power of tech communities and non-technical people. This ensures the solutions reflect diverse realities, not just the #geekproblem technocratic priorities. Public-good funding paths, to build sustainable funding for open-source tools without relying on venture capital or individual donations. Cooperative crowdfunding, grants from public institutions, or taxation-based paths could work.
  1. Reframe individualism as collective empowerment, the problem isn’t individual creativity; it’s when it becomes detached from collective good. Some ideas to balance this is by highlighting and rewarding people who contribution to the wider social enhance of the #Fediverse e.g., not just code contributions, but admins, moderation etc. One path could be to develop ways to celebrate shared milestones across the network, rather than competitive “likes” or algorithmic trends.
  1. Education and advocacy are a core part of the #openweb to building awareness of the stakes and educating people about the principles of the #Fediverse and the #openweb. Some paths might be: Digital literacy campaigns to educate people about how the #Fediverse operates, its native values, and why it must avoid the #dotcons #closedweb’s pitfalls. Highlight success stories by amplify case studies of community-owned and commons-driven Fediverse instances to inspire others.
  1. Design for long-term sustainability, any system that focuses on short-term growth or clout is doomed to fail. To build something durable, we need resilient federation models to address the scaling challenges that come with growing instances without resorting to centralised solutions. Decentralised governance is core, we need to explore and adopt models like the #OGB for instance and network governance.
  1. Resist the #deathcult narratives, which thrives on competition, exploitation, and the idea that scarcity is inevitable. This needs constant push back, with abundance-oriented design to build paths centred on care, trust, and generosity – rejecting the zero-sum thinking of extractive systems. Radical openness is a good native path for, tools like the are core.

This “native” thinking are based on ideas to anchor the #Fediverse in the principles of mutuality, solidarity, and the commons while resisting the pull of #stupidindividualism and centralisation.


This is about the failed liberal class, with their heads bowed in worship of the #deathcult for the last 40 years, have abandoned critical thought. Their unacknowledged postmodernist complacency has pushed us away from class struggle, leaving us isolated and alone. Meanwhile, the last two decades of left identity politics have allowed the right wing to co-opt and weaponise progressive narratives, filling them with fear and hate.

Yet, amidst this bleak shift towards fascism, there is a potential positive: a return to #KISS (Keep It Simple, Stupid) class-based left-wing movements. These movements need to reclaim the ground from the current #mainstreaming crew, who continue to blindly worship neo-liberal “common sense,” while #blocking out and refusing to acknowledge its failures. It’s well past time to consign these dead ideologies to the compost heap of history.

What comes next is up to us. As a community, we face the real challenge of surviving the next generation of #climatechaos pushing social breakdown while driving forward the systemic changes these crises demand. It’s not as if we have a choice—change is no longer optional, and action is overdue.

Branding keeps coming up as an issue

The #fediverse is a glimpse of a radically new kind of society through decentralized and community-driven models of governance and organization. This could be used to challenge traditional hierarchies and power structures, making it possible to resist imposing liberal “common sense” solutions that align with existing paradigms of control. On this different path we should use tools like #OGB (Open Governance Bodies) to grow native systems that are transparent, participatory, and empowering.

Branding and its role in the #fediverse, branding, while seen as a unifying force, actually to often just imposes barriers to community ownership and agency. When centralized branding dictates the identity of a project, it stifles participation and creativity. To counteract this negative default path, we can:

  • Shift to Community Branding, with communities running instances to create their own visual and cultural identities. This empowers localized expressions while fostering ownership and pride.
  • Standardize for collaboration, develop shared guidelines for a cohesive experience, while maintaining flexibility for local adaptation.
  • Minimize branding barriers, by avoiding overly strong branding in open-source codebases to make technology easier for people and communities to adopt and customize.

This focus leads to a decentralized and inclusive ecosystem, where control is balanced with the communities rather than only developers and funders. Core to this is the path of challenging #StupidIndividualism, in this context the hashtag critiques the focus on individualistic thinking and self-serving branding in #openweb projects. To challenge this, we need to hold in place open dialogue on the power dynamics of branding and its impact on participation.

To flourish, we need to focus on decentralized trust-based networks like the #fediverse that amplify grassroots voices. Encourage messy, iterative approaches to activism that embrace the complexity of social change. Build #FOSS tools that empower communities to take control of their narratives, reclaiming native paths from centralized systems and corporate algorithms.

We need to counteract the entrenched despair of #mainstreaming paths to compost the mess for real, impactful change.

What can we learn, what can we do?

The tension between different approaches to activism highlights the need for creative synthesis in addressing the broader social and ecological crises we face.

  1. Fluffy vs. #Spiky: A Diversity of Tactics The idea that both working within the system (#fluffy) and challenging it directly (#spiky) are necessary is central to creating a robust and adaptive movement. Building “common ground” is crucial, but the left’s fragmentation under decades of #neoliberalism and #postmodernism has left it standing in a metaphorical swamp. Moving forward requires reclaiming a grounded, shared space—intellectually, socially, and ecologically.
  2. Revisiting #Modernism A return to modernist thinking—despite its flaws—can offer clarity and purpose, emphasizing structure, progress, and shared goals. Balancing this with the experimental potential of socialism and anarchism, especially on a distributed scale (enabled by federation and P2P technologies), creates room for growth outside the mainstream.
  3. Liberal Social Democracy as a Step Back While the ultimate goal may lie in more radical transformations, liberal social democracy can serve as a stepping stone away from the creeping threat of fascism. This pragmatic approach helps to stabilize the ground for further progress.
  4. Deathcult vs. #Lifecult: The Cultural Meta-Narrative The #deathcult metaphor encapsulates a culture driven by greed, materialism, and ecological destruction. The #lifecult offers a messy but hopeful alternative, grounded in values like ecology, social justice, and collective care. The process of “composting”—transforming negative aspects into fertile ground—is a powerful metaphor for this shift.
  5. The Role of Undercurrents True hope lies in the undercurrents of social movements that challenge mainstream culture and provide alternative narratives. These undercurrents, messy as they may be, are where transformative potential resides. A focus on “life-affirming values” helps to communicate with those who may be entrenched in rationality or blinded by the logic of the #deathcult.

Suggestions for Moving Forward: Focus on finding shared values between different activist approaches to grow solidarity while respecting diversity of tactics. Encourage scalable experimentation with alternative economic and social models, with federation and P2P tech to scale these efforts. Storytelling using metaphors like #deathcult and #lifecult to reframe conversations and make complex issues relatable and actionable. Education and agitation to challenge apathy and #stupidindividualism by helping people reconnect with collective action and shared purpose. Ecology of movements, its helpful to recognize the importance of both reformist (#fluffy) and radical (#spiky) approaches as complementary rather than contradictory.

And most importantly please try not to be a #blocking prat.

Why does this matter?

This matters because the frameworks we live in—whether modernism, post-modernism, or the neoliberal #deathcult—shape how we understand reality, our place within it, and the potential for change. If we don’t recognize these structures, we remain trapped in illusions that prevent meaningful action.

The role of ideology, modernist ideology offers a foundation of human history and collective progress, but it’s been co-opted by right-wing propaganda (e.g., the #economist masquerading as “common sense”). Meanwhile, post-modernism undermines shared truths, leaving us with no clear path forward. Recognizing these dynamics is the first step toward regaining agency.

Understanding the tag of #stupidIndividualism, over the past 40 years, we’ve been conditioned to prioritize individual success over collective well-being. This focus on personal gain erodes community bonds and undermines our ability to work together for systemic change. The result? A fractured society that’s easy to manipulate and exploit.

The consequences of this inaction, we’ve endured 40 years of class war from the center—an assault on public goods, social safety nets, and collective action. The results are evident: #climatechaos, rising inequality, and a culture of apathy. Without a counterbalance, this path will deepen.

What can normal people do? Start small, reconnect with neighbours, support local initiatives, and rebuild trust. Collective action begins with shared experiences and mutual support. Engage with grassroots projects like #OMN, #OGB, and #indymediaback which offer practical tools and platforms for decentralized, community-led solutions. These initiatives challenge #mainstreaming narratives and provide spaces for alternative voices. Get involved, contribute your skills, and amplify their reach.

Challenge the illusions, by questioning the media we consume. Recognize propaganda dressed as “common sense” and seek out alternative sources on the path of community and equity. To find balance, in extremes—whether of individualism or collectivism—can lead to stagnation or authoritarianism. The goal is balance: fostering individual creativity within a framework of collective care and accountability.

Think beyond the #deathcult, by clearly rejecting the neoliberal worship of markets, privatization, and profit at all costs. A left-led class war balances pushback against extreme inequalities and injustices of the past 40 years. A first step is rejecting apathy and embracing balance, to create spaces where hope thrives and change becomes possible.

The challenge is real, so is the potential for change. There are grassroots paths. The tools can exist. The question is, will we act?