Trying to make the #fashernistas functional in an #openweb reboot is much harder than it needs to be currently. As, we do need to harness their strengths by redirecting their focus towards #KISS sustainable and meaningful outcomes. How can we do this?
Clarify Objectives, with straightforward and compelling stories that outline why the #openweb matters and how individual contributions can make a difference. A path to this is bridging skill gaps, with tools, workshops and resources that equip them with the knowledge and capabilities needed to participate in technical and community projects. This can help to shift the focus from self-promotion to collaboration, to create environments where the emphasis is on shared goals and outcomes rather than individual status and branding. Core, is a culture where collective progress is celebrated more than individual accolades, motivating the fashernistas to work alongside others to build communities of action.
Community #DIY projects, involve #fashernistas in decision-making through community-led governance structures that align with the #4opens (open data, processes, source, and standards). This is built from transparency and trust. To build this focus on narrative and storytelling to highlight social impact, craft stories around how #openweb projects positively impact real communities. This can resonate with #fashernistas’ interest in influential narratives. Engage with higher statues “influencers” thoughtfully to create and share stories that champion community-driven tech solutions and emphasize ethical, long-term growth over the normal fleeting trends. Connect these trends to tangible long term goals to demonstrate how style and purpose can align without losing depth.
Create opportunities for fashernistas to be involved in pilot projects, hackathons, and online campaigns that result in visible, practical changes. #Compost the social flaws, the negative aspects, by acknowledging and address superficial tendencies, redirecting energy towards problem-solving and constructive efforts. Use feedback systems to point out valuable contributions and areas that require more depth, guiding fashernistas away from shallow engagement towards impactful involvement.
The path is to promote long-term thinking by challenging short-lived trends, demonstrate value over time by examples from successful open-source and community-driven paths that gained momentum with steady and committed efforts. By aligning their creative energy with the structural and ethical needs of an #openweb reboot, the #fashernistas become not only influencers but essential collaborators in pushing a more connected, community-focused, resilient digital paths that we need in this era of crises.
Over the last few decades, the web’s evolution has been shaped by competing ideals. Early on, we witnessed the shift from the “better” #closedweb corporate controlled paths to an #openweb#DIY explosion—a time when collaborative, decentralized approaches thrived. #Mainstreaming efforts to recapture this #4opens spirit failed for years, but eventually, corporate-driven dot-coms platforms captured the majority of people. Activist voices were muffled as #dotcons pushed mainstream interests, pulling away the community-driven power the web once enabled. This phase was a bait-and-switch operation, leading to surveillance capitalism and making it harder to stand up for collective, public-first internet paths.
A key aspect here is that this decline wasn’t caused by isolated figures but by broader, recurring social forces, like #fahernistas and the #geekproblem, who fell into patterns of adopting dominant narratives by failing to recognize the alt values of “native” open tech paths. As this happened, the #NGO world came in with “nice funding,” which subtly aligned activist tech initiatives with liberal, watered-down approaches. This pushed and promoted co-option over the power of change. The result was tech stagnation, with communities gradually losing their voice and control, the mess we were in 5 years ago.
The current openweb revival is due to protocols like #ActivityPub, coinciding with the rise of #web03, which was about re-implements #closedweb paths. This presents both a challenge and an opportunity, especially as the rotting of dotcons reveals the hollowness of centralization. While this #reboot has potential, it’s often bogged down by the same forces that hindered past movements. The #fahernistas focus on transient tech trends and individualistic coding projects that ignore the power of collective working, and the #web03 uncritical push of #encryption as a solution without a broader social strategy results in mountains of #techshit.
What works? Building from simple foundations: As digital activists and #DIY tech communities try to reboot the web, it’s essential to start with simplicity: #KISS principles (Keep It Simple, Stupid) offer a practical foundation. Instead of complex, flashy approaches, this mindset prioritizes clarity, accessibility, and collective agency. Each simple, intentional step creates a more durable basis to counter #mainstreaming forces.
What do we need: Self-organization tools within community are needed to reshape the path. Hashtags, for instance, have devolved into self-branding tools (fashernista), whereas they originally provided decentralized organizing power. Reclaiming these tools for grassroots purposes helps bring DIY activism to the forefront and build cohesive networks across digital paths.
What needs balance: The #VC poison of “nice funding” and #NGO co-option, are the big challenges facing the #openweb movement. Often, well-intentioned tech initiatives accept NGO money to sustain themselves, but this financial support is not neutral. The NGO world, embedded in liberal agendas, steers projects toward safe, palatable solutions that appeal to funders rather than fostering the radical shifts needed for real change. This sugar-coated poison draws tech initiatives away from their roots and into a cycle of compromise, weakening the collective power that grassroots projects depend on.
What can we do? As we look at ways to reignite a meaningful openweb, these lessons from history are crucial. Without seeing these patterns, we are repeating the same mistakes and allowing corporate and liberal to dictate the paths we take to build our shared digital commons. How we actually make this work is not obverse, but the current #fedivers reboot is a seed that is in the ground and growing.
I use the #4opens as a tool to do this as it’s simply #foss development with #openprocess added on, a useful tool to get past what people say their projects are about. And what they are actually about https://unite.openworlds.info/Open-Media-Network/4opens we need tools like this to compost the piles of #techshit people keep creating, if we are to have soil to grow tech seeds of hope, like #Activertypub
The path is simple, who is coming down it with me and meany others?
For forty years, we’ve been steeped in a dominant, and largely invisible ideology I call here the #deathcult, which is a metaphor for the relentless spread of #neoliberalism that has reshaped our social, economic, and technological systems in very destructive ways. Alongside this, the rise of #dotcons (corporate, centralized tech platforms) over the past twenty years has distorted the path of the internet and #openweb, steering it away from #4opens collaboration and into monopolized, extractive business models. We’re have been living the fallout now for the last ten years: a fractured digital landscape built on artificial scarcity and closed systems of control. This article explores the roots of this ideological mess and touches on the return to community-oriented solutions, rooted in collective ideals, through projects like the #fediverse and a renewed #openweb.
Neoliberalism, is the driver of our current crisis, is anti-social at its core, cutting shared resources and social spaces in favour of so-called “efficiency” and profit, leading to what I call in the hashtag stories the #deathcult – a mindset where profit pushes over life, social well-being, and environmental health. This ideological control permeates our sense of “common sense,” bending it to fit a world where exploitation is not just tolerated but expected. With our head down worship, we’ve been pushed to accept social and environmental sacrifices as the price of “progress”, instead of recognizing them as a sign of systemic failure.
The #dotcons and digital enclosure of our commons, has changes the path of the internet, which was originally built to be an open and decentralized platform. Yet, the past two decades of “#dotcom” culture transformed it into a centralized, corporate-controlled ecosystem that discourages innovation and subverts people’s and community autonomy. Companies like Google, Facebook, and Amazon thrive by enclosing the commons, creating walled gardens where data and attention are commodities for sale and control. This shift, which we all played a role in, has stifled alternative voices and projects, pushing out grassroots initiatives in favour of profit-driven silos.
The dotcons path exploits not just users’ data but the very concept of community, turning every interaction into controlling people for private profit. At long last, we’re now seeing a response in the form of projects like the #fediverse and #activertypub, which decentralize and reclaim digital space from these corporate giants. However, without collective action and a shared vision, this new path remains under threat of co-option from these corporate interests, with #dotcons and #VC funded #threads and #bluesky both being pushed into this “commons” we have spent years opening.
On a parallel path of the last 20 years, we have been suffering from a #geekproblem: a cultural fixation within the tech community on solving social issues through purely technical means, in ways that exclude non-technical people. Encryption, for instance, is a valuable tool for privacy but isn’t a universal solution to all social or technological issues. The “more encryption” mindset neglects the importance of building trust and understanding in online communities, focusing instead on individual security in isolation.
For example, with projects like #nostr when encryption becomes the end-all solution, we’re left with technology that is impenetrable to regular people, creating more barriers than it removes. The challenge isn’t just technical, it’s social. We need to mediate the geek-centric approach with practical, accessible solutions that empower people, not only a few tech-savvy minorities.
A basic #KISS and #nothingnew path, can help to mediate these issues, they are concepts that encourage us to revisit old, tried-and-true solutions rather than reinventing the wheel in ways that add complexity. Complexity and “innovation for innovation’s sake” leads to, too much, #techshit, overly complicated tech that serves no one but its creators. The KISS path reminds us that simplicity growes inclusivity. If we want more people to engage with the #openweb, we need to create tools that prioritize accessibility and usability over complex features. The #nothingnew philosophy supports this by encouraging us to look to the past for inspiration, reviving old ideas that worked instead of constantly chasing the latest #fashernista trends.
Hashtags are a useful tool for #DIY community organization, but in this era of #stupidindividualism, hashtags get dismissed as tools for self-expression or “fashion statements” (#fashernista). Yet, hashtags can serve a deeper purpose in organizing and connecting people around shared ideas and goals. Instead of using hashtags to show off, we can use them to build flows of mutual support and collaboration. The DIY ethos is central to this: organizing from the bottom up, using digital tools to strengthen offline communities and collective action.
Embracing collective paths, one of the main issues that fractured early movements, like #indymedia, was the inability to work collectively. The culture of individualism championed by neoliberalism crept into activist spaces, weakening them from within. Reclaiming the openweb means reclaiming collective processes, where shared resources and collaborative decision-making are balanced with individual control. We need native digital spaces where communities work together, rather than being siloed into “users” isolated by individualistic platforms.
Moving forward is now about composting the #techshit, a path to compost the tech detritus of the past two decades, the techshit accumulated through#NGO funding of misguided projects and closed systems. Just as composting turns organic waste into fertile soil, we can take the lessons of past failures to create a thriving, resilient commons reboot. By fundamentally abandoning the pursuit of artificial scarcity and focusing on shared abundance, we foster this better, more humane path.
For this to work, we need to address the #geekproblem by placeing as much value on social solutions as we do on technical ones, to create tech that supports community needs rather than hindering them. This path values process over product, relationships over transactions, and social well-being over profit.
Ultimately, the choice is clear: continue worshipping at the altar of the #deathcult, or support the “native” path with the openweb. The former is the path we are on now, of escalating, isolation, environmental destruction, and social disintegration, while the latter offers a chance at connection, collaboration, and resilience. This path won’t be easy, but it’s worth the effort to avoid being subsumed by the dominant, #deathcult story we repeat to oftern to ourselves.
As we work to reboot old systems and build better ones, let’s ask ourselves: What are we helping to reboot today? By choosing collective action over individualism, KISS over complexity, and cooperation over control, we can step away from the current mess and plant the seeds for hope and survival.
Lift your head, dirty your hands we have a world to plant
The path I am advocating is rooted in a few core principles: a return to grassroots governance, prioritizing community-driven technology, and composting failed ideas for new growth. To enable this, we need to develop tools and frameworks that uphold transparency, empower collective action, and keep the focus on sustainable, open alternatives.
I believe to try and balance much of the current mess, people should focus on grassroots activism and building alternative systems to combat the current social, ecological, and technological mess. With a strong emphasis on open processes (#4opens), fostering collective action, to challenge the #neoliberal status quo (#deathcult) through direct engagement, rebooting independent media, and creating sustainable, community-driven alternatives to #mainstreaming structures. The path is to reclaim agency and work toward positive, systemic change from the grassroots up.
I am thus critical of #NGOs and #mainstreaming paths, as they often compromise their radical potential by seeking funding and approval from larger institutions and establishment hierarchies. This to oftern leads to co-optation and dilution of grassroots values of “native” paths, turning them into tools for maintaining the status quo rather than challenging it. We need to actively resist this corruption and ensuring that alternative, community-driven projects can thrive without becoming fatally entangled in mainstreaming mess.
I have extensive experience navigating radical activism and grassroots media projects. Having been involved in open technology movements, such as #Indymedia and #OMN (Open Media Network) and more recently the Fediverse and ActivityPub movement, emphasizing trust-based, DIY approaches. Thus, the critique of the #NGO sector for undermining radical efforts through the influence of funding and institutionalization, having witnessed how NGO paths often lead to stagnation or failure. In reaction to this, the creating and championing of decentralized solutions that remain faithful to their grassroots origins while resisting co-optation by the #mainstreaming.
My #boatingeurope life reflects a life outside the #mainstreaming, a simpler”native” more sustainable #DIY lifestyle, away from the chaos of every day #deathcult worship. Living on the water is a metaphor for self-reliance, resilience, and independence, while offering life connected with nature. The lifeboat is a metaphor for #climatechaos, I sailed away ten years ago, after campaigning agenst #climatchange and ecological destruction for 20 years, continuing the path to live outside conventional structures, a little away from the stress of activism. However, the world is round, so have since returned, re-engaging with tech activism, a remainder that retreat won’t solve the broader systemic issues facing the world and the people that live in it
I see a core tension between alternative cultures and the mainstream: the mainstream demands that alternative cultures conform in order to be effective, while the alt paths intentionally resist this push, aiming to remain distinct and radical. This clash creates a deeper issue—#mainstreaming voices tend to block and reject the need for a bridge between these two spaces. The failure to recognize the importance of building such bridges leads to division and stagnation, perpetuating the current social and political mess. The root problem lies in “common sense” blocking and an intolerance toward the very idea of bridging these divergent paths, hindering progress from both sides.
What we call #NGO’s in the hashtag story. The Non-Profit Industrial Complex (NPIC) entanglement of non-profits, big businesses, governments, and social activism can, leads to mess we need to compost. While nonprofits can fund crucial tech and activist work, their reliance on corporate-linked foundations dilutes this, to keep receiving money, the is STRONG presser to softening critiques to align with business interests, ultimately limiting transformative change. This power dynamic mirrors critiques of the Prison-Industrial and Military-Industrial Complexes, highlighting how funding sources shape the scope and direction of activism and the #FOSS tech we build.
In the grassroots #DIY world, it’s critical to remain aware, and work to mediate these influences, ensuring that the needed systemic challenges are not compromised by external funding interests.
Let’s focus here on planting seeds of real change, beyond the comfortable narratives of the #NPIC that the #SWF has to compromise with, this is what we are doing on #socialhub
Communities don’t adopt digital technologies—they adopt #KISS tools. People don’t think about TCP/IP or HTTP when browsing the web, or SMTP when sending emails. Similarly, they don’t think about #ActivityPub when using the #Fediverse. They interact with intuitive tools that simplify these layers.
One of the toughest challenges in grassroots #DIY tech is creating #FOSS tools that align with #4opens standards while offering good #UX. This isn’t just a technical issue; it’s a deeply social and political one.
The ongoing difficulty in having this conversation within #openweb and #FOSS spaces is part of the wider mess we’re in. We need to work collectively to compost this mess, what we can call the #geekproblem.
SocialHub has often tried to bridge this conversation, but there have been failures along the way. How can we do better moving forward?
A crucial question, that speaks to the frustration many people feel toward the ongoing crises—political, environmental, social—that is not only the failure of the center but also the collapse of the system itself. The center, blindly sees itself as a space of compromise and stability, but has been propped up for decades by a neoliberal ideology that promised endless growth, market solutions, and moderation, yet we are witnessing the disintegration of that “stability”.
Recognizing the Failure of the Center:
Erosion of Trust: People are aware that the centre—the moderate, mainstream establishment—has failed to deliver on its promises. Political polarization, the rise of populism, and a loss of faith in democratic institutions signal, the so-called center is unable to address the mess people face. Economic inequality, climate breakdown, and social injustice are not marginal concerns but #mainstreaming crises.
The System is Not Working: The underlying system—whether it’s neoliberal capitalism, representative democracy, or technocratic governance—are visibly incapable of dealing with the crises they have created and exacerbated. The #climatecrisis is intensifying, the wealth gap widens, and the erosion of civil liberties in the name of security shows that the current paths prioritizes control and profit over human well-being. Some are starting to admit that the system itself is fundamentally broken.
Center Did Not Hold: The idea that the path of endless growth, individualism, and market-driven solutions would bring prosperity for all, but, the reality is starkly different. The collapse of consensus politics, the weakening of institutions, and the rise of extreme right-wing movements are native to this “center” path. It could not hold because it was never stable to begin with.
Why Haven’t We Admitted It?
Denial of Alternatives: For the last 40 years, the mantra of #neoliberalism has been “there is no alternative” (#TINA), so as the system crumbles, people and institutions cling to the belief that it’s the only path. This ideological blindness has so far prevented the meaningful change we need from taking root, as alternatives are either dismissed as utopian or subverted into market-friendly forms.
Fear of Uncertainty: The collapse of the system brings with it the fear of uncertainty. People, even those disillusioned with the status quo, fear what might come next when the system fails. This fear manifests as apathy, #blocking or retreat into isolation, the scale of the problems seems overwhelming.
Perpetuation by the few greedy, nasty people who “benefit”. The #deathcult worship still works—though only for a small, powerful few who benefit from this deteriorating status quo. As long as they control much of the media, politics, and economy, the narrative of the center and the system’s viability will continue to be pushed. This gatekeeping prevents #KISS acknowledgment of systemic failure.
What Happens Next?
Collapse of “Legitimacy”: We are already witnessing a growing collapse of the respect for the priests of the #deathcult and their propping up of “legitimacy” in institutions across the globe, from governments to corporations. We can also see the rise of decentralized movements, from the #Fediverse to local grassroots activism, people are looking for alternative ways to organize outside the path that has failed them.
Emergence of New Stories: One of the tasks ahead is to (re)create narratives that challenge the current paths, offering visions of sustainable, cooperative, and inclusive futures. Where grassroots movements, #4opens technology, and environmental justice play a role in this shift, offering both practical solutions and different ideological frameworks that counter the fear-driven status quo.
Radical Imagination: Admitting the system didn’t work requires embracing a radical imagination, to think beyond the limitations of the normal political and economic paths. This means reconnecting with hope, while recognizing the balance of collective action over individualism.
In so many ways, people are already admitting the failure of the center and the “common sense” that supports this, though often not explicitly. The challenge is how to move from recognition to practical #DIY grassroots action, from seeing the collapse to building what comes next. That requires tapping into the potential in grassroots networks, tech communities, and activist spaces to foster a viable path. You can see a part of this path in the work done on the #OMN for the last ten years.
When do you think we reach a critical mass where this failure is acknowledged widely, and what role do you see for grassroots #DIY movements in driving that change?
The is a tension between grassroots movements and #NGO paths on the #Fediverse and wider #openweb projects. From a #fluffy point of view the NGO path, while often well-intentioned, can lead to forms of imperialism where outside forces-through funding, structure, and top-down approaches—unwittingly impose their agendas on communities. These actors often don’t realize they are replicating imperialist dynamics, but the impact can be profound: displacement of native grassroots efforts, co-option of local autonomy, and prioritization of centralized goals over the organic, bottom-up “native” development of projects.
Recognizing NGO Imperialism in the Fediverse:
Unconscious Imperialism: Many in the NGO sector fail to recognize the harm their actions cause because they see their work as inherently “good” or “neutral.” However, when they impose structures or funding models without deep collaboration with the grassroots, it replicates patterns of control and hierarchy. Imperialism here refers to a powerful entity, organization extending its control over others, often under the guise of ‘helping’ or ‘developing’ them. On our current Fediverse path, this manifest as NGOs exerting influence on decision-making, resource distribution and governance, overriding local or native voices in the fediverse.
Disconnection from native spaces: One telltale sign of this mess is the lack of linking to #socialhub or other grassroots-driven projects. If a NGO or organization is bypassing the platforms where the community itself is actively discussing and governing its own spaces, it signals a disconnect from native grassroots paths. #DIY spaces like #socialhub embody open, collaborative, and bottom-up approach to governance. Linking to these spaces signals an intention to engage with the community’s self-determination rather than imposing external structures.
When NGO-led initiatives fail to collaborate with the grassroots, the likely outcome is #techshit—technology that doesn’t serve the needs of the community, ends up being unsustainable, and ultimately becomes #techshit to compost for future efforts. The liberal history of imperialism, especially in the last few hundred years, is full of such failed interventions. This is part of the ongoing cycle in the openweb, where obviously crap and disconnected technological solutions (often driven by #fashernista agendas) fail and must then be broken down and repurposed by those still engaged in the space, composting techshit take time and focus which is the one thing in short supply.
Balancing NGO paths with grassroots movements that create value:
Creating Bridges is a good path, instead of rejecting the NGO path outright, there needs to be a focus on bridging the gap. NGOs can play a role, but need to be willing to diversify power to the community and respect the self-organizing nature of grassroots movements. This requires transparency, active listening, and a commitment to open process, the #4opens.
LINKING: Encouraging NGO Accountability a crucial step to make NGOs understand the historical context of their actions. By encouraging more self-reflection and linking their work back to grassroots spaces, NGOs can avoid falling into patterns of imperialism and instead work at balancing better openweb’s paths which is actually, often, there core stated mission.
Building Native Governance, native governance is currently a black hole in #DIY spaces, this is a problem we need to work on with projects like the #OGB. This is a space where the #NGO path with its access to funding could be a very real help to fill this hole.
For Grassroots, we need those involved in the Fediverse (at best with the support of the privileged #NGO crew) to create strong, independent governance models (like the #OGB) that are needed to push back against co-option. By making sure these paths are, built, linked and visible, it becomes easier to hold a healthy balance in place to bridge understanding without compromising autonomy. This approach preserves the Fediverse’s native path, ensuring it stays rooted in the ethos of trust, collaboration, and openness, the core values of the openweb itself.
By composting what doesn’t work and nurturing what does, we can continue to cultivate a healthier, more resilient network for the change and challenge we need for a liveable future. What steps do you think could be most effective in initiating this dialogue between NGOs and grassroots paths without compromising the integrity of grassroots spaces?
This thinking came out of this thread on the subject of the relationship between #WC3 and the grassroots #socialhub over the “governance” of #ActivityPub and the wider #Fediverse.
A bridge rather than ownership would look like a collaborative, flexible, and trust-based system, rather than one based on control and dominance. In the context of the Fediverse and openweb spaces, this would mean moving away from territorial battles between the #NGO mainstreaming approach and the grassroots #openweb communities, toward a recognition that both paths have value, and that these different paths can coexist and complement each other.
The “commons” path is fundamentally about shared responsibility and decentralized governance. It’s the idea that instead of fighting for ownership and control—whether that’s who gets to steer the Fediverse or dominate the standards—we build systems that mediate the different flows, allowing both the formal and the grassroots approaches to contribute and grow together.
This could be done in practical ways like:
Shared Infrastructure: The infrastructure becomes a part of the commons—no one owns it, but everyone can use and contribute to it.
Collaboration Over Competition: Instead of viewing the relationship between the more formal W3C-style governance and grassroots communities like SocialHub as adversarial, we acknowledge that they bring different strengths. The W3C formalism provides structure, while SocialHub’s grassroots, #DIY ethos brings innovation. Each benefits the other, and the bridge is recognizing this value without the need to “own” it.
Mediation and Decision-Making Processes: We need native tools for transparent governance. A commons model for governance like the #OGB which was developed on socialhub. Think of it as a flexible process where everyone has a voice, but no one dominates.
Value in Diversity: The goal is not to impose a singular vision, but to recognize that the messy, bottom-up humanistic creativity from the grassroots and the more polished, structured contributions from #NGOs both have value. The bridge would allow ideas to cross and enrich each other without needlessly flattening their differences.
The key to this is not ownership but bridging the different paths. If we see ourselves as gardeners of the #openweb commons, rather than owners of a “slice” of it, the mindset shifts from control to care, recognizing the power in collaboration rather than domination.
By building these bridges, rather than the normal “common sense” fighting over territory, we create an open network where people and communities can flourish. This bridging needs care, #KISS, trust-based paths, that recognize the shared value and avoid pushing #mainstreaming “common sense” driven artificial divides. It’s about cooperation and connection. #KISS (Keep It Simple, Stupid).
UPDATE: We failed with our grassroots path with socialhub
For people who focus on working with the #dotcons there are meany traps, and a lot of dead-ends. This is less of an issue for people fighting them, the problem here is “common sense” #blocking this second path which is a much less lucrative and a thank less task. So we will continue to have more people on the first path. A post that grew from a toot seed, I wonder if Mastodon is to Meta what Firefox once was to Google a small but significant project that big corporations can point to whenever regulators start murmuring about monopolies.
In the early #openweb days, #Firefox was seen as the open-source challenger to the #dotcons of Internet Explorer and later Google Chrome. The NGO #PR represented it as a scrappy, independent alternative, championing the openweb against the increasing dominance of corporate-controlled browsers. But over time, and a lot of funding, Firefox became a tool for companies like Google to gesture toward whenever their monopolistic practices were questioned., “Look, there’s competition! We’re not the only game in town.” The blotted NGO that Firefox became, let the dotcons who funded them, maintain the appearance of a healthy, diverse internet while consolidating power and control.
Today, Mastodon, the corporation, and new NGO projects like the #SWF are likely, unthinkingly, to end up playing a similar role for Meta (#Failbook). With #Meta’s monopoly and influence across social media, platforms like Mastodon offer a symbolic counterpoint. The wider #Fediverse, decentralized, federated model, the alternative “nativist” path, that rejects the data-harvesting, surveillance capitalism model perfected by Meta and the rest of the #dotcons. But in a world where Meta dominates user attention, advertising dollars, and social engagement, the existence of Fediverse when we push #NGO agenda, as people will, like most people did with Firefox could feel more like a token gesture toward competition than a real threat that it needs to be.
The danger on the NGO paths is that Mastodon, and the Fediverse becomes a shield for Meta, just as Firefox was for Google. With the regulators knocking, Meta points to Mastodon and say, “See? There’s healthy competition in the market.” Meanwhile, our grassroots #DIY path will continue to struggle with the challenges that come from operating, outside the #mainstreaming, on the margins, limited resources, scalability, and the constant threat of being drowned out by the sheer weight of the dotcons inflow into our grassroots #openweb reboot.
The truth is, while #4opens decentralized paths like Fediverse are vital to the change and challenge we need, not to mention keeping the spirit of the #openweb alive, they’re still pushing hard for space in a corporate-dominated internet. If we only take the #mainstreaming and NGO path, the existence of projects could be used by the dotcons to maintain their monopoly while paying lip service to “competition.”
The question, can we really afford to be only the ‘token alternative’ when the stakes are so high? Or do we need to find a way to build native projects that not only stands apart from the #dotcons, but also changes and challenges them on equal ground? It’s time to think beyond being the counterculture, and start focusing on how we grow and sustain real #4opens alternatives. If we don’t, if we cop out on #fluffy only paths, there is a danger that we’ll just keep serving as convenient props in mainstream monopoly charade.
Let’s try very hard not to be irrelevant in the fight for humanity and ecological sustainability in the era of #climatechaos and social brake down being pushed by the #mainstreaming mess making, we are composting.
The #openweb, a partnership, not a nasty walk over
The question of definitions, particularly around the “Fediverse” and its relationship with the ActivityPub protocol (AP), has become messy due to the influx of #mainstreaming people, this has sparked a lot of mostly unhelpful debate. Let’s be clear, there is no real “Fediverse” without #AP. Since Mastodon’s shift to AP, the entire Fediverse has been built around this protocol. Trying to separate the two or debating the definition at this point feels a reactionary and more noise than signal.
One thing that these #mainstreaming people find hard to understand, thus except, is that the Fediverse isn’t an organized movement but rather a disorganized space full of mythos and traditions. The only solid thing, for better or worse, is the badly implemented ActivityPub protocol, and even that is a work in progress, and not without issues. Outside of AP, there are meany different protocols and projects that bridge into this a loose, difficult to define neatly #openweb path. Yes, things are changing, and let’s engage with these changes, focusing on fighting over abstract definitions is not very productive.
Now, onto the tricky topic of the “dominance of white, techno-libertarian guys” in the space. While it’s an issue worth acknowledging, it’s not practically very central, it’s a part of the messy path. The Fediverse is built on #4opens and #DIY principles. It is best to ignore if you can or tolerate the presence of techno-libertarian individuals, as these people are largely noise rather than core to the project. The real barriers to entry are basic technical skills and community-building. This space is actually perfect for the #fluffy side of any activist movement, including a potential #BPP (Black Panther Party) reboot that needs to happen.
Then there’s the idea of “protocol supremacists” using ActivityPub to reinforce their dominance. Yes, you can smell a bit of this, but it’s not actually important or widespread as some people push. The Fediverse was built with almost no money and very little power, so there’s not much for people to hold onto in terms of control. The gatekeeping you see is real from a few players, but they’re not too bad (so far). However, you’re right that things are likely to change as more institutional power and #NGO types enter the space.
Our internal fixations on insider language like “Eternal September” and “Eternal November” is just this, insider language that’s not particularly useful for most people. The focus remains on the core issues of community-building and the challenges of maintaining the decentralized, #openweb ethos in the face of outside pressures.
As for the racism and toxicity that exists, in huge amounts in the #dotcons and in some corners of the Fediverse, the key is this: Don’t go looking for the worst people, and if they find you, block them quickly. The community is built on #4opens and #DIY principles, meaning you have control over community spaces. Building a supportive network takes time, but once established, you can block out the toxicity effectively. It’s a chicken-and-egg problem—build your community first, then deal with the bad actors as they come.
Finally, let’s talk about the lack of digital drugs—those addictive elements you find on #dotcons like Facebook or Twitter. The Fediverse doesn’t have these hooks, so getting people to stay when things turn messy is harder than you might expect. This is why community-building is so crucial. Activist communities need to focus on strong #4opens process and then support networks and positive action based paths to create spaces people want to stay in, despite the inevitable challenges.
The #Fediverse is messy, yes. But within that mess, there’s a lot of potential. It’s up to us to cultivate it.
We are seeing a flood of #dotcons making their way into spaces built on our #4opens principles. Their arrival forces us to consider the future we want, and if we can mediate this encroachment for a better path. How can we work to keep this positive?
Some perspectives on this:
Bridging the Gap: Some advocate that we can mediate the space between the #openweb and the incoming corporate influence. This camp believes in building bridges that allow for coexistence and negotiation between the two worlds.
Inevitable Takeover: Others feel that the corporate takeover of these spaces is inevitable. They believe we are powerless to stop it, and perhaps the best we can do is find ways to adapt.
Bunkering Down: Then there are those who think we should focus entirely on the native path, resisting and weathering the storm. By sticking to our principles and building resilient spaces, we can outlast the wave of corporate interest.
Survivalists: Surprisingly, a large number of people fall into the camp of pragmatism—those who need grants and funding to survive. For them, the path we take is secondary to personal survival, though this motivation is often hidden, leading to unhelpful or diluted activism.
Tech Activism: And finally, there’s a group dedicated to leveraging the native #openweb path to challenge the status quo. They seek to compost the current mess, using activism to bring about the meaningful change we need.
Please add more perspectives in the comments…
The #SocialWebFoundation (SWF) seems to fit into the first category, attempting to mediate between these worlds. Meanwhile, spaces like #SocialHub are a mix of the rest, where different perspectives clash and combine.
It’s clear that this situation is messy, and we’re unlikely to reach a consensus, this diversity of thought is the real native path. But with this clearly in mind, action is still needed. The question remains: how do we build a consensus that is necessary to take effective action on the #DIY, openweb? If we fail as we are now, it’s the #SWF and the #dotcons who will walk the paths we build and talk about, leaving us as increasingly bystanders in our own spaces.
Let’s talk about how we have power in this narrative to keep the #openweb native path at the centre of these shifts and turns, and this is a real partnership, not a nasty walk over.
